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  • December 2011 (Revised April 2013)
  • Case

Akamai's Edge (A)

By: Eric Van den Steen
In 2009, Paul Sagan, CEO of Akamai, the leading online content delivery network with a 60% market share, needs to decide how to respond to aggressive entry in its market, whether and how to pursue the explosive growth in online video, and whether to stay with its... View Details
Keywords: Competitive Advantage; Market Entry and Exit; Business Model; Competitive Strategy; Values and Beliefs; Business Strategy; Internet
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  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

developing fresh capabilities for organizations. Based on a study of all the programs offered by the business schools, consultancies, corporate universities, and online education providers, we analyze the... View Details
Keywords: Sean Silverthorne

    Lynda M. Applegate

    Lynda M. Applegate is a Baker Foundation Professor at HBS and is Chair of the Advisory Committee for Harvard University’s Masters Degree of Liberal Arts in Finance and Management at the Harvard University Extension School.  She has also played a... View Details

    • 24 Feb 2014
    • Research & Ideas

    Uncovering Racial Discrimination in the ‘Sharing Economy’

    The "sharing economy" is a burgeoning business model in which people offer their personal belongings and personal services to others, usually through online marketplaces that facilitate the transactions. It... View Details
    Keywords: by Carmen Nobel; Construction; Real Estate; Advertising
    • 18 Oct 2018
    • Research & Ideas

    How to Use Free Shipping as a Competitive Weapon

    given that they're exchanging what they hope is a boost in demand for sure losses on the logistics side," says Harvard Business School Assistant Professor Donald Ngwe. Shipping Fees and Product Assortment in View Details
    Keywords: by Kristen Senz; Retail
    • 26 Mar 2013
    • Video

    Booya Fitness, Inc. - Episode 1- Getting Guidance

    • 26 Aug 2015
    • News

    The Company We Keep

    • September 2011 (Revised March 2014)
    • Case

    Brightcove, Inc. in 2007

    By: Andrei Hagiu and David B. Yoffie
    Brightcove, a technology and services provider to content owners in the Internet television field, aimed to become a media distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing... View Details
    Keywords: Competition; Entrepreneurship; Investment; Diversification; Digital Platforms; Business Strategy; Internet and the Web; Business Model; Distribution; Media and Broadcasting Industry; Motion Pictures and Video Industry
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      Linda A. Hill

      Linda A. Hill is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School and Faculty Chair of the Leadership Initiative. Hill is regarded as one of the top experts on leadership and innovation. Hill is... View Details

        Michael A. Wheeler

        Mike Wheeler joined the HBS faculty in 1993 and has taught extensively in its MBA, Executive, and distance learning programs. His highly interactive 8-week/40-hour HBS Online Negotiation... View Details

        Keywords: arts; construction; e-commerce industry; energy; federal government; green technology; internet; legal services; nonprofit industry; petroleum; pharmaceuticals; publishing industry; real estate; service industry; sports; state government; utilities
        • August 2020 (Revised May 2021)
        • Case

        PayPal: The Next Chapter

        By: Michael Porter, Mark Kramer and Annelena Lobb
        Can a social purpose and stakeholder capitalism confer a powerful competitive advantage in the age of COVID-19? For PayPal, the answer is yes. After spinning off from eBay in a 2015 IPO, the company declared its purpose as "democratizing financial services" by ensuring... View Details
        Keywords: Mission and Purpose; Finance; Business and Stakeholder Relations; Social Entrepreneurship; Competitive Advantage; Financial Services Industry
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        • July 2006 (Revised February 2007)
        • Case

        LinkedIn (A)

        By: Mikolaj Jan Piskorski
        In the summer of 2005, LinkedIn, a two-year-old start-up, was choosing between two options to monetize its 5 million business people network. Members could contact each other through trusted intermediaries on the network to offer or seek jobs, consulting engagements,... View Details
        Keywords: Risk and Uncertainty; Business Growth and Maturation; Internet and the Web; Social and Collaborative Networks; Business Startups; Growth and Development Strategy; Service Industry
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        • November 2022
        • Case

        Jon Fortt: The Art of Debate and Effective Communication

        By: Francesca Gino, Sarah Livick-Moses and Ruth Page
        This stand-alone multimedia case explores the art of communication in the space of negotiation. It follows the career journey of business journalist, media influencer, and co-anchor of CNBC's "Squawk Alley," Jon Fortt. He offers reflections on the race crisis in the... View Details
        Keywords: Communication; Negotiation; Race
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        • 28 Jun 2018
        • News

        Independent Movie Theaters Can Survive The Rise Of Streaming

        • 31 Aug 2017
        • News

        Google And Microsoft Can Use Ai To Extract Many More Ad Dollars From Our Clicks

        • July 2015 (Revised April 2016)
        • Case

        Launching Yelp Reservations (A)

        By: Michael Luca, Kevin Mohan and Patrick Rooney
        This case presents a multi-party negotiation among Yelp, current partner OpenTable, and two startups in the online restaurant reservation industry. View Details
        Keywords: Information Technology; Negotiation; Business Startups; Acquisition; Technology Industry; United States
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        • 11 Jun 2014
        • News

        Messaging Secrets From eHarmony And OKCupid Databanks

        • 14 Nov 2016
        • News

        'The Content Trap' and the HBX Story

        • 16 May – 27 Jun 2017
        • HBS Online

        HBX Managing Your Career Development

        Know an early-career colleague, family member, or friend who would benefit from HBS career development insights? An online case-based program led by six of Harvard Business School's most engaging faculty and held in real-time, Managing Your Career Development will... View Details
        • April 2017 (Revised March 2024)
        • Case

        Making Target the Target: Boycotts and Corporate Political Activity

        By: Nien-hê Hsieh and Victor Wu
        Through the challenges facing Target, the case examines ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying to political activism. In 2016, Target CEO Brian Cornell must... View Details
        Keywords: Boycott; Corporate Political Activity; Lobbying; LGBTQ; Campaign Contributions; Campaign Finance; Retail; Shareholder Activism; Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
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