Publications

June 2013
Background Note

Mobilizing an Online Business

By: Peter Coles and Benjamin Edelman

Entrepreneurs starting online businesses often need to mobilize multiple sets of users or customers, each of whom hesitates to participate unless others join also. This case presents several challenges with similar structure. View Details

Keywords: Mobilization Strategy; Network Effects; Platforms; Internet; Entrepreneurship; Strategy; Two-Sided Platforms; Technology Adoption; Innovation Strategy; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry

24 Jun 2014
First Look

First Look: June 24

improvement in patient throughput time. Download working paper: http://ssrn.com/abstract=1987724 Cases & Course Materials Harvard Business School Case 814-009 Mobile Broadband and the Telecommunications Industry in 2011 Mobile... View Details

Keywords: Sean Silverthorne

February 2025
Teaching Note

India Stack: Digital Public Infrastructure for All

By: Tarun Khanna

Teaching Note for HBS Case No. 724-371. View Details

Keywords: Digital Transformation; Technology Adoption; Developing Countries and Economies; Economic Growth; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Asia; South Asia; India

June 2020
Case

In-housing Digital Marketing at Sprint Corp.

By: David E. Bell, Rajiv Lal and Olivia Hull

In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions... View Details

Keywords: Advertising; Digital Marketing; Transformation; Talent and Talent Management; Marketing Strategy; Social Marketing; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; United States

October 2017
Supplement

Snap Inc. Goes Public (B)

By: Lynn Sharp Paine and Will Hurwitz

Supplements the (A) case.

Snap Inc.’s chairman must decide how to address investor concerns about the company’s unprecedented plans to issue only non-voting shares in its upcoming IPO. View Details

Keywords: Ethics; Capital Structure; Corporate Accountability; Governing and Advisory Boards; Corporate Governance; Going Public; Business and Shareholder Relations; Leadership; Management; Mobile and Wireless Technology; Venture Capital; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; United States; California

July 2018
Teaching Note

Verizon 2018

By: Rosabeth Moss Kanter and Jonathan Cohen

Teaching Note for HBS No. 318-114. In 2018, CEO Lowell McAdam led efforts to transform Verizon through digital innovation, media acquisitions and integration, and changes to the company culture. He sought to manage change at the company as growth in traditional areas... View Details

Keywords: Change; Change Leadership; Change Management; Innovation; Digital; Management; Leading Change; Innovation and Management; Acquisition; Integration; Organizational Culture; Telecommunications Industry; Telecommunications Industry; United States

October 2012 (Revised August 2013)
Case

Global Unichip Corporation (A)

By: Willy Shih and Chen-Fu Chien

Global Unichip Corporation (GUC) is a design services company that acts as a front-end to TSMC, the world's largest semiconductor foundry. In so doing, it masked the complexity of the latest process technologies, and reduced the entry barriers for small firms to... View Details

June 2004 (Revised September 2005)
Case

Cox Communications, Inc.

By: Thomas R. Eisenmann and Jonathan Gibbons

Cox Communications, the third largest U.S. cable television system operator, is confronting strategy decisions in mid-2004. Cox managers must decide whether to speed its deployment of Voice over Internet Protocol (VoIP), which offers capital and operating costs savings... View Details

Keywords: Customers; Information Technology; Competition; Product Development; Telecommunications Industry; Telecommunications Industry; United States

October 2002 (Revised May 2003)
Case

Vivendi (B): Revitalizing a French Conglomerate

By: Cynthia A. Montgomery and Rhonda Kaufman

Supplements the (A) case. View Details

Keywords: Telecommunications Industry; Telecommunications Industry; France

March 2000 (Revised May 2001)
Case

Jill Greenthal at Donaldson, Lufkin & Jenrette (A): The TCI/AT&T Deal

By: Ashish Nanda, Thomas J. DeLong and Sarah S. Khetani

Jill Greenthal, managing director at Donaldson, Lufkin & Jenrette, is leading her team of investment bankers to negotiate on behalf of Tele-Communications, Inc. (TCI) on a potential landmark deal with AT&T. Representing TCI in the negotiations is the culmination of... View Details

Keywords: Leadership; Negotiation Process; Service Delivery; Groups and Teams; Entrepreneurship; Negotiation Deal; Gender; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry

Find at Harvard

December 1998 (Revised May 2003)
Case

Vivendi (A): Revitalizing a French Conglomerate

By: Cynthia A. Montgomery and John M. Turner

Examines corporate strategy for a diversified firm in the French business context. Issues include corporate governance, vision, and the management of unrelated diversification. After the company's first loss ever, the Vivendi board elected a new chairman who completed... View Details

Keywords: Business Conglomerates; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Competitive Strategy; Corporate Strategy; Diversification; Telecommunications Industry; Telecommunications Industry; France

January 1989 (Revised February 1993)
Supplement

Warner Cable (B)

Describes the view of corporate officers regarding the changes made by General Manager Bruce McKinnon. View Details

Keywords: Organizational Change and Adaptation; Telecommunications Industry; Telecommunications Industry

21 Sep 2010
First Look

First Look: September 21, 2010

heterogeneous telecommunication costs arising from different regulatory regimes) strengthens our results. Download the paper: http://www.hbs.edu/research/pdf/11-023.pdf Employee Selection as a Control System Author:Dennis Campbell... View Details

Keywords: Sean Silverthorne

01 Oct 2000
News

Laura Scher of Working Assets

socially responsible Working Assets Money Market Fund. Working Assets Funding Service emerged from the fund entity in 1988 and now operates various enterprises, with telecommunications as its core service. The company purchases... View Details

Keywords: Marguerite Rigoglioso

12 Aug 2008
First Look

First Look: August 12, 2008

unexpectedly in the midst of chaos brought by the resistance of its staff who feared losing their civil servant status after privatization. Also facing Mao was the forthcoming deregulation of the telecommunication industry on the island... View Details

Keywords: Sean Silverthorne

27 Jan 2003
Research & Ideas

New Cluster Mapping Project Helps Companies Locate Facilities

city opportunity in services. For example, there is a trend to locate call centers in central cities, to access a loyal and available labor force and strong telecommunications infrastructure. What is not yet recognized is that inner... View Details

Keywords: by Sean Silverthorne

September 2023
Supplement

Design and Evaluation of Targeted Interventions

By: Eva Ascarza

Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details

Keywords: Marketing; Design; Business Strategy; Policy; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry

October 2023 (Revised February 2024)
Technical Note

Design and Evaluation of Targeted Interventions

By: Eva Ascarza and Ta-Wei (David) Huang

Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details

Keywords: Marketing; Customer Relationship Management; Analysis; Design; Business Strategy; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry; Telecommunications Industry