Filter Results:
(989)
Show Results For
- All HBS Web
(989)
- People (1)
- News (177)
- Research (583)
- Events (8)
- Multimedia (3)
- Faculty Publications (371)
Show Results For
- All HBS Web
(989)
- People (1)
- News (177)
- Research (583)
- Events (8)
- Multimedia (3)
- Faculty Publications (371)
- 05 Mar 2013
- First Look
First Look: March 5
publications on "the business case" for sustainability, seeking to map out the returns on investment and to differentiate recommended actions from cases of corporate philanthropy. Reports by business organizations and others identified different View Details
Keywords: Sean Silverthorne
- Web
Leading Change and Organizational Renewal | HBS Online
Learner completes an interactive question by dragging and dropping choices into two different categories Get social by collaborating and networking with a global community of peers before, during, and after the course. Learners who... View Details
- 10 Aug 2016
- Research & Ideas
Prospective Students Steer Clear of Schools Rocked by Scandal
campus incidents by doing searches of college names and four different types of scandals: murders, sexual assaults, hazing, and cheating. Murders accounted for the largest category of media stories at 42 percent of incidents, followed by... View Details
- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
could influence zapping, such as brand familiarity, the ad's visual complexity (too much or too little shows higher levels of zapping), and product category (perhaps you'd be more likely to watch a commercial for a "hedonic"... View Details
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
product categories on the Internet. An analysis by Harris Interactive ecommercePulse computed the ratio of dollars consumers spent offline as a result of online shopping to dollars spent online. The greater the ratio, the more likely that... View Details
- Profile
Minal Mehta
effective workout, but you also walk out of the class literally feeling like a rock star. "It's incredible to fashion a fitness program based on Bollywood music and dance because the category itself is one that people of different... View Details
- 25 Sep 2018
- First Look
New Research and Ideas, September 25, 2018
we find that gentrification, as measured by changes in the educational, age, and racial composition within a zip code, is strongly associated with increases in the numbers of grocery stores, cafes, restaurants, and bars, with little evidence of crowd-out of other View Details
Keywords: Dina Gerdeman
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
of 9,360 U.S. cities found that air pollution predicted six different categories of crime; these analyses accounted for a comprehensive set of control variables (e.g., city and year fixed effects, population, law enforcement) and survived... View Details
Keywords: Sean Silverthorne
- 08 Mar 2016
- First Look
March 8, 2016
rhetoric and symbolic activities in the process of creating new markets. This study analyzes how entrepreneurial firms use these cultural strategies to position themselves in a nascent market category they are creating. Using an inductive... View Details
Keywords: Sean Silverthorne
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
favor, says David J. Reibstein, a professor of marketing at the Wharton School, Philadelphia. By building primary demand—demand for a category of offerings, in addition to demand for a particular brand—Starbucks has given the entire... View Details
Keywords: by David Stauffer
- 22 Jul 2002
- Research & Ideas
How Business Strategy Tamed the “Invisible Hand”
erroneously identified as the common thread of a firm's business. In reality, a given type of customer will frequently have a range of unrelated product missions or needs."16 Thus, for a firm to maintain its strategic focus, Ansoff suggested certain View Details
Keywords: by Pankaj Ghemawat
- 09 Feb 2016
- First Look
February 9, 2016
villages, and rural landlessness. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50542 Harvard Business School Case 316-085 Paez Paez, an Argentine start-up fashion brand, sold traditional alpargatas, a sleepy shoe View Details
Keywords: Sean Silverthorne
- 26 Sep 2006
- First Look
First Look: September 26, 2006
negative relation between this measure and both future stock returns and future profitability. The economic and statistical significance of our results is stronger than in previous research focusing on individual categories of corporate... View Details
Keywords: Sean Silverthorne
- 13 Oct 2010
- Research & Ideas
How Government can Discourage Private Sector Reliance on Short-Term Debt
bills, for example. In the paper we worked out a simple example of how this might work. At the end of last year, there were about $1.8 trillion of T-bills outstanding, with an average maturity of 102 days. One simple option is to simply shuffle maturities within the... View Details
- 06 Sep 2005
- Research & Ideas
When Product Variety Backfires
reducing their assortment in various categories by 20 percent to as much as 80 percent, they increased their revenues by 11 percent. An alternative to reducing variety would be to help consumers navigate the variety that exists. Sometimes... View Details
- 08 Nov 2024
- HBS Case
What Wartime Service Taught These Historic Leaders
trip there that he wanted to see numbers improve in categories such as guns on the battlefield, attacks against the North, and enemies captured and killed. But the pressure to hit the numbers caused his commanders to report falsely... View Details
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
describes four broad categories of process architectures and then examines the nature of task assignment that typically would be found in a factory organized along the lines of each process type. It then delves more deeply into work flow... View Details
Keywords: by Sean Silverthorne
- 11 Aug 2016
- Cold Call Podcast
Why College Rankings Keep Deans Awake at Night
differences. That reality, however, hasn't slowed the rising tide of annual college rankings from every corner of the world, rating schools in every category imaginable. Today we'll hear from Professor Bill Kirby about his case entitled... View Details
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
shopping environment. We build a demand model in which consumers choose how to allocate their spending over different product categories to maximize their direct utility under contingent free shipping. We estimate model parameters using... View Details
Keywords: Dina Gerdeman
- 20 Jan 2015
- First Look
First Look: January 20
They recommend a more coherent strategy that divides CSR efforts into three categories including those related to philanthropy, operational effectiveness, and shaping the firm's business model to better create shared value. Consideration... View Details
Keywords: Sean Silverthorne