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Show Results For
- All HBS Web
(12,353)
- People (32)
- News (2,170)
- Research (8,270)
- Events (97)
- Multimedia (107)
- Faculty Publications (6,317)
- October 2020 (Revised November 2023)
- Case
COVID-19 Testing at Everlywell
By: Jeffrey J. Bussgang and Olivia Hull
In March 2020, as COVID-19 spreads rapidly across the U.S., Everlywell founder Julia Cheek considers how to respond as a small start-up specializing in at-home lab testing. After making dramatic budget cuts, she decides to pivot the organization to address the... View Details
Keywords: Entrepreneurship; Business Strategy; Venture Capital; Health Care and Treatment; Health Disorders; Leading Change; Technology Adoption; Digital Platforms; Competitive Strategy; Science; Adaptation; Corporate Social Responsibility and Impact; Crisis Management; Social Entrepreneurship; Ethics; Government Legislation; Health; Health Testing and Trials; Health Pandemics; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Texas; United States
Bussgang, Jeffrey J., and Olivia Hull. "COVID-19 Testing at Everlywell." Harvard Business School Case 821-001, October 2020. (Revised November 2023.)
- January 1989 (Revised April 1991)
- Case
General Electric: Valley Forge (A)
By: Robert L. Simons
A series of eight vignette cases designed to be taught in one classroom session. This case describes a potential problem in the way that General Electric has billed the government under a large defense contract. Designed to allow students to discuss what actions top... View Details
Keywords: Government Administration; Contracts; Policy; Accounting; Management Teams; Business and Government Relations; Industrial Products Industry
Simons, Robert L. "General Electric: Valley Forge (A)." Harvard Business School Case 189-009, January 1989. (Revised April 1991.)
- December 2020 (Revised March 2025)
- Case
Responsive Working at PepsiCo UK (A): Designing a Turnaround
By: Amy C. Edmondson and Nancy Boghossian Staples
Facing a significant decline in revenues in 2016, David Gwilliam, Head of Transformation at PepsiCo UK introduced a new way of working (“Responsive Working”), which encompasses a set of work practices and some new team structures. The work practices comprise a set of 9... View Details
Keywords: SLAM Teams; Turnaround; Groups and Teams; Employees; Training; Decision Making; Planning; Performance Improvement; Consumer Products Industry; Consumer Products Industry; United Kingdom; Europe
Edmondson, Amy C., and Nancy Boghossian Staples. "Responsive Working at PepsiCo UK (A): Designing a Turnaround." Harvard Business School Case 621-076, December 2020. (Revised March 2025.)
- May 2013
- Supplement
Studio Moderna—A Venture in Eastern Europe
By: Jim Sharpe
This is the Spreadsheet Supplement for Studio Moderna—A Venture in Eastern Europe (HBS Case #808110). Includes Exhibit 3a, Exhibit 3b, Exhibit 5, and Exhibit 6. View Details
Keywords: Entrepreneurial Management; Entrepreneurial Marketing; Entrepreneurial Organizations; International Entrepreneurship; International Expansion; Consumer Marketing; Consumer Goods; Innovation; Leadership; Organizational Structure; Advertising; Internet; Marketing; General Management; Growth; Organizational Development; Television; Entrepreneurship; Geographic Location; Globalization; Cross-Cultural and Cross-Border Issues; Digital Marketing; Business Strategy; Marketing Channels; Media; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Slovenia; Slovakia; Croatia; Macedonia; Bulgaria; Serbia and Montenegro; Poland; Hungary; Bosnia and Hercegovina; Czech Republic; Lithuania; Albania; Romania; Central Asia
- 11 May 2017
- Blog Post
Why We Recruit: Microsoft
organization in three to five sentences.On the surface, and to many, we are simply a well-known software company creating some of the best products on the market. However, since I have been working here, it... View Details
Keywords: Technology
- October 2010 (Revised October 2011)
- Case
Polyface: The Farm of Many Faces
By: Deishin Lee and Stephanie van Sice
This case explores a method of value creation through exploiting synergies that exist in an environment where there is diversity. The context of the case is a farm where biodiversity is leveraged to create value. This is contrasted to industrial farming, which operates... View Details
Keywords: Agribusiness; Product Development; Production; Corporate Social Responsibility and Impact; Environmental Sustainability; Value Creation; Agriculture and Agribusiness Industry
Lee, Deishin, and Stephanie van Sice. "Polyface: The Farm of Many Faces." Harvard Business School Case 611-001, October 2010. (Revised October 2011.)
- 01 Oct 1971
- Conference Presentation
La Modernizacion de la Produccion y los Ajustes en el Sistema de Mercadea: El Caso de la Industria Arrocera Nicaraguense
By: James E. Austin
- April 2008
- Article
The Survey of Industrial R&D—Patent Database Link Project
By: William R. Kerr and Shihe Fu
This paper details the construction of a firm-year panel dataset combining the NBER Patent Dataset with the Survey of Industrial R&D conducted by the Census Bureau and National Science Foundation. The dataset constitutes a platform that offers an unprecedented view of... View Details
Keywords: Analytics and Data Science; Patents; Surveys; Research and Development; Innovation and Invention; Performance Productivity; Projects; Management Practices and Processes; Management Analysis, Tools, and Techniques
Kerr, William R., and Shihe Fu. "The Survey of Industrial R&D—Patent Database Link Project." Journal of Technology Transfer 33, no. 2 (April 2008): 173–186.
