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  • All HBS Web  (3,500)
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← Page 40 of 3,500 Results →
  • April 1999 (Revised August 2000)
  • Case

Compaq Computer: Focus Groups

By: David E. Bell and Ann Leamon
Gives the final report, both results and methodology, of the focus group on Compaq Computer's new consumer notebook. Describes the groups, selection method, and methodology in detail. Should Compaq base its product design on the opinions of 64 people? Must be used with... View Details
Keywords: Selection and Staffing; Management Analysis, Tools, and Techniques; Product Design; Outcome or Result; Corporate Strategy; Computer Industry
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Bell, David E., and Ann Leamon. "Compaq Computer: Focus Groups." Harvard Business School Case 599-092, April 1999. (Revised August 2000.)
  • January–February 2020
  • Article

Consumer Reactions to Drip Pricing

By: Shelle Santana, Steven Dallas and Vicki Morwitz
This research examines how drip pricing—a strategy whereby a firm advertises only part of a product’s price upfront and then reveals additional mandatory or optional fees/surcharges as the consumer proceeds through the buying process—affects consumer choice and... View Details
Keywords: Drip Pricing; Pricing; Consumer Protection; Hidden Fees; Price; Consumer Behavior; Perception
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Santana, Shelle, Steven Dallas, and Vicki Morwitz. "Consumer Reactions to Drip Pricing." Marketing Science 39, no. 1 (January–February 2020): 188–210.
  • April 2021 (Revised April 2021)
  • Teaching Plan

Nehemiah Mfg. Co.: Providing a Second Chance

By: Brian Trelstad and John Masko
Teaching Plan for HBS Case No. 320-008. In 2009, Dan Meyer and Richard Palmer, two veterans of the fast-moving consumer goods (FMCG) industry, founded Nehemiah Manufacturing to build FMCG brands while providing jobs to Cincinnati, Ohio’s beleaguered urban core. Two... View Details
Keywords: Social Entrepreneurship; Retention; Selection and Staffing; Employment; Human Capital; Growth Management; Brands and Branding; Social Marketing; Mission and Purpose; Prejudice and Bias; City; Urban Scope; Consumer Products Industry; Manufacturing Industry; Ohio; United States
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Trelstad, Brian, and John Masko. "Nehemiah Mfg. Co.: Providing a Second Chance." Harvard Business School Teaching Plan 321-133, April 2021. (Revised April 2021.)
  • March 2009 (Revised August 2010)
  • Case

The Posse Foundation: Implementing a Growth Strategy

The Posse Foundation selected high-potential, non-traditional students to attend selective colleges as part of a group of 10 from the same city. The organization had developed an ambitious growth plan, but because it focused on the most selective colleges, the pool of... View Details
Keywords: Diversity; Higher Education; Social Entrepreneurship; Growth and Development Strategy; Corporate Social Responsibility and Impact; Personal Development and Career; Partners and Partnerships; Nonprofit Organizations; Education Industry
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Childress, Stacey M., and Andrea Michelle Alexander. "The Posse Foundation: Implementing a Growth Strategy." Harvard Business School Case 309-056, March 2009. (Revised August 2010.)
  • July 1994 (Revised January 1997)
  • Case

Steamboat Ski & Resort Corporation

By: Jeffrey F. Rayport
The largest ski resort in Colorado must determine how to select customer segments to focus its promotional and service-delivery efforts. Making segmentation work depends on reordering its pricing policy and "service packages." View Details
Keywords: Marketing Strategy; Service Delivery; Entertainment and Recreation Industry; Colorado
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Rayport, Jeffrey F., Mary E. Callahan, Don Bramley, Katie King, and Hilary Nicholas. "Steamboat Ski & Resort Corporation." Harvard Business School Case 395-019, July 1994. (Revised January 1997.)
  • 01 Sep 2021
  • News

