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  • All HBS Web  (1,277)
    • News  (260)
    • Research  (887)
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    • Multimedia  (1)
  • Faculty Publications  (361)
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  • May 2018
  • Case

The Multiple Myeloma Research Foundation's Answer Fund

By: Richard G. Hamermesh and Matthew G. Preble
Keywords: Data Analytics; Customer Focus and Relationships; Customer Relationship Management; Cost vs Benefits; Investment Return; Health Care and Treatment; Innovation Leadership; Intellectual Property; Knowledge Sharing; Knowledge Dissemination; Leadership; Leading Change; Resource Allocation; Goals and Objectives; Marketing Communications; Performance; Programs; Projects; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Research and Development; Genetics; Behavior; Motivation and Incentives; Social and Collaborative Networks; Nonprofit Organizations; Strategy; Health Industry; Pharmaceutical Industry; Biotechnology Industry; United States
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Hamermesh, Richard G., and Matthew G. Preble. "The Multiple Myeloma Research Foundation's Answer Fund." Harvard Business School Case 818-045, May 2018.
  • 05 Feb 2008
  • First Look

First Look: February 5, 2008

(2) Review prior research on behavioral decision making to identify ideas that may be relevant to the domain of psychological influence; (3) Provide a series of examples of how behavioral decision research... View Details
Keywords: Martha Lagace
  • 30 Oct 2012
  • First Look

First Look: October 30

  PublicationsHappy Money: The Science of Smarter Spending Authors:Elizabeth Dunn and Michael Norton Publication:Simon & Schuster, forthcoming Abstract If you think money can't buy happiness, you're not spending it right. Two rising stars in View Details
Keywords: Sean Silverthorne
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

serve significantly diverging customer bases. Such market-type dispersion is likely to compromise the headquarters' ability to control its local managers' behavior and satisfy the divergent needs of... View Details
Keywords: Martha Lagace
  • 21 Oct 2014
  • First Look

First Look: October 21

  Publications October 2014 Harvard Business Review Press Aligning Strategy and Sales: The Choices, Systems, and Behaviors That Drive Effective Selling By: Cespedes, Frank V. Abstract—There are many books that provide strategy advice and... View Details
Keywords: Sean Silverthorne
  • 19 Jul 2011
  • Research & Ideas

Rupert Murdoch and the Seeds of Moral Hazard

heavily on other, usually smaller, companies or external individuals to conduct many of their activities. What part of your iPad is made by Apple? Is the Verizon customer representative you're talking with really part of that company? How... View Details
Keywords: by Staff; Journalism & News; Publishing
  • 09 Feb 2010
  • First Look

First Look: Feb. 9

"high-end" firm that is expected to care only for its most quality-sensitive customers can have an advantage in introducing a product relative to a firm that is expected to be more widely altruistic. Download the paper from SSRN... View Details
Keywords: Martha Lagace
  • 06 Feb 2006
  • What Do You Think?

Should CEOs of Public Companies Offer Earnings Guidance?

will drive investors away to other companies." Guillermo Estefani concurs, saying, "It is important to show all real information available from the company, so investors can track its behavior and learn whether it is really... View Details
Keywords: by James Heskett; Financial Services
  • 13 Nov 2018
  • First Look

New Research and Ideas, November 13, 2018

to then cover their positions once asset prices start recovering. Predation leads to profits of about 25 basis points over ten days and increases the liquidation costs for the distressed fund by 40%. These results suggest a broker’s role in fostering predatory View Details
Keywords: Dina Gerdeman
  • 18 May 2010
  • First Look

First Look: May 18

Roasters, which has dropped in value by more than 40% in recent months. Tremblant is a hedge fund that specializes in forecasting consumer behavioral change and capitalizes on the disconnect between stock prices and consumer behavior. In... View Details
Keywords: Martha Lagace
  • 11 Feb 2015
  • Research & Ideas

Politicians Benefited From Using Toxic Loans

Talk of the recent financial crisis often falls into a simplistic narrative of villainous banks, marketing toxic financial products to innocent customers who did not understand their risks. Among the storied victims are municipal... View Details
Keywords: by Carmen Nobel; Financial Services
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace
  • 13 Mar 2018
  • First Look

March 13, 2018

specifically, the volume focuses on the economic institution of the business group and aims at understanding the factors behind its rise, growth, resilience, and/or fall; its behavioral and organizational characteristics; and its... View Details
Keywords: Sean Silverthorne
  • 17 Jul 2012
  • First Look

First Look: July 17

  PublicationsPerspectives on the Social Psychology of Creativity Authors:Teresa M. Amabile and Julianna Pillemer Publication:Journal of Creative Behavior 46, no. 1 (2012) Abstract Scholars began serious study into the social psychology... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2004
  • Research & Ideas

IBM Finds Profit in Diversity

responsibility, would add little to the candidate's development. Instead she was given a general management assignment—and the team got a signal from the CEO about his commitment to diversity. His behavior communicated a sense of... View Details
Keywords: by David A. Thomas
  • 27 Mar 2007
  • First Look

First Look: March 27, 2007

imminent new product and pricing plans, as well as its existing brand power, could greatly hamper AMD's growth and thwart its new initiatives—which included opening up its architecture for end users to customize and recast its brand... View Details
Keywords: Martha Lagace
  • 03 Aug 2010
  • First Look

First Look: August 3

similar and concurrent firm behavior; second, that firms will notice and imitate the behaviors of firms from the same prior industry; and third, that as firms gain experience with particular features, the influence of prior industry will... View Details
Keywords: Martha Lagace
  • 06 Sep 2016
  • First Look

September 6, 2016

Dillon, and David S. Duncan Abstract—Firms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors, product developers focus too much on building View Details
Keywords: Carmen Nobel
  • 07 Nov 2017
  • First Look

New Research and Ideas: November 7, 2017

management had the potential to significantly improve the customer experience, Hilti was already a successful firm under its extant model and had to decide whether the restructuring of its business model was worth the risk. Purchase this... View Details
Keywords: Carmen Nobel
  • 17 Jul 2018
  • First Look

New Research and Ideas, July 17, 2018

and money shape our social relationships? Across three studies, utilizing self-report (N=127; N=249) and behavioral outcomes (N=358), we provide the first evidence that the chronic orientation to prioritize time over money encourages... View Details
Keywords: Dina Gerdeman
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