Publications

October 1978 (Revised August 1985)
Background Note

Product Life Cycle

Introduces the student to the concept of the product life cycle. The meaning and fundamental underpinnings of the product life cycle are presented. Further, the nature of market and competitive forces at different stages in the life cycle, and the implications for... View Details

Keywords: Product

News

Big Sponsors May Find It Hard To Break Up With The NFL

02 Nov 2021
News

Harvard Business School Professor Alvin J. Silk, Dies at 85

January 2001 (Revised January 2003)
Case

E-Hub Nigeria (A)

Explores the possibility of launching an e-procurement firm to serve the Nigerian oil and gas sector. Recent HBS graduate, Fola Ogunsiakan, has identified a potential entrepreneurial opportunity, but faces several significant obstacles to success. Considers market... View Details

Keywords: Entrepreneurship; Energy Sources; Energy Industry; Nigeria

23 Apr 2012
News

It Doesn't Pay to Be Yourself at Work

21 Jan 2022
News

Professor Kash Rangan: Enlightening

04 Mar 2020

Incorporating Climate Risk into Financial Models: Bob Litterman on Transition Risk

02 Nov 2010
News

The Demand Economy

August 2018
Case

Enfoca: Private Equity in Peru

By: Victoria Ivashina and Jeffrey Boyar

This case follows Enfoca, Peru’s largest local private equity firm and its portfolio company Maestro, a leading player in Peru’s hardware retail market. Peru’s GDP growth between 2008 and 2014 was the highest of any Latin American country. Growth of the Peruvian middle... View Details

Keywords: Private Equity; Emerging Markets; Capital Markets; Transition; Strategy; Peru

October–November 2019
Article

A New Perspective on Post-Earnings-Announcement-Drift: Using a Relative Drift Measure

By: Michael Clement, Joonho Lee and Kevin Ow Yong

Prior research finds that there is a delayed reaction to both analyst-based earnings surprises and random-walk-based earnings surprises. Focusing on the market reaction from the post-announcement window, prior studies show that analyst-based drift is larger than random... View Details

Keywords: Business Earnings; Financial Reporting; Market Timing; Behavioral Finance

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Web

Lifelong Learning - Alumni

Career Management Climate Change Diversity and Inclusion Economy, Government Entrepreneurship Finance and Operations Governance and Boards Happiness, Purpose View Details

March 2024 (Revised November 2024)
Case

Kawasaki Heavy Industries Bets on Clean Hydrogen

By: Gunnar Trumbull, Nobuo Sato and Akiko Kanno

Kawasaki Heavy Industries (KHI), an engineering manufacturer headquartered in Japan, was aiming to scale up its hydrogen production and establish a global hydrogen supply chain. The initiative was in line with Japan's energy strategy, as the country seeks to transition... View Details

Keywords: Renewable Energy; Demand and Consumers; Competition; Growth and Development Strategy; Infrastructure; Supply Chain; Manufacturing Industry; Energy Industry

2016
Book

Win-Win Corporations: The Indian Way of Shaping Successful Strategies

By: Shashank Shah

Why did Ratan Tata decide to pay for all the victims of 26/11 whether injured in the Taj or anywhere else? Why did HDFC’s Aditya Puri insist that employees leave for home by 5:30 p.m.? How did HUL develop a cheaper, better product to beat its competitor, Nirma? What do... View Details

Keywords: Corporate Strategy; Business and Stakeholder Relations; Success

11 Aug 2010
Working Paper Summaries

The Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras

Keywords: by Mary J. Benner & Mary Tripsas; Electronics

September 1994 (Revised April 1995)
Case

Banque Paribas: Paribas Derives Garantis

In March 1993, the management of Paribas Capital Markets is making a final review of the proposal to set up Paribas Derives Garantis (PDG), a special-purpose subsidiary of Compagnie Financiere de Paribas (CFP), that would guarantee derivative products offered by Banque... View Details

Keywords: Credit Derivatives and Swaps; Business Subsidiaries; Banks and Banking; Financial Services Industry

April 2016
Teaching Note

Flipkart: Transitioning to a Marketplace Model

By: Sunil Gupta and Das Narayandas

In 2015, Sachin and Binny Bansal, co-founders of India's largest e-tailer, Flipkart, announced that the company would switch to a marketplace model and move its logistics arm into a separate company. At the time of the announcement, Snapdeal already claimed to be... View Details

Keywords: India; Marketplaces; Digital Platforms; Internet and the Web; Market Entry and Exit; E-commerce; Retail Industry; India