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Show Results For
- All HBS Web
(12,977)
- People (32)
- News (2,325)
- Research (8,698)
- Events (98)
- Multimedia (124)
- Faculty Publications (6,760)
- 18 Mar 2009
- Research & Ideas
Marketing After the Recession
out under-performing distributors, shed unprofitable or unreliable customers, deleted poor-selling products from your portfolio, and concentrated your marketing dollars on media and channels that you could prove delivered a strong return... View Details
- Web
Entrepreneurial Sales 101: Founder Selling - Course Catalog
entire model is an exercise in frustration and futility. The purpose of this course is to demystify sales and help you understand how to sell products and services within entrepreneurial settings. The course material is applicable whether... View Details
- 01 Sep 2018
- News
An SUV Built for African Roads—by African Workers
production facility that are different from typical original equipment manufacturers (OEMs). And the vehicle’s design allows for an efficient production process at low volumes and with manual labor. Because... View Details
Keywords: Amy Yee
- 01 Jun 2016
- News
How Do I Get Your Job?
price point, packaging, colors. I wanted to make a product that I would buy and that my friends would buy. OW: I’m sure it wasn’t all smooth sailing in the early months or years. Were there any moments where you thought, this is not going... View Details
Keywords: April White
- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
Cynthia says, "but preferred to be on the side of figuring out what products could be. I wanted to move from analyzing results to creating them." At HBS, Cynthia immersed herself in entrepreneurial coursework and club... View Details
- 05 Sep 2000
- What Do You Think?
Whither the Information Economy?
the end is better products and services. According to Bob DeNoble, "... information is a tool to help get the real work done. It enables us to produce food, clothing, and shelter, run our transportation and banking systems, and keep... View Details
Keywords: by James Heskett
- Web
Men [sic] and machines - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
HBS Home HBS Index Contact Us Harvard Business School Baker Library Historical Collections The Human Factor Introducing the Industrial Life Photograph Collection at the Baker Library Introduction The Exhibition The Request The Response The Collection The Medium The... View Details
- 01 Jun 1998
- News
Excitement Building for HBS Global Conference in Chicago
established companies and examine how emerging growth firms are developing competitive products and strategies for the global marketplace. Over a dozen presentations and panel discussions on topics such as entrepreneurial marketing,... View Details
- Fast Answer
Patent search: Product-associated patents
How can I find patents associated to a particular (branded) product? It is always a challenge to conduct a patent search by product (or "brand name") because: Almost all the patented View Details
- Student-Profile
Hummy Song
district health officers, and others about how to increase efficiency and productivity in the face of severe resource constraints. I decided I would be better equipped to answer these questions by learning more about research in... View Details
- Web
Strategy and Technology - Course Catalog
attributes, which make their products increasingly valuable if more consumers buy their product or if more complements become available. What are the implications for market tipping, pricing and growth... View Details
- Web
Greta Garbo and Rouben Mamoulian on the set of Queen Christina - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
The Message The Product The Production The Worker The Audience Bibliography previous 1 2 3 4 5 6 7 8 next Greta Garbo and Rouben Mamoulian on the set of Queen Christina ca. 1934 Motion Picture Producers and... View Details
- 01 Sep 2011
- News
Faculty Research Online
fast-food formula for the local market. Teaching a ‘Lean Start-Up’ Strategy Most start-ups fail because they waste too much time and money building the wrong product before realizing too late what the right View Details
- 08 Dec 2020
- Blog Post
2+2 Where Are They Now Spotlight: Brooke Carter (MBA 2019)
wanted to avoid. Where are you currently working? Can you describe your role? I am currently working as a Product Manager at Grammarly, the company behind the AI-powered writing assistant. I’ve been at the company for almost a year and... View Details
- 01 Dec 1997
- News
New Releases
Technology Integration by Marco Iansiti (Harvard Business School Press) In the old days, coping with technological change was simple: you kept track of developments, tried to decide if they had legs, and implemented them when the market seemed ready. New technology fed... View Details
Keywords: Robert Binstock
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
the United States. The latest Interbrand listing of the most valuable global brands reveals seven American brands in the top ten and sixty in the top hundred, more than twice the expected numbers based on the United States' command of 28 percent of the world economy.... View Details
- Web
Bearing engineer and his three dimensional graph - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
HBS Home HBS Index Contact Us Harvard Business School Baker Library Historical Collections The Human Factor Introducing the Industrial Life Photograph Collection at the Baker Library Introduction The Exhibition The Request The Response The Collection The Medium The... View Details
- Web
Henry Ford presents new V-8 - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
HBS Home HBS Index Contact Us Harvard Business School Baker Library Historical Collections The Human Factor Introducing the Industrial Life Photograph Collection at the Baker Library Introduction The Exhibition The Request The Response The Collection The Medium The... View Details
- Web
Selecting and breaking fresh eggs - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
The Message The Product The Production The Worker The Audience Bibliography previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 next Selecting and breaking fresh eggs ca. 1933 Kraft-Phenix Cheese... View Details
- Web
Ditching to drain off the whey - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
The Message The Product The Production The Worker The Audience Bibliography previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 next Ditching to drain off the whey ca. 1933 Kraft–Phenix Cheese Corporation... View Details