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Show Results For
- All HBS Web
(18,754)
- People (21)
- News (3,300)
- Research (13,480)
- Events (48)
- Multimedia (248)
- Faculty Publications (11,860)
- Sep 2016
- Survey
Problems Unsolved & A Nation Divided
calls for a national economic strategy for America and proposes federal policy priorities that can form the core of such a strategy. Further, the report highlights corporate and personal tax reform as a promising first step in the... View Details
- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
FangXiaNuo Airbnb is revolutionizing the lodging market by keeping hotel rates in check and making additional rooms available in the country's hottest travel spots during peak periods when hotel rooms often sell out and rates skyrocket, a new study shows. That's bad... View Details
- 15 Jul 2015
- Research & Ideas
Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday
Amazon.com is taking an interesting approach to its birthday this year. The company is throwing itself a party where all its Prime customers get the gifts. Amazon Prime Day is slated for July 15th, "a one-day shopping event with more deals than Black Friday,"... View Details
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
U.S. companies spent a staggering $285 billion on advertising in 2006, according to Advertising Age. That's a lot of dollars and expectations being handed to advertising managers to generate returns. But do marketing managers allocate their resources wisely? Are... View Details
Keywords: by Sean Silverthorne
- 01 May 2008
- Research & Ideas
The Marketing Challenges of the China Olympics
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Normally, the Olympic Games are a positive force in marketing. Worldwide... View Details
- November 1997 (Revised October 2001)
- Background Note
Note on Strategic Alliances, A
By: Paul A. Gompers and Alexander Tsai
Presents an overview of strategic alliance. Discusses the academic literature and its implications for the structure of strategic alliances. Also details the types of strategic alliances utilized by small, growing firms. View Details
Gompers, Paul A., and Alexander Tsai. "Note on Strategic Alliances, A." Harvard Business School Background Note 298-047, November 1997. (Revised October 2001.)
- 2021
- Case
NiPay's Pricing Conundrum
By: Marco Bertini and Oded Koenigsberg
NiPay is a software provider competing in the Nigerian business-to-business payments market. Founded by Idaku Ibrahim nearly 20 years ago, NiPay sells two products to retailers and other merchants, which enable individual shoppers to transact either online or via a... View Details
Bertini, Marco, and Oded Koenigsberg. "NiPay's Pricing Conundrum." London Business School Case, 2021. Electronic.
- August 2015
- Case
Kjell & Company: Electronics Accessories Retail in the Nordics
By: Krishna Palepu, Das Narayandas and Kerry Herman
Swedish electronics accessories retailer Kjell is considering several issues as it plots its next stage of growth. How should it balance opportunities to expand retail stores into a new market (Oslo, Norway) with additional growth in its home market—Sweden—with... View Details
Keywords: Consumer Electronics Accessories; Online Channel; Omni-channel; Private Equity; Retail; Salesforce Management; Performance Management; Marketing; Sales; Strategy; Scandinavia; Sweden; Norway
Palepu, Krishna, Das Narayandas, and Kerry Herman. "Kjell & Company: Electronics Accessories Retail in the Nordics." Harvard Business School Case 116-009, August 2015.
- Article
What Washington Must Do Now
By: Jan Rivkin and Michael E. Porter
Keywords: U.S. Competitiveness; Competition; Education; Public Administration Industry; Education Industry; United States
Rivkin, Jan, and Michael E. Porter. "What Washington Must Do Now." Art. 21566902. Special Issue on The World in 2013. Economist (2012).
- July 1994 (Revised December 1994)
- Teaching Note
Frito-Lay, Inc.: A Strategic Transition (1987-1989) TN
Teaching Note for (9-194-108). View Details
- March 2013 (Revised March 2014)
- Case
Getty Images
By: Andrei Hagiu and Hong Luo
Hagiu, Andrei, and Hong Luo. "Getty Images." Harvard Business School Case 713-515, March 2013. (Revised March 2014.)
- July 2005 (Revised October 2006)
- Exercise
Ready-To-Eat Breakfast Cereal Industry: Product Proliferation and Preemption, The
Describes a simplified economic model that serves as a vehicle for understanding the strategic and possibly anticompetitive aspects of product proliferation. View Details
"Ready-To-Eat Breakfast Cereal Industry: Product Proliferation and Preemption, The." Harvard Business School Exercise 706-408, July 2005. (Revised October 2006.)
- 2005
- Other Unpublished Work
Coordinating Sales and Marketing: Why, Why Not, and Now What?
Cespedes, Frank V. "Coordinating Sales and Marketing: Why, Why Not, and Now What?" 2005. (Presented and published by the Marketing Science Institute.)
- October 1988 (Revised October 1989)
- Background Note
Aspects of Marketing Organization: An Introduction
Discusses the typical strengths, vulnerabilities, and key management skills associated with three common forms of marketing organization: a product-focused organization, a market-focused organization, and a functionally-focused organization. It considers how the nature... View Details
Keywords: Marketing Strategy
Cespedes, Frank V. "Aspects of Marketing Organization: An Introduction." Harvard Business School Background Note 589-062, October 1988. (Revised October 1989.)
- February 1982 (Revised August 1984)
- Case
Jordan Marsh Co.: Merchandising Men's Tailored Clothing
Tedlow, Richard S. "Jordan Marsh Co.: Merchandising Men's Tailored Clothing." Harvard Business School Case 582-149, February 1982. (Revised August 1984.)
- February 1978 (Revised September 1986)
- Case
AT&T -- Long Lines Department National Account Selling (A)
Shapiro, Benson P. "AT&T -- Long Lines Department National Account Selling (A)." Harvard Business School Case 578-119, February 1978. (Revised September 1986.)
- 19 Dec 2014
- News
Super-fast delivery is the new game in town
- 12 Sep 2003
- News