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  • All HBS Web  (2,066)
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    • Events  (7)
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  • 23 Jul 2001
  • Research & Ideas

How Relationships are Building Biotech

industry. As more firms go public, an industry is 'put on the map'; analysts begin to track these groups of firms and to compare their values, developing a marketplace for investors which, in turn, spurs the growth of the firms."... View Details
Keywords: by Martha Lagace & Mallory Stark
  • 17 Nov 2008
  • Research & Ideas

Decoding the Artful Sidestep

what the speaker is saying, you may lose track of your original question. It may be more pleasant to engage fully and go with the flow of a conversation. But if you want an answer, you need to make sure the speaker provides one. In the... View Details
Keywords: by Martha Lagace
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Imagine the glee of marketers at the dawn of the Internet era—could anyone imagine a more sophisticated, precise way of reaching consumers? By tracking the purchasing habits of its prey, marketers could respond with targeted advertising... View Details
Keywords: by Julia Hanna; Publishing; Advertising
  • 02 Aug 2004
  • What Do You Think?

For Greater Transparency, Is Section 404 an Effective Response?

whether the Section and the Law of which it is a part will have the desired effects. This suggests the importance of tracking both the costs and benefits of the Law. There is little or no provision to do either in the Law itself. What is... View Details
Keywords: by James Heskett
  • 15 Feb 2000
  • Research & Ideas

The Right Connections

indicate that the enterprise is only in the early stages of product development." Each kind of social capital, Higgins contends, helps mitigate three categories of investor uncertainty: technological, firm-based, and market-based. "A young company has no... View Details
Keywords: by Judith A. Ross
  • 21 Apr 2008
  • Research & Ideas

The New Math of Customer Relationships

links between satisfied employees and satisfied customers have on practitioners? Jim Heskett: While we don't spend any time tracking the impact, Earl and I (as well as our coauthors who, over the years, have included Chris Hart, Len... View Details
Keywords: by Sean Silverthorne
  • 02 Sep 2002
  • Research & Ideas

Foreign Multinationals in the U.S.: A Rocky Road

large and successful companies with good track records in their own countries experiencing acute problems with U.S. affiliates, which are sometimes fatal. The U.S. market might be seen as an "American dream," to cite the name of... View Details
Keywords: by Sarah Jane Johnston & Martha Lagace
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

was nothing if not a closer. His company had to break into international software markets because the local one was virtually nonexistent. To succeed, Infosys needed to build a track record, which meant closing deals quickly. One... View Details
Keywords: by Walter Kuemmerle
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

28 U.S. cities. In its early decades, City Year provided a variety of services to a variety of organizations in need. Over its most recent decade, City Year had pivoted to having all corps members serve in low-income public schools to keep students on View Details
Keywords: Dina Gerdeman
  • 01 Jul 2008
  • First Look

First Look: July 1, 2008

of rapid profit improvement. The question facing CEO Thomas J. Wilson was how to maintain the momentum. This case tracks the evolution of Allstate's strategy over 20 years, examining the logic behind the strategic changes, and the... View Details
Keywords: Martha Lagace
  • 29 Jan 2008
  • First Look

First Look: January 29, 2008

uses a unique panel dataset that allows us to track the career histories of individuals across firms. We find that an individual is more likely to become an entrepreneur if his or her co-workers have been entrepreneurs before, or if the... View Details
Keywords: Martha Lagace
  • 02 Aug 2021
  • What Do You Think?

Can Companies with Remote Management Succeed?

“For too long we have been ‘marketing’ led (with too little knowledge of) what and how customers actually interact and buy from you Unless you spend time with your customers then you don’t have any real ideas on how to move the NPS (Net Promoter Score that many firms... View Details
Keywords: by James Heskett
  • 16 Apr 2012
  • Research & Ideas

The Inner Workings of Corporate Headquarters

of content before the researchers saw them, but retained the addresses and positions of the recipients in order to track how the network was organized. Compared with more traditional research methods such as surveys, the data was... View Details
Keywords: by Michael Blanding
  • 18 Oct 2018
  • Research & Ideas

How to Use Free Shipping as a Competitive Weapon

consumer behavior, Ngwe and Chen analyzed sales data from Southeast Asian fashion retailer Zalora in the Philippines. Because the data included the company's startup period, encompassing more than two million orders from 2012 to 2016, the researchers could View Details
Keywords: by Kristen Senz; Retail
  • 18 Sep 2000
  • Research & Ideas

Big Deals: Financing Large-Scale Investments

production requires massive capital investment," Esty says. And as natural resources are tapped out in developed countries, it becomes necessary to explore geographic areas that may not have an established track record in a... View Details
Keywords: by Julia Hanna
  • 16 Aug 2016
  • First Look

August 16, 2016

practice. Chi square tests were used to assess the correlations in the data. Among the careers that were tracked (n = 195), there was significant heterogeneity in current primary employment. The most common sectors were clinical (27.7%),... View Details
Keywords: Sean Silverthorne
  • 21 Nov 2012
  • Research & Ideas

What Health Care Managers Need to Know--and How to Teach Them

often provide few rewards for teaching faculty and those focusing on applied research. Where programs have specialized faculty slots available for the health sector, few recognize the disconnect between the research that is rewarded in academic View Details
Keywords: by Paul Guttry; Health; Education
  • 09 Mar 2016
  • Lessons from the Classroom

In This Classroom, Beer Can Improve Your Grade

with decades of use. Strategic Brew doesn’t have that track record yet, making for some anxious moments. Last year a glitch was found during practice rounds, just hours before official play was to start. “We were able to fix it just one... View Details
Keywords: by Roberta Holland; Education; Food & Beverage
  • 25 Jan 2013
  • Research & Ideas

Why a Harvard Finance Instructor Went to the Kumbh Mela

grid), not to mention designing a route to the river, into the river, and out of the river for millions of pilgrims. There are said to be more than 156 kilometers of double track checker plate steel creating drivable roads in the sand and... View Details
Keywords: by John D. Macomber; Construction; Real Estate
  • 03 Nov 2011
  • What Do You Think?

The Ultimate Question in Management

detractors from the proportion of promoters and you get a "net promoter score" that can range anywhere from +100 to -100. And that's it. Tracking the net promoter score, according to the authors, can lead to improvements in both... View Details
Keywords: by James Heskett
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