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  • All HBS Web  (1,529)
    • People  (1)
    • News  (219)
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    • Events  (4)
    • Multimedia  (4)
  • Faculty Publications  (647)
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  • 17 Sep 2013
  • First Look

First Look: September 17

that participants who chose by mind wandering would evaluate their outcome as inferior to participants who deliberated (Experiment 1), participants who used mind wandering as a decision strategy evaluated their choice just as positively... View Details
Keywords: Sean Silverthorne
  • Web

Leading in the Classroom - Christensen Center for Teaching & Learning

Providing Assessment & Feedback Sample Class The extensive preparation carried out by case method instructors prior to a class session culminates in the real-time discussion of the case. Implementing the teaching plan involves challenges... View Details
  • 2017
  • Book

Global Marketing Management: A Casebook

By: John A. Quelch

During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

Keywords: Marketing; Management; Globalization; Competitive Strategy
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Quelch, John A. Global Marketing Management: A Casebook. 6th ed. Redding, CA: BVT Publishing, 2017.
  • 11 Jan 2021
  • Research & Ideas

Is A/B Testing Effective? Evidence from 35,000 Startups

experimentation For managers, implementing an experimentation strategy is about more than installing software and conducting a single experiment. It requires a long-term commitment. The effects Koning and... View Details
Keywords: by Kristen Senz
  • Web

Curriculum - Business & Environment

Government and the International Economy Pakistan at 75: When Will the "Nazuk Mor" End? Singapore: "From Third World to First" Thailand: Red Shirts, Yellow Shirts, and a Green Revolution Data Science for Managers Arla Foods: Decarbonizing Dairy with Data Arla View Details
  • Fall 2018
  • Article

The Value of Fit Information in Online Retail: Evidence from a Randomized Field Experiment

By: Santiago Gallino and Antonio Moreno
Online channels generate frictions when selling products with nondigital attributes, such as apparel. Customers may be reluctant to purchase products they have not been able to try on, and those customers who do purchase may return products when they do not fit as... View Details
Keywords: Supply Chain Information; Fit Uncertainty; Online Retail; Randomized Field Experiment; Virtual Fitting Room; Digital Retail; Customization and Personalization; Internet and the Web; Value; Performance Improvement; Apparel and Accessories Industry; Retail Industry
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Gallino, Santiago, and Antonio Moreno. "The Value of Fit Information in Online Retail: Evidence from a Randomized Field Experiment." Manufacturing & Service Operations Management 20, no. 4 (Fall 2018): 767–787.
  • 07 Jul 2003
  • Research & Ideas

4+2 = Sustained Business Success

their great skill in those areas with a mastery of any two out of four secondary management practices—talent, innovation, leadership, and mergers and partnerships. We learned, for example, that it doesn't really matter if you implement... View Details
Keywords: by Nitin Nohria, William Joyce & Bruce Roberson
  • 23 Jan 2007
  • First Look

First Look: January 23, 2007

service industry such as commercial banking. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707485 Shahla Nawabi: Reconstructing Afghanistan Harvard Business School Case 807-023 Explores the strategies... View Details
Keywords: Martha Lagace
  • 10 May 2011
  • Working Paper Summaries

The Impact of Forward-Looking Metrics on Employee Decision Making

Keywords: by Pablo Casas-Arce, F. Asís Martínez-Jerez & V.G. Narayanan; Banking
  • 14 Jul 2009
  • First Look

First Look: July 14

the broader field. Market Research and Innovation Strategy in a Duopoly Authors:Dominique Lauga and Elie Ofek Publication:Marketing Science 28, no. 2 (March-April 2009): 373-396 Abstract We model a duopoly in which ex-ante identical firms... View Details
Keywords: Martha Lagace
  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

longer term. Whether industries are experiencing decreases or increases in demand, all firms and organizations need to take a step back or forward and ask themselves: What should be my minimally viable strategy to get through these... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • 07 Jul 2021
  • Book

Good News for Disgraced Companies: You Can Regain Trust

top twenty polluters have been responsible for 29.5 percent of emissions. "Our relationship with a company is based primarily on how a company’s actions impact us and those around us." After he spoke, there was silence. Someone asked a polite question about how he... View Details
Keywords: by Lane Lambert
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

growth without undermining the progress achieved in reducing inequality and poverty. Can the Brazilian government reverse inequality and grow at the same time? What development strategy should Lula follow in his second term? Does Brazil... View Details
Keywords: Martha Lagace
  • 06 Jul 2023
  • News

Lessons from Major League Baseball's Game-Changing Innovations

numbers, and—in most games—umpires don't miss any calls on the field. And today, that expanded instant replay system is only employed once every other game. "We designed the system based on the data and not based on the perception," Marinak says. Marinak is now the... View Details
  • 04 Apr 2023
  • What Do You Think?

How Does Remote Work Affect Innovation?

out an email. He and four colleagues . had seen Larry’s note on the wall . (Dean’s email) included a detailed analysis of why the problem was occurring, described a solution, included a link to a prototype 9 implementation of the solution... View Details
Keywords: by James Heskett
  • 16 Jul 2007
  • Research & Ideas

Understanding the ‘Want’ vs. ’Should’ Decision

pollution; support for a personal savings plan; and willingness to donate money. We found that people are much more likely to make binding selections of should options when the options will be implemented in the distant future than when... View Details
Keywords: by Sarah Jane Gilbert; Retail; Entertainment & Recreation
  • Web

Faculty - Creating Emerging Markets

Research Interests : competitive advantage , competitive strategy , game theory Srikant M. Datar George F. Baker Professor of Administration Dean of the Faculty Research Interests : balanced scorecard , corporate governance , innovation ,... View Details

    David A. Thomas

    David Thomas is H. Naylor Fitzhugh Professor of Business Administration at Harvard Business School.  His research addresses issues related to executive development, cultural diversity in organizations, leadership and organizational change.  He recently served as a... View Details

    Keywords: biotechnology; consulting; consumer products; education industry; financial services; media
    • 16 Oct 2017
    • Research & Ideas

    The Most Successful Startups Have Hands-On Founders

    the paired founders discussed their business challenges and were told to provide advice about management and strategy to their partners. On the final day, the founders completed a list of changes they planned to View Details
    Keywords: by Dina Gerdeman
    • Web

    Faculty & Researchers - Managing the Future of Work

    2019. With Jan W. Rivkin. How AI Could Help Small Businesses , Harvard Business Review Digital Articles, 2019. Frank Nagle Assistant Professor of Business Administration Frank Nagle is an assistant professor in the Strategy Unit at... View Details
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