tactics - Publications - Faculty & Research

24 Feb 2009
First Look

First Look: February 24, 2009

distribution services (GDSs)—such as SABRE—to reach travel agents. But GDSs held significant tactical advantages. For example, GDSs had signed long-term exclusive contracts with the corporate customers who were American's best customers.... View Details

Keywords: Martha Lagace

16 Jul 2013
First Look

First Look: July 16

that may be to do. In this article, the authors look at research from behavioral economics, social psychology, and other disciplines and offer practical tactics for leaders hoping to project a healthy amount of both qualities. Publisher's... View Details

Keywords: Anna Secino

17 Jul 2012
First Look

First Look: July 17

and civil aviation authorities might undertake over time horizons of months to years as well as tactical measures that may be adopted on a daily basis in response to dynamic, "real time" developments like poor weather or... View Details

Keywords: Sean Silverthorne

10 Mar 2021
News

New Releases: Alumni and Faculty Books, Podcasts

the bigger the vision, the greater number of things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise, Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth... View Details

Keywords: Margie Kelley; Publishing Industries (except Internet); Information

Publications