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Publications

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  • All HBS Web  (947)
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    • News  (223)
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Show Results For

  • All HBS Web  (947)
    • People  (1)
    • News  (223)
    • Research  (632)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (263)
← Page 41 of 947 Results →
  • 02 Mar 2016
  • News

The New Space Race

Cornell works for Blue Origin, where she is head of astronaut strategy and sales and supports engine sales for the space exploration company. Along with a few dozen fellow employees, all dressed in royal... View Details
Keywords: Robert S. Benchley
  • 16 Jan 2018
  • First Look

First Look at New Research and Ideas, January 16, 2018

companies offer a direct stake in the company's performance through stock, a share in profits, or both. Companies with employee stock ownership plans report significantly higher sales growth and higher... View Details
Keywords: Sean Silverthorne
  • 19 Dec 2005
  • Research & Ideas

The Regional Slice of Your Global Strategy

the Japanese economy get off the ground, and the company's business there was dwarfed by its domestic business. But as Toyota's U.S. sales grew, political pressures increased the political and administrative distance between the two... View Details
Keywords: by Pankaj Ghemawat
  • 01 Jun 2018
  • News

June 2018 Alumni and Faculty Books

less than $1 million in sales and 28 employees. But by 2007, Barker Steel was one of the largest independent rebar fabricators in North America with 12 locations throughout the Northeast, generating in some years more than $200 million in... View Details
  • 19 Jun 2018
  • First Look

New Research and Ideas, June 19, 2018

broad sell-off in the shares of grocery retailers and suppliers. Behind the precipitous declines lay recognition that Amazon’s bold move into brick and mortar assets offered transformational opportunities. Amazon could gain expertise in perishable product View Details
Keywords: Dina Gerdeman
  • 03 Mar 2015
  • First Look

First Look: March 3

wondered whether the return to growth was because, or in spite of, Prime Minister David Cameron's controversial £113 billion austerity plan introduced in 2010. Despite the positive upturn in the economy, UK policymakers still faced... View Details
Keywords: Sean Silverthorne
  • 18 Nov 2014
  • First Look

First Look: November 18

on sales that is positive for most brands. These results imply that brands seeking to attract multitaskers' attention and dollars must select their advertising copy carefully. Publisher's link: View Details
Keywords: Sean Silverthorne
  • 16 Sep 2014
  • First Look

First Look: September 16

capture rents outside of the marketplace. We synthesize this body of research under the umbrella term institutional strategies, which we define as the comprehensive set of plans and actions directed at strategically leveraging and shaping... View Details
Keywords: Sean Silverthorne
  • 14 Nov 2019
  • News

Keeping Red Lobster Fresh

bringing it back to profitability in 100 days. His next stop was Burger King, where he helped relaunch the brand and turnaround same store sales. Lopdrup first joined Red Lobster as president in 2004, and led a company that was facing slowing View Details
Keywords: Food Services and Drinking Places; Hospitality
  • 01 Apr 2001
  • News

Student Conferences Tackle Business Issues

business plans before a panel of leading venture capitalists. Taking top prize was Wind & Rain R&D, a social enterprise entry that aims to foster urban development by facilitating home ownership among low-income renters. After a black-tie... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 09 Sep 2008
  • First Look

First Look: September 9, 2008

portals including PoliceLink, NursingLink, TechCommunity, and IndiaOn. While the company was well ahead of its original plan to release four portals in 2007, Michel still faced a number of challenges. He had learned a great deal from... View Details
Keywords: Sean Silverthorne
  • 12 Oct 1999
  • Research & Ideas

Media Metamorphosis: Advertising in the Technology Age

sales promotion. These substitutes compete directly with traditional media for advertisers' marketing dollars. Similarly, mergers between media providers and content suppliers such as news and entertainment programming also influence... View Details
Keywords: by Peter K. Jacobs; Advertising
  • 08 Jun 2010
  • First Look

First Look: June 8

to accomplish the following: mine your sales data to identify "homerun" products you're missing; reinvent your forecasting and pricing strategies; build end-to-end agility into your supply chain; establish incentives that align... View Details
Keywords: Martha Lagace
  • 03 Jun 2016
  • News

Again in a Great City

Above: Cummings in the iconic Fisher Building, known as “Detroit’s largest art object.” Cummings and his partners are redeveloping the 28-story landmark. A trip through downtown Detroit with Peter Cummings (OPM 13, 1988) is part urban View Details
Keywords: April White; photographed by Brian Kelly
  • 15 Jan 2013
  • First Look

First Look: January 15

Medical City Edmondson, Amy C., Sydney Ribot, and Tiona ZuzulHarvard Business School Case 613-022 Describes Lake Nona, a 7,000-acre residential and research cluster in central Florida, and its process and innovation culture, and Lake Nona Institute, the organization... View Details
Keywords: Sean Silverthorne
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

and where the host does not punish symbiont misbehavior. Coordinating Marketing and Sales in B2B Organizations Authors:Frank V. Cespedes Publication:In Business to Business Marketing Handbook. Edward Elgar Publishing Company, forthcoming... View Details
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

saw potential in sports endorsements in the television age. McCormack informed Palmer that he was planning to start up a business revolving around personal business managers or "agents" handling professional golfers' affairs.... View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 04 Jun 2024
  • Blog Post

Finding Alignment to Make Impact: Layla Ramirez (MBA 2017)

After college, Ramirez planned to attend law school and took a proactive approach to crafting her career trajectory. Goal-oriented by nature and encouraged by her parents, she joined an enrichment program with Boston Lawyers Group, an... View Details
Keywords: All Industries
  • Web

Online Entrepreneurial Marketing Course | HBS Online

key elements and learn how to formulate a customer value proposition, determine product-market fit, and distinguish between marketing- and sales-led organizations. Highlights Nicole Clay, Co-Founder and CMO, Hue Sales v. Marketing... View Details
  • 22 Nov 2017
  • News

How to Build a Winning Culture on a Losing Team

season ticket sales and sponsorships, actually improved. O'Neil was recently named CEO of Harris Blitzer Sports & Entertainment or HBSE. A holding company that's comprised of several sports properties including the 6ers, the New Jersey... View Details
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