Harvard Business School Announces 2021 Goldsmith Fellows

  • November 2017
  • Teaching Note

Predicting Consumer Tastes with Big Data at Gap

By: Ayelet Israeli and Jill Avery
CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic brands and promoting a collective creative ecosystem fueled by the input of big data. Rather than relying on artistic vision, Peck wanted the company to use the mining of big... View Details
Keywords: Brands; Brand & Product Management; Big Data; "Marketing Analytics"; Consumer Behavior; Predictive Analytics; Forecasting; Preferences; Operation Management; Distribution Channels; Marketing; Marketing Channels; Marketing Strategy; Brands and Branding; Forecasting and Prediction; Data and Data Sets; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; North America
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Israeli, Ayelet, and Jill Avery. "Predicting Consumer Tastes with Big Data at Gap." Harvard Business School Teaching Note 518-053, November 2017.
  • February 2001 (Revised October 2001)
  • Case

JetBlue Airways: Starting from Scratch

JetBlue Airways shows how an entrepreneurial venture is able to use human resource management, specifically a values-centered approach to managing people, as a source of competitive advantage. The major challenge faced by Ann Rhoades is to grow this people-centered... View Details
Keywords: Leadership; Values and Beliefs; Competitive Advantage; Entrepreneurship; Human Resources; Business Startups; Air Transportation Industry
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Gittell, Jody H., and Charles A. O'Reilly III. "JetBlue Airways: Starting from Scratch." Harvard Business School Case 801-354, February 2001. (Revised October 2001.)
  • 05 Jul 2006
  • What Do You Think?

How Important Is “Executive Intelligence” for Leaders?

selection and development of leaders. Some took issue with his definition, a few disagreed with his main thesis, and a number suggested the importance of executive intelligence... View Details
Keywords: by James Heskett
  • November 1994 (Revised October 2011)
  • Background Note

Innovation: A Customer-Driven Approach

By: Marco Iansiti, Thomas J. Kosnik and Ellen Stein
Provides a selection of methodologies for the investigation of user needs, concept development, and product design. View Details
Keywords: Customer Relationship Management; Product Design
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Iansiti, Marco, Thomas J. Kosnik, and Ellen Stein. "Innovation: A Customer-Driven Approach." Harvard Business School Background Note 695-016, November 1994. (Revised October 2011.)
  • August 1988 (Revised August 1989)
  • Case

Poletown Dilemma, The

By: Thomas R. Piper
Senior management of General Motors must select a site for a new assembly plant to replace two plants located in Detroit. The economics strongly favor a site in an adjacent state. However, a relocation would have substantial, negative impact on the existing work force,... View Details
Keywords: Factories, Labs, and Plants; Business and Government Relations; Corporate Social Responsibility and Impact; Business Offices; Management Teams; Restructuring; Economics; Auto Industry; Michigan
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Piper, Thomas R. "Poletown Dilemma, The." Harvard Business School Case 389-017, August 1988. (Revised August 1989.)
  • June 2012 (Revised September 2015)
  • Case

The Paris Opera Hotel

By: Arthur I. Segel and Chad M. Carr
Real estate investor Javier Faus invests in a luxury hotel development in central Paris, and must select a management company. View Details
Keywords: Real Estate; International Business; Capital Investments; Investment; Property; Business or Company Management; Real Estate Industry; Paris
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Segel, Arthur I., and Chad M. Carr. "The Paris Opera Hotel." Harvard Business School Case 212-003, June 2012. (Revised September 2015.)
  • March 1999 (Revised January 2005)
  • Case

Newell Company: Corporate Strategy

By: Cynthia A. Montgomery and Elizabeth Gordon
In 1998, Newell Co., a manufacturer of low-tech, high-volume consumer goods, acquired Calphalon Corp., a high-end cookware company, and Rubbermaid, a $2 billion manufacturer of consumer and commercial plastic products. The case focuses on Newell's strategy and its... View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Satisfaction; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Strategy; Competitive Strategy; Corporate Strategy; Consumer Products Industry
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Montgomery, Cynthia A., and Elizabeth Gordon. "Newell Company: Corporate Strategy." Harvard Business School Case 799-139, March 1999. (Revised January 2005.)
  • March 1998
  • Case

