Publications

March 2008 (Revised October 2009)
Case

Crossing Borders: MTC's Journey through Africa

By: Tarun Khanna and Ayesha Khan

This is the story of MTC, a Kuwaiti telecom company that has grown from a sleepy, state monopoly to become one of the fastest growing telecom companies in the world, with the largest regional footprint across the Middle East and Africa. The CEO of the company, Dr. Saad... View Details

Keywords: Mergers and Acquisitions; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Firms and Management; Growth and Development Strategy; Emerging Markets; Telecommunications Industry; Africa; Kuwait

Web

Executive Education - Leadership

colleagues by leading from your own core vision and most deeply held values. The HR-Executive Suite Connection HBS Campus | TBD Discover how top HR executives can play a more strategic role and contribute more value as a member of a company’s senior leadership team.... View Details

March 2018 (Revised September 2019)
Case

Chewy.com (A)

By: Jeffrey F. Rayport and Matthew G. Preble

In late 2013, Ryan Cohen, cofounder and CEO of online pet products retailer Chewy.com, faces a “bet the company decision”—whether to stay with a third-party logistics provider (3PL) for all of its e-commerce fulfillment or to take the function in house. Cohen worries... View Details

Keywords: Pet Food; Pet Products; Retail; Growth and Development Strategy; Service Operations; Decision Choices and Conditions; E-commerce; Retail Industry; Retail Industry; Florida; United States

October 1999 (Revised January 2003)
Case

Buckman Laboratories (A)

Explores the implementation of a cutting-edge knowledge management system in a midsize, specialty chemical company. The initiative, begun in the early 1990s, has received several awards for its efforts. In early 1999, the company is experiencing severe price pressures... View Details

Keywords: Change Management; Trust; Knowledge Management; Chemical Industry

December 2008 (Revised September 2009)
Case

Cola Wars: Going Global

By: Frank V. Cespedes

This case is meant to be used in conjunction with the extant "Cola Wars" case studies. It outlines the global positions of Pepsi and Coca-Cola as of 2008 in the soft drink market, and then provides an overview of their competitive situations in three markets: Mexico,... View Details

Keywords: Global Strategy; Globalized Firms and Management; Industry Structures; Competitive Strategy; Competitive Advantage; Food and Beverage Industry; China; India; Mexico

August 1994 (Revised October 1996)
Case

MicroFridge

By: Norman A. Berg and James Weber

MicroFridge, a five-year-old, $12 million company based in Sharon, Mass., develops and sells a unique, combination compact refrigerator and microwave oven. All of the manufacturing is done for it by Sanyo in various overseas locations. The founder and president... View Details

Keywords: Production; Competitive Strategy; Entrepreneurship; Business Startups; Supply Chain Management; Cross-Cultural and Cross-Border Issues; Consumer Products Industry; Massachusetts

June 2003
Case

Peabody Elementary School (A)

By: Rosabeth M. Kanter and Kevin Morris

A new principal, Marty Pettigrew, has just joined this inner-city optional school--which offers special programs in international studies to attract children from all over the city. Entering mid-way through the school year, he observes a number of areas of concern,... View Details

Keywords: Change Management; Leading Change; Early Childhood Education; Education Industry

21 Nov 2023
Op-Ed

The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details

Keywords: by Geoffrey Jones; Beauty & Cosmetics

Web

Insights & Advice Blog

community passionate about the future of technology [...] How to onboard recently graduated MBAs 28 Apr 2025 | All Industries All Locations Recruiting Advice Recruiting... View Details

17 Aug 2020
Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

we asked 600 global CEOs across a variety of industries what concerns were keeping them awake at night. Their topics ranged widely, but a handful of overarching mental tasks emerged: Comprehend complex, rapidly changing circumstances... View Details

Keywords: by Boris Groysberg and Robin Abrahams

Web

Marketing - Faculty & Research

allows the firm to capture part of the value it has created. Finally, by building an effective customer-centric organization a firm attempts to sustain value over time. Our faculty addresses a broad array of topics in all of these areas.... View Details

July 2013
Case

Amul Dairy

By: Ray Goldberg and Ian McKown Cornell

In 2013, Rahul Kumar, the managing director of Amul dairy, India's leading dairy firm, had to decide how to position his firm for the future in light of India's growing population and demand for dairy. How could he maintain the firm's cooperative structure, address the... View Details

Keywords: Agribusiness; Dairy; Policy; Corporate Strategy; Nutrition; Agriculture and Agribusiness Industry; India

July 2020
Case

Driving Transformation at the Majid Al Futtaim Group

By: Suraj Srinivasan and Esel Çekin

The case opens with Alain Bejjani, CEO of Majid Al Futtaim (MAF) Holding, anticipating on the Group’s next phase in the multi-year transformation journey and reflecting on the initiatives he implemented to create the Group’s growth-oriented culture. Founded in 1995,... View Details

Keywords: Transformation; Organizational Change and Adaptation; Organizational Culture; Growth and Development Strategy; Retail Industry; United Arab Emirates; Middle East; Dubai

17 Oct 2023
HBS Case

With Subscription Fatigue Setting In, Companies Need to Think Hard About Fees

sort of subscription offering, according to a new industry and background note coauthored by Harvard Business School Professor Elie Ofek. And they’re expected to multiply in the years ahead, with subscription billings by companies likely... View Details

Keywords: by Jay Fitzgerald; Consumer Products; Information; Information Technology

03 Oct 2023
HBS Case

Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff

unavoidable. In such situations, companies can mitigate the hidden costs if executives develop specific policies to follow in downsizing and make everyone aware of the company’s approach and its commitment to acting fairly for all... View Details

Keywords: by Ben Rand; Telecommunications; Technology; Financial Services; Manufacturing

Web

About Michael Porter - Institute For Strategy And Competitiveness

Patscheke, & Elizabeth Hawkins Jul 2012 NBER Working Paper No. 18249 The Determinants of National Competitiveness by Mercedes Delgado, Christian Ketels, Michael E. Porter & Scott Stern See All Publications Honors & Awards Michael Porter... View Details

February 1999
Case

Tektronix, Inc.: Global ERP Implementation

By: Robert D. Austin, Richard L. Nolan, George Francis Westerman III and Mark J. Cotteleer

Reviews Tektronix's implementation of an Enterprise Resource Planning (ERP) solution in all three of its global business divisions. This case tells the story of three implementations, each with its own character and requirements. Tektronix managers needed to... View Details

Keywords: Business Model; Transformation; Globalized Markets and Industries; Information Management; Management Skills; Management Style; Strategic Planning; Problems and Challenges; Electronics Industry

September 2000 (Revised April 2001)
Case

Kana Communications

Kana is a young Internet software company wondering how it should react to the rapid emergence of Application Service Providers (ASPs), firms that host software applications for customers who can reach those via the Internet. ASPs may be a new channel of distribution... View Details

Keywords: Change Management; Internet and the Web; Applications and Software; Distribution Channels; Web Services Industry