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Publications

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  • All HBS Web  (2,019)
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  • All HBS Web  (2,019)
    • People  (10)
    • News  (435)
    • Research  (986)
    • Events  (2)
    • Multimedia  (6)
  • Faculty Publications  (301)
← Page 40 of 2,019 Results →
  • 22 Feb 2021
  • Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

documented, stardom is not easily portable. Less than half of performance in the jobs he studied stemmed from individual capabilities, and the rest from firm-specific qualities and resources—for example, brand, technologies, training, View Details
Keywords: by Kristen Senz
  • 09 Sep 2015
  • Research & Ideas

Leadership Lessons of the Great Recession: Options for Economic Downturns

Dave Cote and his team brought to managing their company during the Great Recession. The shift to managing companies for short-term financial interests has been an increasing trend among US businesses, leading to a View Details
Keywords: by Sandra Sucher & Susan Winterberg; Aerospace; Electronics
  • 17 Oct 2018
  • Research & Ideas

Pro Basketball Coaches Display Racial Bias When Selecting Lineups

that coaches demonstrate less racial preference when their team is on a losing streak or in playoff games. More than any other American sport, basketball is dominated by African American players. Three-quarters of athletes running up and... View Details
Keywords: by Michael Blanding; Sports
  • 18 Dec 2006
  • Lessons from the Classroom

Grooming Next-Generation Leaders

Narayandas, faculty of the School's Executive Education offering "Program for Leadership Development (PLD): Accelerating the Careers of High-Potential Leaders," are experts on the subject. PLD invites executives with ten to fifteen years of experience to... View Details
Keywords: by Martha Lagace
  • 12 Nov 2021
  • News

Alumni Business Leaders on Confronting the Climate Change Challenge

key role business leaders have to play in confronting climate change—and the power of HBS alumni to make a positive difference. Jacqueline Adams (MBA 1978) President, J Adams Strategic Communications; co-author of A Blessing: Women of Color View Details
  • 27 Oct 2002
  • Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

small number of large major accounts, some mid-sized ones (the previous focus of the field sales force), and often a bunch of little ones. And, accounts are complex collections of diffuse buying teams... View Details
Keywords: by Benson Shapiro
  • 19 Sep 2005
  • Research & Ideas

Rethinking Company Loyalty

skills such as creating television ads and public-service announcements by joining teams formed to serve new accounts. 3. Focus on relationships. For many employees, loyalty is born or cemented through... View Details
Keywords: by Lauren Keller Johnson
  • 01 Jan 2002
  • News

Egon P.S. Zehnder (MBA '56)

us to hire consultants who have little interest in self-aggrandizement," he wrote last year in the Harvard Business Review. "We must hire people who are team players, who get more pleasure from the group's success than their own... View Details
  • 30 Jun 2021
  • In Practice

The Harvard Business School Faculty Summer Reader 2021

What’s on HBS faculty members’ reading list for summer 2021? Which books are most meaningful to them and why? Below, faculty share their top picks, ranging from biographies and memoirs to their colleagues’ latest works. Julia Austin: Social justice and the Obamas I... View Details
Keywords: by Kathryn Haviland
  • Web

HBS - Financials | Supplemental Financial Information

CLIMB (Credential of Leadership, Impact, and Management in Business) program. The yearlong, comprehensive offering for both new and experienced business leaders combines courses on leadership, strategy, and finance with shorter courses in areas such as dynamic View Details
  • 29 Aug 2023
  • News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
  • 01 Dec 2022
  • News

Singing to the Corn

was a good inside fighter,” Keen says later. “I could take a lot of stomach hits. You get me up against the ropes and I can fight.” He also was a punter and placekicker on the football team his first year at Dartmouth, before moving over... View Details
Keywords: Julia Hanna; photographed by Vance Jacobs; Agriculture
  • 08 Sep 2008
  • HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • 23 Oct 2012
  • First Look

First Look: October 23

allocation of deceased donor kidneys to patients on a waiting list, in a fair and efficient way. We focus on policies that have the same form as the one currently used in the United States. In particular, we consider policies that are... View Details
Keywords: Sean Silverthorne
  • 19 Sep 2016
  • Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

articles that journals don’t like, then you won’t get published in top journals and be an academic for long!” Research that targets a specific business problem runs the risk of appearing too narrow in focus to editors of general-purpose... View Details
Keywords: by Carmen Nobel; Education
  • Web

2024 Reunion Presentations - Alumni

your company Create a culture where everyone can thrive Communicate powerfully as a leader Go fast by empowering your team Can Consumers, Big Tech, and Retailers Fix Health Care? Professor Robert Huckman (PHDBE 2001) No additional... View Details
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

say your book offers a compass, not a roadmap: it points readers in a direction but doesn't tell them exactly which path to take. Datar: The right answer for each school depends on that school's strategy, challenges, constraints, and skill sets. Yet rebalancing from... View Details
Keywords: by Martha Lagace; Education
  • 2002
  • Case

Creating the Customer-Centric Team: Coordinating Sales and Marketing

By: Benson P. Shapiro
Keywords: Marketing; Groups and Teams; Sales; Customer Focus and Relationships
Citation
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Related
Shapiro, Benson P. "Creating the Customer-Centric Team: Coordinating Sales and Marketing." Harvard Business School Publishing Case, 2002. (Note #9-999-006.)
  • 06 Jun 2012
  • What Do You Think?

Is Something Wrong with the Way We Work?

experiment that ultimately enabled consultants at Boston Consulting Group to reclaim at least a small portion of their lives from the onslaught of communication technology. In her initial work Perlow chose the goal of engaging a six-person View Details
Keywords: by James Heskett; Consulting
  • 10 Sep 2014
  • Research & Ideas

Become a Value Creator

argues that managers who adopt a value-creating mindset hold the key to becoming truly successful leaders. "Business is a team sport. It's soccer, not golf. Nobody plays by themselves and wins in business," Hall said during a... View Details
Keywords: by Dina Gerdeman
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