Launch

By: Jeffrey F. Rayport
Launch has developed an entertainment publication on CD-ROM with 240,000 subscribers and has recently introduced an on-line entertainment product (www.mylaunch.com) to complement the CD-ROM. Deals with multiple-channel delivery and platform selection and branding on... View Details
Keywords: Digital Platforms; Internet and the Web; Distribution Channels; Information Publishing; Brands and Branding; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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Rayport, Jeffrey F., and Michelle Toth. "Launch." Harvard Business School Case 898-079, March 1998.
  • January 2017 (Revised November 2018)
  • Case

Vox Capital: Pioneering Impact Investing in Brazil

By: Julie Battilana, Marissa Kimsey, Falko Paetzold and Priscilla Zogbi
Vox Capital was the first certified impact investing fund in Brazil. Founded in 2009, it provides early-stage capital for companies offering innovative and scalable solutions to enhance the lives of low-income Brazilians, while aiming to simultaneously generate... View Details
Keywords: Impact Investing; Social Performance Measurement; Social Entrepreneurship; Investment Funds; Social Enterprise; Brazil
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Battilana, Julie, Marissa Kimsey, Falko Paetzold, and Priscilla Zogbi. "Vox Capital: Pioneering Impact Investing in Brazil." Harvard Business School Case 417-051, January 2017. (Revised November 2018.)
  • November 2004 (Revised March 2007)
  • Case

10 Uncommon Values®: Optimizing the Stock-Selection Process

By: Paul M. Healy and Boris Groysberg
In 2003, Steve Hash, research director at Lehman Brothers, prepared to initiate the firm's "Ten Uncommon Values" stock-picking process for the year. An investment committee had to pick the 10 best stocks from about 100 stock ideas presented by the firm's analysts. The... View Details
Keywords: Stocks; Investment; Financial Strategy; Decision Making; Groups and Teams; Financial Services Industry; United States
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Healy, Paul M., and Boris Groysberg. "10 Uncommon Values®: Optimizing the Stock-Selection Process." Harvard Business School Case 405-022, November 2004. (Revised March 2007.)
  • 2019
  • Article

Sustaining Open Innovation Through a 'Center of Excellence'

By: Elizabeth E. Richard, Jeffrey R. Davis, Jin Hyun Paik and Karim R. Lakhani
This paper presents NASA’s experience using a Center of Excellence (CoE) to scale and sustain an open innovation program as an effective problem-solving tool and includes strategic management recommendations for other organizations based on lessons... View Details
Keywords: Crowdsourcing; Culture Change; Open Innovation; Center Of Excellence; Collaborative Innovation and Invention; Organizational Culture; Change Management
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Richard, Elizabeth E., Jeffrey R. Davis, Jin Hyun Paik, and Karim R. Lakhani. "Sustaining Open Innovation Through a 'Center of Excellence'." Strategy & Leadership 47, no. 3 (2019): 19–26.
  • November 2010 (Revised August 2012)
  • Case

The Indego Africa Project

By: Kathleen L. McGinn and Rachel Gordon
Two young attorneys found and begin to build the Indego Africa Project, an NGO partnering with women's cooperatives in Rwanda. Indego connects the cooperatives to the international retail market for handmade artisan products, helps the cooperatives build their business... View Details
Keywords: Cooperative Ownership; Nonprofit Organizations; Business Growth and Maturation; Corporate Finance; Non-Governmental Organizations; Growth and Development Strategy; Rwanda
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McGinn, Kathleen L., and Rachel Gordon. "The Indego Africa Project." Harvard Business School Case 911-011, November 2010. (Revised August 2012.)
  • 2008
  • Working Paper

The Effect of Labor on Profitability: The Role of Quality

By: Zeynep Ton
Determining staffing levels is an important decision in retail operations. While the costs of increasing labor are obvious and easy to measure, the benefits are often indirect and not immediately felt. One benefit of increased labor is improved quality. The objective... View Details
Keywords: Profit; Selection and Staffing; Service Delivery; Business Processes; Quality; Retail Industry
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Ton, Zeynep. "The Effect of Labor on Profitability: The Role of Quality." Harvard Business School Working Paper, No. 09-040, September 2008. (Revised July 2009.)
  • Research Summary

Board Governance

By: Paul M. Healy
I examine how the internal operations of boards, including how they select new directors, how they interact with each other and the CEO, and how they review their performance, affect their governance effectiveness View Details
Keywords: Board Of Directors
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