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Show Results For

  • All HBS Web  (1,526)
    • People  (7)
    • News  (354)
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    • Multimedia  (2)
  • Faculty Publications  (434)
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  • 07 Nov 2017
  • First Look

New Research and Ideas: November 7, 2017

Fall 2017 Business History Review The Alternative Business History: Business in Emerging Markets By: Austin, Gareth, Carlos Davila, and Geoffrey Jones Abstract—This article suggests that the business history View Details
Keywords: Carmen Nobel
  • 14 Apr 2015
  • First Look

First Look: April 14

theoretical understanding of brand relationship phenomena and ideas for practical application from experiments and execution in commercial practice. Strong Brands, Strong Relationships will be the perfect read for View Details
Keywords: Sean Silverthorne
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

live concerts and merchandising (for music) and product placements (for movies and network shows), will become essential for the financial health of media companies. This will involve setting up... View Details
Keywords: by Sean Silverthorne; Music
  • 18 Sep 2000
  • Research & Ideas

Getting It Done: Improving Nonprofit Performance

easier to achieve in a for-profit organization than in a comparable nonprofit," he writes in a recent working paper, "Philanthropic Social Capital Markets and Performance-Driven Philanthropy," and the most important reason is capital. "It... View Details
Keywords: by James E. Aisner
  • 05 Jul 2006
  • First Look

First Look: July 5, 2006

MaterialsAncora: A Private University in the Health Care of the Poor 306-088 Project Ancora signals the entry of the private sector into primary... View Details
Keywords: Sean Silverthorne
  • 12 Mar 2013
  • First Look

First Look: March 12

But there's a growing consensus that ads don't work on mobile devices; consumers just don't like them. Instead of creating tiny banner ads, smart marketers will turn to apps to reach customers and engage... View Details
Keywords: Sean Silverthorne
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

regularly ascribed to culture, Latin sensuousness, and machismo attitudes, this article shows that the growth of the industry was historically contingent. It was shaped by corporations, especially Avon and Colgate, that transferred View Details
Keywords: Sean Silverthorne
  • 05 Dec 2005
  • What Do You Think?

Is Growth Good?

growth targeted. In fact, many kinds of growth offer great returns while requiring little or none of the world’s resources, therefore having seemingly few limits. Fran Henry makes the case for economic... View Details
Keywords: by James Heskett
  • 07 May 2013
  • First Look

First Look: May 7

  Publications 2006 Review of Financial Studies Unstable Equity: Combining Banking with Private Equity Investing By: Fang, Lily H., Victoria Ivashina, and Josh Lerner Abstract—Bank-affiliated private equity groups account for 30% View Details
Keywords: Carmen Nobel
  • 14 Nov 2006
  • First Look

First Look: November 14, 2006

founded a regional marketing effort to brand or market the area, but then shifted focus to building clusters. Examines the motivations of companies and company executives to... View Details
Keywords: Sean Silverthorne
  • 05 Sep 2017
  • First Look

First Look at New Research and Ideas, September 5, 2017

that influences billions of people globally. Although the health and environmental costs of air pollution are well known, the present research investigates its ethical costs.... View Details
Keywords: Sean Silverthorne
  • 13 May 2008
  • First Look

First Look: May 13, 2008

What Deep Metaphors Reveal About the Minds of Consumers Authors:Gerald Zaltman and Lindsay Zaltman Publication:Harvard Business School Press, 2008 Abstract Why do advertising campaigns and new products often fail? Why do consumers feel... View Details
Keywords: Martha Lagace
  • 09 Sep 2009
  • First Look

First Look: September 9

communication and engagement practices, can encourage frontline workers to conduct problem solving. We test our hypotheses in the health care context, in which the use of... View Details
Keywords: Martha Lagace
  • 10 Jan 2017
  • First Look

First Look at New Research: January 10, 2017

risk changing its business model or proceed with confidence? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/217035-PDF-ENG Harvard Business School Case 517-070 Access Health CT: Marketing... View Details
Keywords: Sean Silverthorne
  • 03 Mar 2015
  • First Look

First Look: March 3

run-ups on venture-capital foundings between 1984 and 2011. The results pinpoint the aspects of the social environment that most heavily influence entrepreneurial activity and the dynamics of organizational... View Details
Keywords: Sean Silverthorne
  • 22 Sep 2003
  • Research & Ideas

How Businesses Can Respond to AIDS

"large majority" of Coke's bottlers around the world—which add water, carbonization, and sweeteners, and take care of distribution—are independent bottlers. Bottlers... View Details
Keywords: by Martha Lagace
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

advertising agency's decision to unbundle its services as a tradeoff between the fixed cost to the advertiser of establishing and maintaining a relationship with an advertising agency and pecuniary economies View Details
Keywords: Martha Lagace
  • 27 Feb 2018
  • First Look

First Look at New Research and Ideas, February 27, 2018

December 2017 Journal of Creative Behavior In Pursuit of Everyday Creativity By: Amabile, Teresa M. Abstract—Creativity researchers have long paid careful attention to... View Details
Keywords: Sean Silverthorne
  • 12 Apr 2011
  • First Look

First Look: April 12

more likely to use equity in the transaction, and buy companies in a related industry. The market tends to react more negatively to the announcement of the acquisition of a... View Details
Keywords: Sean Silverthorne
  • 13 Nov 2006
  • Research & Ideas

Science Business: What Happened to Biotech?

uncertainty, the complex and heterogeneous nature of the scientific knowledge base, and the rapid pace of scientific progress. "The health View Details
Keywords: by Sean Silverthorne; Biotechnology
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