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      • October 2011 (Revised March 2012)
      • Case

      Cottle-Taylor: Expanding the Oral Care Group in India

      By: John A. Quelch and Alisa Zalosh
      Brinda Patel, director of oral care products for the India division of a consumer home-care product company, develops a data-driven marketing plan for toothbrushes. She believes her plan can support a 20% increase in unit sales based on rising demand for modern... View Details
      Keywords: Forecasting; Budgeting; International Marketing; Product Planning & Policy; Sales Promotions; Marketing Plans; Products; Marketing Strategy; Consumer Behavior; Emerging Markets; Forecasting and Prediction; Advertising; Product Launch; Budgets and Budgeting; Product Development; Consumer Products Industry; Health Industry; India
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      Quelch, John A., and Alisa Zalosh. "Cottle-Taylor: Expanding the Oral Care Group in India." Harvard Business School Brief Case 114-350, October 2011. (Revised March 2012.)
      • 2011
      • Working Paper

      Spatial Determinants of Entrepreneurship in India

      By: Ejaz Ghani, William R. Kerr and Stephen O'Connell
      We analyze the spatial determinants of entrepreneurship in India in the manufacturing and services sectors. Among general district traits, quality of physical infrastructure and workforce education are the strongest predictors of entry, with labor laws and household... View Details
      Keywords: Education; Entrepreneurship; Industry Structures; Infrastructure; Manufacturing Industry; Service Industry; India
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      Ghani, Ejaz, William R. Kerr, and Stephen O'Connell. "Spatial Determinants of Entrepreneurship in India." Harvard Business School Working Paper, No. 12-027, October 2011.
      • 2013
      • Working Paper

      The Dynamics of Firm Lobbying

      By: William R. Kerr, William F. Lincoln and Prachi Mishra
      We study the determinants of the dynamics of firm lobbying behavior using a panel data set covering 1998–2006. Our data exhibit three striking facts: (i) few firms lobby, (ii) lobbying status is strongly associated with firm size, and (iii) lobbying status is highly... View Details
      Keywords: Lobbying; Political Economy; H-1B; Business Ventures; Policy; Government Legislation; Immigration; Business and Government Relations; Research; Prejudice and Bias
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      Kerr, William R., William F. Lincoln, and Prachi Mishra. "The Dynamics of Firm Lobbying." Harvard Business School Working Paper, No. 12-034, October 2011. (Revised August 2013.)
      • September 2011 (Revised January 2012)
      • Case

      Telemonitoring at Visiting Nurse Health System

      By: F. Warren McFarlan, Mark Keil and Mala Kaul
      The Telemonitoring at Visiting Nurse Health System case presents one home healthcare organization's efforts to use telemonitoring to improve the quality of care provided to at-risk patients who were discharged from hospitals and needed home care. After two years of... View Details
      Keywords: Capital Budgeting; Cost vs Benefits; Risk Management; Technology Adoption; Technological Innovation; Organizational Change and Adaptation; Competitive Strategy; Health Industry; Technology Industry
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      McFarlan, F. Warren, Mark Keil, and Mala Kaul. "Telemonitoring at Visiting Nurse Health System." Harvard Business School Case 112-030, September 2011. (Revised January 2012.)
      • Article

      How Institutional Investors Frame Their Losses: Evidence on Dynamic Loss Aversion from Currency Portfolios

      By: Kenneth A. Froot, John Arabadjis, Sonya Cates and Stephen Lawrence
      Currency investors exhibit a tendency to cut risk by pairing both longs and shorts following losses and a weaker tendency to add risk following gains. By differentiating between position level, portfolio level, and aggregate cross-portfolio losses in currency... View Details
      Keywords: Loss Aversion; Decision Choices and Conditions; Currency; Investment; Risk Management; Behavioral Finance
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      Froot, Kenneth A., John Arabadjis, Sonya Cates, and Stephen Lawrence. "How Institutional Investors Frame Their Losses: Evidence on Dynamic Loss Aversion from Currency Portfolios." Journal of Portfolio Management 38, no. 1 (Fall 2011): 60–68.
      • September 2011
      • Article