- October 1992 (Revised September 1993)
- Case
Nopane Advertising Strategy
By: David E. Bell
Nopane is a proprietary drug that sells in much of the United States. It faces substantial competition. The brand manager is undertaking an experiment to determine whether ad copy should be emotional-based or rational-based. The data and associated regression results... View Details
Keywords: Competition; Intellectual Property; Advertising; Health Care and Treatment; Brands and Branding; Product Marketing; Pharmaceutical Industry; United States
Bell, David E. "Nopane Advertising Strategy." Harvard Business School Case 893-005, October 1992. (Revised September 1993.)
- March 1999 (Revised December 2001)
- Background Note
Analyzing Consumer Preferences
By: Robert J. Dolan
Presents a non-traditional description of the conjoint analysis methodology. Discusses the process by which a study is done and cites areas of application. View Details
Dolan, Robert J. "Analyzing Consumer Preferences." Harvard Business School Background Note 599-112, March 1999. (Revised December 2001.)
- 02 Feb 2016
- Blog Post
A Summer Internship in General Management
Like many of his classmates, Andrew Ling (MBA 2015) decided to use the summer between his first and second year to try out something new. Formerly a consultant at McKinsey, he spent his summer working in a marketing View Details
Keywords: Consumer Products / Retail
- November 1994 (Revised November 1994)
- Case
MW Petroleum Corporation (A)
By: Timothy A. Luehrman, Peter Tufano and Barbara Wall
Amoco Corp. is negotiating to sell a wholly-owned subsidiary, MW Petroleum, to Apache Corp. MW owns large reserves of oil and gas comprising many properties at different stages of engineering, development, and production. The proposed acquisition is a large one for... View Details
Keywords: Acquisition; Business Subsidiaries; Mining; Cash Flow; Stock Options; Financing and Loans; Price; Negotiation; Production; Valuation; Mining Industry
Luehrman, Timothy A., Peter Tufano, and Barbara Wall. "MW Petroleum Corporation (A)." Harvard Business School Case 295-029, November 1994. (Revised November 1994.)
- 20 Sep 2012
- Research & Ideas
US Competitiveness at Risk
previous one. The question was, "Why did this happen?" What were the causes of the problems, and what could leaders do about them? Jan Rivkin: By many current measures, America looks all right today: we have an enormously View Details
Keywords: Re: Michael E. Porter & Jan W. Rivkin
- September 2007 (Revised February 2010)
- Case
Compass Box Whisky Company
Compass Box Whisky Company is facing a changing supply situation and is evaluating switching to a business model with high inventory and long lead times. The company must consider what the change will mean for operations, risk, and measuring profitability. View Details
Keywords: Financial Statements; Business Model; Profit; Product; Supply Chain; Organizational Change and Adaptation; Risk and Uncertainty
Autrey, Romana L., and Devin M. Shanthikumar. "Compass Box Whisky Company." Harvard Business School Case 108-032, September 2007. (Revised February 2010.)
- 20 Dec 2004
- Research & Ideas
The U.S. Patent Game: How to Change It
the product of three elements that are required to interact: technology, people, and government. The interaction, which they describe in detail, "ultimately affects us all, View Details
Keywords: by Ann Cullen
- 14 Aug 2007
- First Look
First Look: August 14, 2007
http://www.hbs.edu/research/pdf/08-005.pdf Can Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The controversy... View Details
Keywords: Martha Lagace
- January 2004
- Article
Cross-country Technological Adoption: Making the Theories Face the Facts
By: Diego Comin and Bart Hobijn
We examine the diffusion of more than twenty technologies across twenty-three of the world's leading industrial economies. Our evidence covers major technology classes such as textile production, steel manufacture, communications, information technology,... View Details
Keywords: Technology Adoption; Cross-Cultural and Cross-Border Issues; Development Economics; Human Capital; Government and Politics; Trade; Production; Information Technology; Steel Industry; Communications Industry
Comin, Diego, and Bart Hobijn. "Cross-country Technological Adoption: Making the Theories Face the Facts." Journal of Monetary Economics (January 2004).
- 04 Apr 2023
- Blog Post
African American Student Union Spotlight on Tech
before and during the MBA program. McKenzie Jones (MBA 2024) Where is your hometown? My hometown is Gainesville, Florida. What was your pre-MBA industry and role? Technology, View Details
- Career Coach
Kristen Fitzpatrick
Kristen (HBS '03) is Managing Director, HBS Career and Professional Development. In this role, she coaches alumni and MBA students. Through her interactions with recruiters over the past decade, Kristen is... View Details