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  • 24 Jul 2000
  • Research & Ideas

Global Brands: Connecting With Consumers Across Boundaries

significant advances in technology and productivity, was the pottery firm founded by Josiah Wedgwood in 1760—"the first example I can find," said Koehn, "of a company using a brand as a strategic tool to interest consumers... View Details
Keywords: by James E. Aisner
  • 01 Sep 2005
  • News

London Forum Highlights the Best of HBS

ideas can come from anywhere — inside or outside, up or down an organization.” Sorrell, whose firm places up to one-third of all the advertising seen around the world, addressed the challenges WPP Group faces in developing a global... View Details
Keywords: Roger Thompson; Business Schools & Computer & Management Training; Educational Services
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

hour-long discussion driving around the city. Young Kapur had just joined the firm Ogilvy & Mather after a brief stint at Citibank, where he’d decided he needed a more creative career. His conversation with Ogilvy confirmed that he’d... View Details
Keywords: by Sean Silverthorne; Advertising
  • 07 Aug 2012
  • First Look

First Look: August 7

Access Improve Firm Value? Evidence from the Business Roundtable Challenge Authors:Bo Becker, Guhan Subramanian, and Daniel B. Bergstresser Publication:Journal of Law and Economics (forthcoming) Abstract We use the Business Roundtable's... View Details
Keywords: Sean Silverthorne
  • 27 Jan 2015
  • First Look

First Look: January 27

investment committee's agenda, Project Paris. Project Paris, a very different type of real estate transaction, is a hybrid mezzanine investment in the acquisition of a residential real estate services firm headquartered in France. The... View Details
Keywords: Sean Silverthorne
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

leading global player in the baking industry, expands into China while at the same time undertaking initiatives to make its U.S. and South American operations more profitable. Allows students to analyze the company's entire global strategy. Places particular attention... View Details
Keywords: Martha Lagace
  • 15 Jul 2008
  • First Look

First Look: July 15, 2008

safe and from a large supply of investors who view them as such. Domestic Effects of the Foreign Activities of U.S. Multinationals Authors:Mihir A. Desai, C. Fritz Foley, and James R. Hines Jr. Publication:American Economic Journal:... View Details
Keywords: Martha Lagace
  • 17 Aug 2011
  • Research & Ideas

Protecting against the Pirates of Bollywood

In 2007, Sony Pictures became the first multinational studio to enter the India film business known as Bollywood with its $7 million film Saawariya. The movie grossed only $9 million. That same year, Walt Disney Pictures collaborated with... View Details
Keywords: by Kim Girard; Motion Pictures & Video
  • 05 Nov 2007
  • Research & Ideas

The Changing Face of American Innovation

U.S. inventors can be refined down to the 1992 Chinese share of IBM's inventors in Silicon Valley working in semiconductors. This exceptional detail, especially within individual firms and schools, allows us to answer many more questions... View Details
Keywords: by Sarah Jane Gilbert; Technology
  • 01 Mar 2014
  • News

The Solution to the Global Food Crisis Just Might Come from Nigeria

system of multinational megafarms won't be enough—the hope for the future lies not in mass production, but in production by the masses. And that's where Nigeria comes in. With only 40 percent of its arable land currently used by farmers,... View Details
Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing
  • 15 Sep 2009
  • First Look

First Look: September 15

expand their firm internationally through the acquisition of various parts of Lehman Brothers, an insolvent global investment bank. In evaluating this opportunity, students must consider the complexities of such expansion, including the... View Details
Keywords: Martha Lagace
  • 10 Nov 2009
  • First Look

First Look: Nov. 10

in a multi-platform bundle. Dominant firms otherwise sheltered from entry by standalone rivals can be vulnerable to an adjacent platform provider's envelopment attack. We develop a taxonomy of envelopment attacks and analyze conditions... View Details
Keywords: Martha Lagace
  • 10 Jun 2014
  • First Look

First Look: June 10

firms in primary markets. We characterize two effects on primary market firms caused by intermediaries entering secondary markets: the "cannibalization" and "option value" effects.... View Details
Keywords: Sean Silverthorne
  • 06 Feb 2007
  • First Look

First Look: February 6, 2007

the firm and MIS research to argue that some types of information technology (IT) will be deployed only within hierarchical governance structures. This argument introduces a contingency into the 'electronic markets hypothesis,' which... View Details
Keywords: Martha Lagace
  • January 2025 (Revised April 2025)
  • Case

Mercado Libre: The Best Is Yet to Come

By: Krishna G. Palepu, Fernando Fragueiro, Carla Larangeira and Mariana Cal
In 2024, Marcos Galperín, CEO and co-founder of Mercado Libre, reflected on its 25-year rise as Latin America’s largest marketplace, fintech leader, and most valuable public company. With operations spanning 18 countries and a robust ecosystem combining e-commerce,... View Details
Keywords: Entrepreneurship; Multinational Firms and Management; Recruitment; Compensation and Benefits; Innovation Leadership; Innovation Strategy; Leadership Style; Business or Company Management; Management Practices and Processes; Management Succession; E-commerce; Emerging Markets; Distribution; Logistics; Organizational Culture; Organizational Design; Business Strategy; Competition; Growth and Development Strategy; Corporate Strategy; Technology Industry; Financial Services Industry; Retail Industry; Latin America; Mexico; Brazil; Argentina
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  • 07 Sep 2011
  • First Look

First Look: Sept. 7

use loan-level data to study how the organizational structure of banks impacts small business lending. We find that decentralized banks—where branch managers have greater autonomy over lending decisions—give larger loans to small firms... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2011
  • First Look

First Look: October 25

over the past decade as one of the most active areas of research in economics and strategy. The literature has constantly struggled, however, with a lack of agreement on a proper definition; for instance, some existing definitions imply that retail View Details
Keywords: Sean Silverthorne
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

contest. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54708 June 2018 Management Science Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged By: Lee, Clarence, Elie Ofek, and Thomas Steenburgh Abstract—We study... View Details
Keywords: Dina Gerdeman
  • 14 May 2013
  • First Look

First Look: May 14

Rhodes-Kropf, and Soojin Yim Abstract—We study how corporate governance affects firm value through the decision of whether to fire or retain the CEO. We present a model in which weak governance-which prevents shareholders from controlling... View Details
Keywords: Sean Silverthorne
  • 22 Mar 2016
  • First Look

March 22, 2016

institutions. It explores as well new efforts to understand the micro mechanisms and channels by which host countries can benefit from multinational activity, within and between firm productivity increases.... View Details
Keywords: Sean Silverthorne