      On Testing Business Models

      By: D. Huelsbeck, K. Merchant and Tatiana Sandino
      This study explored management decisions regarding formal empirical testing of business models. It documented a test of one company's business model under seemingly favorable conditions for such a test – a successful single product firm following a consistent strategy... View Details
      Keywords: Performance Measurement; Non-financial Performance Measures; Business Models; Management Control; Decisions; Business Model; Performance Evaluation
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      Huelsbeck, D., K. Merchant, and Tatiana Sandino. "On Testing Business Models." Accounting Review 86, no. 5 (September 2011): 1631–1654. (Awarded a Research Grant from the Chartered Institute of Management Accountants.)
      • August 2011 (Revised October 2011)
      • Supplement

      Lady Gaga (B)

      By: Anita Elberse and Michael Christensen
      In March 2011, Troy Carter, manager of pop star Lady Gaga, reflects on decisions made regarding his artist's concert tour and faces a new set of challenges regarding the launch of Lady Gaga's new album, Born This Way. Is a huge, expensive launch akin to that of a... View Details
      Keywords: Music Entertainment; Product Launch; Product Development; Talent and Talent Management; Music Industry
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      Elberse, Anita, and Michael Christensen. "Lady Gaga (B)." Harvard Business School Supplement 512-017, August 2011. (Revised October 2011.)
      • August 2011 (Revised November 2012)
      • Case

      Ramesh Patel at Aragon Entertainment Limited

      By: Anthony J. Mayo and Joshua D. Margolis
      Ramesh Patel, a high potential employee, was excited to be named to the company's New Horizons Board, a select team responsible for producing recommendations for new products or line extensions for Aragon Entertainment. Patel's co-worker and friend, Jeremy Gibson was... View Details
      Keywords: Groups and Teams; Conflict and Resolution; Conflict Management; Interpersonal Communication; Spoken Communication; Communication Intention and Meaning; Jobs and Positions; Performance; Entertainment and Recreation Industry
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      Mayo, Anthony J., and Joshua D. Margolis. "Ramesh Patel at Aragon Entertainment Limited." Harvard Business School Case 412-042, August 2011. (Revised November 2012.)
      • 2011
      • Working Paper

      'Last-place Aversion': Evidence and Redistributive Implications

      By: Ilyana Kuziemko, Ryan W. Buell, Taly Reich and Michael I. Norton
      Why do low-income individuals often oppose redistribution? We hypothesize that an aversion to being in "last place" undercuts support for redistribution, with low-income individuals punishing those slightly below themselves to keep someone "beneath" them. In laboratory... View Details
      Keywords: Wages; Surveys; Wealth and Poverty; Behavior; Income; Research; Rank and Position; Attitudes; Personal Characteristics; Economics
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      Kuziemko, Ilyana, Ryan W. Buell, Taly Reich, and Michael I. Norton. "'Last-place Aversion': Evidence and Redistributive Implications." NBER Working Paper Series, No. 17234, August 2011.
      • August 2011
      • Article

      From the Outside In: The Negative Spillover Effects of Boundary Spanners' Relations with Members of Other Organizations

      By: Lakshmi Ramarajan, Katerina Bezrukova, Karen A. Jehn and Martin Euwema
      Contrary to much boundary spanning research, we examined the negative consequences of boundary spanning contact in multi-organizational contexts. Results from a sample of 833 Dutch peacekeepers show that employees' boundary spanning contact with members of other... View Details
      Keywords: Inter-organizational Contact; Boundary Spanning; Peacekeeping; Relationships; Jobs and Positions; Organizations; Attitudes
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      Ramarajan, Lakshmi, Katerina Bezrukova, Karen A. Jehn, and Martin Euwema. "From the Outside In: The Negative Spillover Effects of Boundary Spanners' Relations with Members of Other Organizations." Journal of Organizational Behavior 32, no. 6 (August 2011): 886–905.
      • July 2011 (Revised October 2011)
      • Case

