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  • All HBS Web  (11,518)
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  • April 2010 (Revised June 2011)
  • Background Note

Television Competes for a Digital Audience

By: Stephen P. Bradley and Nancy Bartlett
In the face of major disruption in the industry television networks have sought new revenue sources, implemented cost-cutting measures and strategized on ways to monetize online access to content. Programming changes, new advertising strategies, and deals via online... View Details
Keywords: Television Entertainment; Marketing Strategy; Media and Broadcasting Industry
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Bradley, Stephen P., and Nancy Bartlett. "Television Competes for a Digital Audience." Harvard Business School Background Note 710-476, April 2010. (Revised June 2011.)
  • August 1993 (Revised November 1994)
  • Case

Deaver Brown and Cross River, Inc.

Cross River makes and sells an innovative, folding baby stroller to the U.S. market. The company has broken even in its first year, selling mainly to small retailers. CEO Deaver Brown urgently wants to expand distribution to national chains and has secured appointments... View Details
Keywords: Expansion; Entrepreneurship; Product Marketing; Consumer Products Industry; United States
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Bhide, Amar, and Deaver Brown. "Deaver Brown and Cross River, Inc." Harvard Business School Case 394-042, August 1993. (Revised November 1994.)

    Benjamin Ha

    Master of Engineering from MIT, and an MBA from Harvard University. Areas in which I can support startups: Fundraising and financial management strategies Team formation and motivation strategies Target... View Details
    Keywords: Artificial Intelligence;#75;#Venture Capital;#64;#Software/App
    • 01 Sep 2005
    • News

    Clark Bids Farewell to HBS

    information technology for pedagogy; in teaching entrepreneurial management; in global research and scholarship; and in its commitment to values and leadership as core elements of its curriculum and mission. Clark also oversaw a... View Details
    Keywords: Colleges, Universities, and Professional Schools; Educational Services
    • 01 Mar 2017
    • News

    Alumni and Faculty Books for March 2017

    Alumni Books Out of the Desert: My Journey from Nomadic Bedouin to the Heart of Global Oil by Ali Al-Naimi (AMP 82, 1979) (Penguin UK) Until May 7, 2016, Ali Al-Naimi was the Saudi oil minister (and an OPEC kingpin), a position he held... View Details
    • December 1992
    • Supplement

    Wal-Mart Ventures into Mexico

    By: David B. Yoffie and Jonathan Ginns
    Introduces Wal-Mart's initial plans to enter the Mexican retail market. Designed for use with Wal-Mart Stores' Discount Operations. View Details
    Keywords: Growth and Development Strategy; Globalization; Retail Industry; United States; Mexico
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    Yoffie, David B., and Jonathan Ginns. "Wal-Mart Ventures into Mexico." Harvard Business School Supplement 793-071, December 1992.
    • Web

    Investment analyst reports: banks included in library research | Baker Library

    LSEG Workspace; Bloomberg CapitalCube North America LSEG Workspace Credit Suisse* Global LSEG Workspace Deutsche Bank* Global LSEG Workspace DNB Markets Norway LSEG Workspace... View Details
    • Profile

    Rocio Parra

    Why was getting a business education important to you? As a consultant, I had the opportunity to work in a variety of industries from pharmaceuticals and medical devices to government and consumer packaged goods. Through these experiences, I became interested in View Details
    Keywords: Retail
    • 01 Dec 1998
    • News

    New Releases

    Foundations of Organizational Strategy by Michael C. Jensen (Harvard University Press) Economists have historically concentrated on analyzing markets while glossing over the complexities of organizations... View Details
    • 17 Mar 2021
    • Research & Ideas

    Beyond Pajamas: Sizing Up the Pandemic Shopper

    industry, which reached global sales of $1.9 trillion in 2019. Even before the pandemic, roughly 28 percent of global apparel transactions were happening online. At the same time, many brands had closed... View Details
    Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail
    • December 2018
    • Case

    Formula E Championship Racing (A)

    By: Robert F. Higgins and James Weber
    Formula E founder and CEO Alejandro Agag obtained the rights to develop a new electric car racing series from the Fédération Internationale de l'Automobile (FIA). Agag needed to develop the series from scratch—developing a race car and finding teams willing to race,... View Details
    Keywords: Electric Car Racing; Entrepreneurship; Global Range; Strategy
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    Higgins, Robert F., and James Weber. "Formula E Championship Racing (A)." Harvard Business School Case 819-011, December 2018.
    • 06 Apr 2018
    • News

    Trade War or a War of Words?

    • 25 Jul 2014
    • News

    Fostering connections with business leaders in India and South Asia

    Anjali Raina (AMP 174, 2008), executive director of the India Research Center (IRC) since 2008, likens the center in Mumbai to an embassy for both HBS and Harvard University. "We bring the best of the region—not just India, but all of South Asia—to Harvard and, in... View Details
    • 24 Apr 2014
    • News

    Inspiring conversations around the world

    Sigal Bussel (MBA 2003) creates artwork intended to engage people around the world in a meaningful dialogue. Her large-scale, thought-provoking works have been displayed from Asia to the Middle East and from the United States to Europe. “There is a need for a... View Details
    • 24 Apr 2014
    • News

    Making TV Look Like America

    Jackie Burgos (MBA 2014) intends to run a TV network to promote programming diversity, making TV more reflective of the world in which we live. “I think I’ve always been the kid who has big dreams; life otherwise wouldn’t be fun,” says Burgos, who is the first member... View Details
    • 01 Feb 1998
    • News

    Kicking Off a Startup: Jennifer Rottenberg (MBA '96)

    - a strategy, marketing, and athlete representation firm she founded - has been selected by the league's seed investors to create and manage the new league. The league's marketing strategy is "a hybrid of... View Details
    Keywords: Nancy O. Perry
    • July 2013 (Revised May 2017)
    • Case

    European Integration: Meeting the Competitiveness Challenge

    By: Michael E. Porter and Christian Ketels
    The case discusses the origins and development of the European Integration process from the post-war period up to 2007, focusing particularly on the efforts of the Lisbon-agenda under way since 2000 to enhance Europe's competitiveness. It discusses the different policy... View Details
    Keywords: Integration; Globalized Economies and Regions; Competition; Development Economics; Global Range; Policy; Failure; European Union; Europe
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    Porter, Michael E., and Christian Ketels. "European Integration: Meeting the Competitiveness Challenge." Harvard Business School Case 714-405, July 2013. (Revised May 2017.)
    • 01 Dec 2000
    • News

    Looking to the East

    fluent Japanese. Commenting on the meeting in the Times of India (August 22, 2000), Kulkarni said, "India is looking for a strategy that will help it achieve rapid economic growth — qualitatively in terms of upgrading its economy and... View Details
    • 01 Mar 2013
    • News

    Making Change

    experience before college can unlock a lifetime of potential. After a decade of experimentation in education and global development, I enrolled at HBS to develop the skills and strategy to bring View Details
    Keywords: Margie Kelley; housing; gay rights; diabesity; disability; Construction of Buildings; Construction; Educational Services; Social Assistance; Health, Social Assistance; News, Library, Internet, and Other Services; Information; Real Estate
    • April 1993 (Revised May 1994)
    • Background Note

    Positioning

    By: David E. Bell
    Describes the importance of positioning for retail outlets. Sections of the note deal with aspects of the retailing mix. View Details
    Keywords: Marketing Strategy; Product Positioning; Distribution; Retail Industry
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    Bell, David E. "Positioning." Harvard Business School Background Note 593-105, April 1993. (Revised May 1994.)
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