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- All HBS Web (1,216)
- Faculty Publications (344)
- 01 Sep 2003
- News
Incentives and Operational Excellence
common to both major corporations and mom-and-pop shops, and offered practical solutions based on his research. One case Narayanan used to illustrate his point involved a family-owned video store. Generally in the past, he said, as many as 25 percent of rental View Details
- 21 Apr 2009
- First Look
First Look: April 21, 2009
nonlinear pricing schedule refers to any pricing structure where the total charges payable by customers are not proportional to the quantity of their consumed services. We... View Details
Keywords: Martha Lagace
- 18 Apr 2005
- Research & Ideas
Selling Luxury to Everyone
facials a year. Those services provide the company with a paying focus group from which it can gather feedback on its products. "Our customers are paying us $200 [a facial]; you better believe they give us feedback," he said.... View Details
- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
prototypes, artists made jewelry, and developers punched out low-cost housing. Machines that had cost upwards of $50,000 now cost a few thousand and could fit on a desktop. Formlabs brings 3-D printing home Formlabs developed a second-generation product costing just... View Details
- Profile
James Reinhart
resulting in a willing and grateful marketplace. The concept took off. Understanding that a trip to the Post Office is one step too many for busy parents that need to get rid of clothes, thredUP provides a prepaid “Clean Out Bag” for View Details
- 20 Oct 2015
- First Look
October 20, 2015
fluctuations. We first exposit that in the presence of Cobb-Douglas production functions and consumer preferences, there is a specific pattern of economic transmission whereby demand-side shocks propagate upstream (to input-supplying industries), and supply-side shocks... View Details
Keywords: Sean Silverthorne
- 05 Aug 2015
- News
Mobilizing the Public to Fight Bribery
“Corruption is a great untapped market,” Henry Motte-Munoz (MBA 2013) says with a laugh. “Not many competitors and customer interest is quite high.” It’s a market he’s helping to disrupt using Bantay, an NGO he cofounded while at HBS,... View Details
- Web
Launching Tech Ventures - Course Catalog
serve as an accelerant to more efficient and effective experiments. We explore six modules: 1. Ideation and Customer Value Proposition Experiments. What are the best methods to develop and test startup ideas early in the development... View Details
- January 2002 (Revised October 2007)
- Case
Grantham, Mayo, Van Otterloo & Co., 2001
By: Joshua Musher and Andre F. Perold
Asset manager GMO underperforms the market during the 1996-2000 stock market bubble because of the focus on absolute risk. After suffering significant client withdrawals, performance again shines when the bubble collapses. Did they win the battle only to lose the war?... View Details
Keywords: Customers; Asset Management; Stocks; Investment; Price Bubble; Mathematical Methods; Risk and Uncertainty
Musher, Joshua, and Andre F. Perold. "Grantham, Mayo, Van Otterloo & Co., 2001." Harvard Business School Case 202-049, January 2002. (Revised October 2007.)
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
earlier, Freed-Finnegan and Wall had founded Index after observing the technological advantages that Amazon and other online retailers had over brick-and-mortar retailers. Index’s first product was a customer database tool that allowed... View Details
Keywords: Dina Gerdeman
- 29 May 2006
- What Do You Think?
How Important Is the “Service Sector Effect” on Productivity?
Respondents to this month's column appeared to be about equally divided on these issues. John Inman commented, "I sometimes feel that we are racing to the bottom to provide products and services at ever lower pricing without... View Details
- 01 Mar 2004
- News
Ron Shaich’s Café Society
Ron Shaich (MBA 1978) is cofounder, chairman, and CEO of Panera Bread, the fast-growing bakery-café chain with over six hundred locations in mostly suburban markets across the United States. Panera’s ability to deliver high-quality food at reasonable View Details
- 19 Nov 2014
- HBS Case
Marketing Marijuana
But medicinal users are frequent customers so they do care about price. "They do not need to buy it at a fancy store—they'll go to a back alley basement shop as long as the product delivers." “I believe guys like Philip Morris... View Details
- 29 Sep 2015
- Research & Ideas
Work 3.0: Redefining Jobs and Companies in the Uber Age
as Lyft, Postmates, Upwork, TaskRabbit, and scores of others like them—connect large numbers of independent contractors providing services with customers seeking those services. The companies profit by taking a cut of the revenue for... View Details
- 01 Dec 2014
- News
Case Study: Growing the Family Business
cleanliness and are staffed with teachers who use a proprietary curriculum to create an educational environment. Customers pay a significant premium for convenience—as much as $13 an hour for infant care versus $4 an hour or less for... View Details
- 26 Feb 2008
- First Look
First Look: February 26, 2008
Abstract In this paper, we examine the pattern of correlation among consumer price sensitivities for customer purchase incidence decisions across complementary product categories. We use a hierarchical... View Details
Keywords: Martha Lagace
- 18 May 2010
- First Look
First Look: May 18
concluded that Mercadona had let its customers down by not keeping prices low enough for such hard times. Mercadona set about lowering its prices, reducing product variety, and lowering its financial targets... View Details
Keywords: Martha Lagace
- 14 Nov 2016
- Op-Ed
5 Lessons I Hope Marketers Don’t Learn from Donald Trump
dreams of consumers, because a brand that’s built on such appeals will find it hard to grow to be a source of pride. Apparently misogyny, xenophobia, and contempt for the disabled have worked as customer acquisition tools for soon-to-be... View Details
Keywords: by John A. Deighton
- 01 Mar 2014
- News
Feedback
they gave was of a European hospital that changed scheduling to be patient-centric. The entire patient experience was vastly improved and did not hurt the hospital's income. Other than the airline industry it is hard to find an industry that treats its View Details
Keywords: Health, Social Assistance
- 17 Jun 2008
- First Look
First Look: June 17, 2008
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=208108 Radiohead: Music at Your Own Price (A) Harvard Business School Case 508-110 In October 2007, the British band Radiohead caused a stir when it announced it would allow... View Details
Keywords: Martha Lagace