      Lady Gaga (A)

      By: Anita Elberse and Michael Christensen
      In September 2009, Troy Carter, manager of up-and-coming pop star Lady Gaga, has to decide on a new course of action now that his artist's planned co-headlining arena tour with hip-hop superstar Kanye West has been cancelled. Carter knows that continuing the tour, but... View Details
      Keywords: Employee Relationship Management; Marketing Strategy; Product; Product Development; Business and Stakeholder Relations; Creativity; Music Industry
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      Elberse, Anita, and Michael Christensen. "Lady Gaga (A)." Harvard Business School Case 512-016, July 2011. (Revised October 2011.)
      • July – August 2011
      • Article

      Foundations of Organizational Trust: What Matters to Different Stakeholders?

      By: Michael Pirson and Deepak Malhotra
      Prior research on organizational trust has not rigorously examined the context specificity of trust nor distinguished between the potentially varying dimensions along which different stakeholders base their trust. As a result, dominant conceptualizations of... View Details
      Keywords: Trust; Competency and Skills; Forecasting and Prediction; Ethics; Framework; Analytics and Data Science; Surveys; Organizations; Business and Stakeholder Relations; Identity; Perspective
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      Pirson, Michael, and Deepak Malhotra. "Foundations of Organizational Trust: What Matters to Different Stakeholders?" Organization Science 22, no. 4 (July–August 2011): 1087–1104.
      • July 2011
      • Article

      Kidney Paired Donation

      By: C. Bradley Wallis, Kannan P. Samy, Alvin E. Roth and Michael A. Rees
      Kidney paired donation (KPD) was first suggested in 1986, but it was not until 2000 when the first paired donation transplant was performed in the U.S. In the past decade, KPD has become the fastest growing source of transplantable kidneys, overcoming the barrier faced... View Details
      Keywords: Philanthropy and Charitable Giving; Health Care and Treatment; Growth and Development Strategy; Success; Problems and Challenges; Programs; System; United States
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      Wallis, C. Bradley, Kannan P. Samy, Alvin E. Roth, and Michael A. Rees. "Kidney Paired Donation." Nephrology, Dialysis, Transplantation 26, no. 7 (July 2011): 2091–2099.
      • May 2011
      • Case

      Baria Planning Solutions, Inc.: Fixing the Sales Process

      By: Steven C. Wheelwright and William Schmidt
      Baria Planning Solutions (BPS) is a consulting firm that specializes in using spend analysis to help companies identify savings through reduced procurement costs and improved supplier performance. Management is concerned about the disappointing performance of the sales... View Details
      Keywords: Quantitative Analysis; Technology; Operations Management; Product Lines; Manufacturing; Capacity Planning; Production Planning; Production; Management Practices and Processes; Service Operations; Supply Chain Management; Salesforce Management; Planning; Consulting Industry; North and Central America
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      Wheelwright, Steven C., and William Schmidt. "Baria Planning Solutions, Inc.: Fixing the Sales Process." Harvard Business School Brief Case 114-568, May 2011.
      • May 2011
      • Article

      The Power of Small Wins

      By: Teresa M. Amabile and Steven J. Kramer
      What is the best way to motivate employees to do creative work? Help them take a step forward every day. In an analysis of knowledge workers' diaries, the authors found that nothing contributed more to a positive inner work life (the mix of emotions, motivations, and... View Details
      Keywords: Creativity; Interpersonal Communication; Employee Relationship Management; Leadership; Performance Effectiveness; Emotions; Motivation and Incentives; Groups and Teams; Collaborative Innovation and Invention; Innovation Leadership; Working Conditions; Management Practices and Processes; Management Skills; Mission and Purpose; Organizational Culture; Performance Productivity; Attitudes; Behavior; Happiness; Perception; Trust; Time Management; Resource Allocation; Business or Company Management; Goals and Objectives; Managerial Roles
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      Amabile, Teresa M., and Steven J. Kramer. "The Power of Small Wins." Harvard Business Review 89, no. 5 (May 2011).
      • April 2011 (Revised June 2011)
      • Case

