Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (1,455) Arrow Down
Filter Results: (1,455) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (1,455)
    • People  (3)
    • News  (235)
    • Research  (1,019)
    • Events  (9)
    • Multimedia  (4)
  • Faculty Publications  (462)

Show Results For

  • All HBS Web  (1,455)
    • People  (3)
    • News  (235)
    • Research  (1,019)
    • Events  (9)
    • Multimedia  (4)
  • Faculty Publications  (462)
← Page 41 of 1,455 Results →
  • 13 Jan 2015
  • First Look

First Look: January 13

voluntary disclosure and marketing decisions. Publisher's link: http://people.hbs.edu/mluca/StrategicDisclosure.pdf January 2015 Innovation Policy and the Economy Firms and the Economics of Skilled Immigration By: Pekkala Kerr, Sari,... View Details
Keywords: Sean Silverthorne
  • 23 May 2017
  • First Look

First Look at New Ideas and Research: May 23, 2017

Corporate Debt in Emerging Markets By: Alfaro, Laura, Gonzalo Asis, Anusha Chari, and Ugo Panizza Abstract—This paper documents a set of stylized facts about leverage and financial fragility in the nonfinancial corporate sector in... View Details
Keywords: Carmen Nobel
  • 25 Aug 2022
  • News

Up on the Corner

to name the building Madikizela, in honor of the late South African political activist Winnie Madikizela-Mandela, a symbol of Black female resilience.) The upper floors will contain well-appointed rentals, whose target View Details
Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate
  • 27 Jun 2017
  • First Look

First Look at New Research and Ideas, June 27

evidence consistent with market participants perceiving staggered boards to be value reducing. Amihud and Stoyanov (2016) (AS2016) contests these findings, reporting some specifications under which the results are not statistically... View Details
Keywords: Sean Silverthorne
  • 19 Sep 2016
  • Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

Like many business leaders, Donovan Neale-May routinely seeks out information on business innovation and management trends. He reads reports from market analysis firms, white papers from companies in his field, and articles in online... View Details
Keywords: by Carmen Nobel; Education
  • 05 May 2009
  • First Look

First Look: May 5, 2009

Survive—Thrive: Leading Innovation in Good Times and Bad Authors:Lynda M. Applegate and Bruce Harreld Abstract Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global... View Details
Keywords: Martha Lagace
  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

and Hirotaka Takeuchi. Tokyo: Nihon Keizai Shimbun Publishing, 2010 An abstract is unavailable at this time. How Do Acquirers Retain Successful Target CEOs? The Role of Governance Authors:Julie Wulf and Harbir Singh Publication:Management... View Details
Keywords: Sean Silverthorne
  • 17 Dec 2013
  • First Look

First Look: December 17

facial tracking to explore how marketers can best use entertainment in ads to increase their effectiveness in increasing intent to purchase. The findings suggest that the optimal amount of entertainment differs by type of entertainment... View Details
Keywords: Carmen Nobel
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

Robin, Samuel Gregory Hanson, and Dimitri Vayanos Abstract—We present a model of the yield curve in which the central bank can provide market participants with forward guidance on both future short rates and on future Quantitative Easing... View Details
Keywords: Sean Silverthorne
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

sales force on track to achieve their annual sales quotas. The paper also introduces two main methodological innovations to the marketing literature: first, we implement empirically the method proposed by Arcidiacono and Miller (2011) to... View Details
Keywords: Sean Silverthorne
  • 17 Jan 2012
  • First Look

First Look: January 17

exceeds a peak price. Conversely, bidder shareholders react more negatively as the offer price is influenced upward toward a peak. Merger waves occur when high returns on the market and likely targets make... View Details
Keywords: Sean Silverthorne
  • 14 Nov 2017
  • First Look

New Research and Ideas: November 14, 2017

academic psychologists, Harvard Business School professors, directors of organizations, and government officials. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51447 Winter 2017 Oxford Review of Economic Policy The View Details
Keywords: Carmen Nobel
  • 11 Oct 2016
  • First Look

October 11, 2016

litigation strategically respond to increased litigation risks in this industry. We find that as patent wars intensify, smartphone vendors not involved in any litigation focus more of their business in markets with weaker intellectual... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2011
  • First Look

First Look: December 20

categories were set by a strict rotation scheme, thereby mitigating the potentially confounding effect that they targeted only "hot" technology sectors. Prizes encouraged competition and medals were more important than monetary... View Details
Keywords: Carmen Nobel
  • 15 Nov 2011
  • First Look

First Look: November 15

VTID) after unsuccessful attempts to market it in three different industry settings. The company must determine whether its most recent target market, the quick-serve restaurant segment, is still worth... View Details
Keywords: Sean Silverthorne
  • Person Page

Media

Media

This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details

  • 11 Nov 2013
  • Research & Ideas

A Smarter Way to Reduce Customer Defections

marketing priority—and they've been given bigger budgets to fight the battle. But as Gupta points out, identifying potential defectors to target is not as easy as it sounds. For years, companies have used... View Details
Keywords: by Dina Gerdeman; Retail; Service
  • 14 Jul 2003
  • Research & Ideas

Keeping Your Balance With Customers

different requirements, then by selecting target segments for which the company can create unique and defensible value propositions. It is not possible to be all things to all people, so market segmentation... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • 24 Feb 2014
  • Research & Ideas

Busting Six Myths About Customer Loyalty Programs

of these targeted coupon promotions as a defensive strategy against their challengers. Overall, retailer-initiated loyalty systems are truly triple win marketing activities simultaneously benefiting... View Details
Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Imagine the glee of marketers at the dawn of the Internet era—could anyone imagine a more sophisticated, precise way of reaching consumers? By tracking the purchasing habits of its prey, marketers could... View Details
Keywords: by Julia Hanna; Publishing; Advertising
  • ←
  • 41
  • 42
  • …
  • 72
  • 73
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.