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Show Results For
- All HBS Web
(872)
- News (238)
- Research (507)
- Multimedia (4)
- Faculty Publications (257)
- 15 Nov 2020
- News
Podcasts Engage New Audiences with HBS
criticism of its early social media marketing campaign targeting teens. Then Toffel, who is the Senator John Heinz Professor of Environmental Management, poses a tough question: “What should JUUL do now, given the pressure that it’s under... View Details
- 04 May 2017
- News
Going the Distance
then bigger. Frey encourages would-be adventurers to think of themselves “as capable of much more than you currently envision” and to recognize that “real learning and personal growth come from stepping outside your comfort zone.” He quotes View Details
Keywords: Jill Radsken
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
creative new markets. Lessons in Corporate Finance: A Case Studies Approach to Financial Tools, Financial Policies, and Valuation by Paul Asquith and Lawrence A. Weiss (DBA 1989) (Wiley) This book explains... View Details
- 01 Mar 2009
- News
Letters to the Editor
reflects the same flawed assumptions shared by many otherwise astute individuals having no experience or expertise in the power industry. I am an energy industry professional of 28 years, one who has no quarrel with nuclear in principle.... View Details
- 01 Dec 1997
- News
Growing Together
by the John C. Whitehead Fund for Non-for-Profit Management (created by John C. Whitehead [MBA 11/'47], who now chairs the Initiative's advisory... View Details
Keywords: Marguerite Rigoglioso and Nancy O. Perry
- 01 Dec 2019
- News
What’s Behind the Explosive Growth of Sustainable Investing?
Image by John Ritter Image by John Ritter An estimated $30 trillion in assets worldwide—including half of all professionally managed assets in... View Details
Keywords: Jen McFarland Flint
- 01 Dec 1997
- News
A Piece of the Action
capitalists call the Valley home. RELATED PROFILES Arthur Rock (MBA '51) A Conversation with John Doerr (MBA '76) Peter Wendell (MBA '76) Stacey Lawson (MBA '96) Les Vadasz (107th AMP) Gregory Slayton (MBA '90) RELATED PROFILES Arthur... View Details
Keywords: Susan Young
- 08 Dec 2015
- First Look
December 8, 2015
create value by introducing visual transparency between consumers and producers. Although operational transparency has been shown to improve consumer perceptions of service value, existing theory posits that increased contact between... View Details
Keywords: Sean Silverthorne
- 01 Dec 1999
- News
From the Editors
presided over the magazine while the School's first buildings took shape under Dean Wallace B. Donham's ambitious leadership. Bates captured the pageantry of the June 4, 1927, campus dedication in the July issue, complete with photographs and speeches View Details
Keywords: Deborah Blagg
- 15 Oct 2019
- News
Understanding Challenges Across the Supply Chain
Senior Lecturer José Alvarez visited wheat fields at a farm owned and run by the Duhau Group in Argentina’s Pampa region. The company was the subject of a case Alvarez wrote, which he taught in the Agribusiness Seminar in 2019. (photo... View Details
- 22 May 2007
- First Look
First Look: May 22, 2007
channels, with products and brand elements that are less quirky, more commercial than they used to be. Indeed, CEO John Replogle believes that by focusing on efficacious, natural, and unique ingredients, and... View Details
Keywords: Martha Lagace
- 01 Sep 2011
- News
Green Day
Erling Lorentzen (MBA 1948) was a prominent figure at the 1992 Earth Summit in Rio de Janeiro and for decades led a number of sustainable development initiatives as chairman of Brazil’s giant pulp and paper producer Aracruz Celulose S.A.; View Details
- 01 Apr 2000
- News
Getting the Message
for the marketing industry lies in developing transactional-based models that enable consumer and client to work together more closely." HBS professor John A. Deighton agrees, describing the Internet as a... View Details
Keywords: Susan Young
- 19 Oct 2010
- First Look
First Look: October 19, 2010
charitable giving, crowding out intrinsic motivations to give by corrupting a purely social act with economic considerations. Purchase the Book: http://www.psypress.com/the-science-of-giving-9781848728851 Americans Do I.T. Better: U.S.... View Details
Keywords: Sean Silverthorne
- 01 Dec 1996
- News
Starting Up and Starting Over
Norman A. Berg, OPM's faculty chairman. "The program is devoted entirely to training practicing entrepreneurs and is the most distinctive entrepreneurial offering of any kind anywhere." The predecessor of OPM, the Smaller Company... View Details
- 23 Dec 2008
- First Look
First Look: December 23, 2008
http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=509024 Breaking through Action Plan Harvard Business School Exercise 409-059 The "Breaking Through Action Plan" is a developmental tool based on the book, Breaking Through: The... View Details
Keywords: Martha Lagace
- 21 Nov 2006
- First Look
First Look: November 21, 2006
percentage of patients of all kinds who can find exchanges. Forward-Looking Focus: Can Firms Have Adaptive Foresight? Authors:Valarie A. Zeithaml, Ruth Bolton, John Deighton, Timothy Kenningham, Katherine N.... View Details
Keywords: Sean Silverthorne
- Web
Artist Support | Baker Library
Chapter: From Concept to Product Barbara Hitchcock, “Remembering a Grand Experiment: A Personal History of the Polaroid Collection,” in Rebekka Reuter, William A. Ewing, Barbara Hitchcock, Deborah G. Douglas, Gary Van Zante, Christopher... View Details
- 10 Mar 2009
- First Look
First Look: March 10, 2009
a free press, real-life horror stories with bearing on policy issues may serve to blunt the power of special interests by informing and catalyzing public opinion. An Exploration of Marketing's Impact on Society: A Perspective Linked to... View Details
Keywords: Martha Lagace
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Direct Channels Authors:Jill Avery, Thomas J. Steenburgh, John A. Deighton, and Mary Caravella Abstract We assess the effects of opening physical retail stores on direct-to-consumer channel sales. Our data... View Details
Keywords: Martha Lagace