      Internet Securities, Inc.: Path to Sustainability

      By: Lynda M. Applegate, William R. Kerr and Ryan Johnson
      Founded in 1994 when the Internet was still a "toy for techies," the case is set in 1998 when Internet IPOs were red-hot. Internet Securities provides hard-to-find financial, business, economic, and political information on emerging markets. Information from over 600... View Details
      Keywords: Acquisition; Business Model; Business Startups; Decision Choices and Conditions; Venture Capital; Cash Flow; Initial Public Offering; Analytics and Data Science; Growth and Development Strategy; Valuation
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      Applegate, Lynda M., William R. Kerr, and Ryan Johnson. "Internet Securities, Inc.: Path to Sustainability." Harvard Business School Case 811-098, April 2011. (Revised June 2011.)
      • April 2011
      • Case

      Samsung and Google TV

      By: Ramon Casadesus-Masanell, Prithvi Raj and Crystal Jean Marrie
      This case describes Samsung's decision on how to pursue the growing market opportunity for internet-connected televisions, which enable consumers to access a range of web-based content including basic information (e.g. stock quotes, weather, news headlines, RSS feeds,... View Details
      Keywords: Competitive Strategy; Digital Platforms; Internet and the Web; Decision Choices and Conditions; Electronics Industry
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      Casadesus-Masanell, Ramon, Prithvi Raj, and Crystal Jean Marrie. "Samsung and Google TV." Harvard Business School Case 711-505, April 2011.
      • April 2011 (Revised May 2013)
      • Case

      South Africa (A): Stuck in the Middle?

      By: Richard H. K. Vietor and Diego Comin
      Fifteen years after ending apartheid, formal unemployment in South Africa was still at 24%. While the country had grown at 4 to 5% annually during the 2000s, the financial crisis set it back by 1 million more unemployed. Moreover, it seemed as if the nation were stuck... View Details
      Keywords: Financial Crisis; Inflation and Deflation; Policy; Employment; Wages; Competition; South Africa
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      Vietor, Richard H. K., and Diego Comin. "South Africa (A): Stuck in the Middle?" Harvard Business School Case 711-084, April 2011. (Revised May 2013.)
      • April 2011 (Revised December 2012)
      • Supplement

      South Africa (B): Getting Unstuck?

      By: Richard H. K. Vietor and Diego Comin
      15 years after ending apartheid, formal unemployment in South Africa was still at 24%. While the country had grown at 4 to 5% annually during the 2000s, the financial crisis set it back by 1 million more unemployed. Moreover, it seemed as if the nation were stuck... View Details
      Keywords: Financial Crisis; Inflation and Deflation; Policy; Employment; Wages; Competition; South Africa
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      Vietor, Richard H. K., and Diego Comin. "South Africa (B): Getting Unstuck?" Harvard Business School Supplement 711-085, April 2011. (Revised December 2012.)
      • April 2011 (Revised April 2015)
      • Case

      Cipla 2011

      By: Rohit Deshpande, Sandra J. Sucher and Laura Winig
      Dr. Yusuf Hamied, head of the Indian pharma and generics manufacturing company Cipla, is weighing options for how to continue to support the global fight against HIV/AIDS while positioning his company for growth in a changing regulatory landscape. View Details
      Keywords: Leadership; Leading Change; Leadership Style; Management Teams; Governance Compliance; Corporate Strategy; Pharmaceutical Industry
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      Deshpande, Rohit, Sandra J. Sucher, and Laura Winig. "Cipla 2011." Harvard Business School Case 511-050, April 2011. (Revised April 2015.)
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