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Publications

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  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)

Show Results For

  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)
← Page 41 of 1,229 Results →
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

http://www.hbs.edu/research/pdf/07-100.pdf Nameless + Harmless = Blameless: When Seemingly Irrelevant Factors Influence Judgment of (Un)ethical Behavior (revised) Authors:Francesca Gino, Lisa L. Shu, and Max H. Bazerman Abstract People... View Details
Keywords: Martha Lagace
  • 29 May 2013
  • Research & Ideas

Faculty Symposium Showcases Breadth of Research

Employee theft and fraud: $600 billion. "The costs to business and society are striking," she said. Gino, an associate professor and behavioral economist at HBS, studies ethical decision making and the psychology of moral View Details
Keywords: by Carmen Nobel; Financial Services
  • 01 Dec 2001
  • News

Cable Gal

employees. She particularly likes to join the company's cable installers on their rounds, in order to get their feedback and to hear from customers firsthand. "My job is to facilitate, to keep things moving in the right direction,"... View Details
Keywords: Telecommunications; Information
  • 01 Sep 2008
  • News

Business Plan Contest Winners

representative on a five-person team that put together EyeViewDigital.com, an up-and-running firm that enables communications between businesses and customers through cutting-edge video technology. View Details
Keywords: awards; Educational Support Services; Educational Services
  • 21 Jul 2023
  • Blog Post

Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow

credit, especially for people who may be traditionally left out of capital markets.” BrightUp blends technology and behavioral science to help under-supported people become more financially healthy, delivering services to the market as an... View Details
  • 23 Jul 2013
  • First Look

First Look: July 23

  Publications 2013 pub Does Social Connection Turn Good Deeds into Good Feelings?: On the Value of Putting the 'Social' in Prosocial Spending By: Aknin, Lara B., Elizabeth W. Dunn, Gillian M. Sandstrom, and Michael I. Norton Abstract—When are the emotional benefits of... View Details
Keywords: Anna Secino
  • 16 May 2018
  • News

ALUMNI NVC Finals and Regional Roundup

WeMaintain, an elevator maintenance services platform that pairs elevator mechanics with property managers and parts suppliers, “revolutionizing customer experience and empowering mechanics.” “The HBS Club of France is proud to organize... View Details
Keywords: Margie Kelley
  • 01 Dec 2007
  • News

Rediscovering America

a path to success in many schools. What business could survive if it didn’t have the resources to buy supplies and attract and retain quality employees? What retail store could motivate customers in a dingy, outmoded building where even... View Details
Keywords: Deborah Blagg; Business Schools & Computer & Management Training; Educational Services
  • 22 Feb 2011
  • Research & Ideas

The Most Important Management Trends of the (Still Young) Twenty-First Century

Internet-based companies like Google record every click and keystroke of every customer, analyzing the data to continuously improve their products and marketing. Customers are courted and supply chains are managed via websites, social... View Details
Keywords: by Sean Silverthorne
  • 24 Apr 2012
  • First Look

First Look: April 24

in external auditing, and 6) auditing management information systems.   Working PapersEmployee Selection as a Control System Author:Dennis Campbell Abstract Theories from the economics, management control, and organizational behavior... View Details
Keywords: Carmen Nobel
  • 01 Jun 1997
  • News

Sorting Myth from Reality at Hong Kong Conference

prices have been going up." Fung ran through a list of positives: Hong Kong won't be governed under Chinese law but will retain its common law system; its status as a separate customs and immigrations territory will continue; and the Hong... View Details
Keywords: Alejandro Reyes
  • 20 Jan 2010
  • First Look

First Look: Jan. 20

strategy, creating high levels of customer satisfaction, or motivating people to navigate complex matrix organizations. Download the paper: http://www.hbs.edu/research/pdf/10-051.pdf Substitution Patterns of the Random Coefficients Logit... View Details
Keywords: Martha Lagace
  • 12 Oct 1999
  • Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

that merchandise would no longer carry individual price tags and that shoppers might be overcharged at the register. More recently, customers have expressed concern that electronic shelf labels could be used to raise prices between the... View Details
Keywords: by Raymond Burke; Retail
  • 11 Mar 2008
  • First Look

First Look: March 11, 2008

investigated the influence of outcome information on ethical judgment. Participants read a series of vignettes describing ethically-questionable behaviors. We manipulated whether those behaviors were followed by a negative or positive... View Details
Keywords: Martha Lagace
  • January 2004
  • Background Note

Why Developers Don't Understand Why Consumers Don't Buy

By: John T. Gourville
Looks at the psychological biases developers bring to the new product development process. Identifies three reasons why developers may do a poor job of identifying the demand for an innovative, new concept or product: (1) the self-selection bias, (2) differing initial... View Details
Keywords: Customer Focus and Relationships; Innovation and Invention; Knowledge Management; Product Marketing; Consumer Behavior; Product Development; Perspective; Prejudice and Bias
Citation
Educators
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Gourville, John T. "Why Developers Don't Understand Why Consumers Don't Buy." Harvard Business School Background Note 504-068, January 2004.
  • 01 Sep 2003
  • News

Globalization Revisited

argued that advances in communications technology were increasingly inspiring consumers around the world to want the same things. Therefore, he declared, international companies should cease to act as “multinationals” that customized... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Sep 2012
  • News

Hierarchy's Last Stand

meeting with critics. One CEO of the new, humbler variety published a dialogue with a customer who questioned high prices in the company newsletter, replete with pointed attacks, some of which he admitted he couldn’t answer well. Status... View Details
Keywords: Rosabeth Moss Kanter; Corporate Services
  • 23 Nov 2010
  • First Look

First Look: November 23

Publications Blind Ethics: Closing One's Eyes Polarizes Moral Judgment and Discourages Dishonest Behavior Authors: E. M. Caruso and F. Gino Publication: Cognition (forthcoming) Abstract Four experiments demonstrate that closing one's eyes... View Details
Keywords: Sean Silverthorne
  • 05 Dec 2013
  • What Do You Think?

Is Walmart Defying Economic Gravity?

information-driven model by gaining a better understanding of product and customer relationships." Dean Vella cited Walmart's innovation in supply chain management and sustainability as ways in which it is reducing the friction... View Details
Keywords: by James Heskett; Retail
  • 01 Mar 2010
  • News

The Meaning of Ramadi

Campbell (MBA '07) Courtesy Donovan Campbell One day in April 2007, my phone started ringing during a customer analytics class at HBS. I kept hitting silence, but the phone kept ringing. Thirteen calls and one very annoyed professor... View Details
Keywords: Donovan Campbell; National Security and International Affairs; Government
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