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Show Results For
- All HBS Web
(3,936)
- People (16)
- News (923)
- Research (2,235)
- Events (13)
- Multimedia (51)
- Faculty Publications (950)
- 24 May 2017
- Working Paper Summaries
Digital Labor Markets and Global Talent Flows
- 29 Mar 2022
- News
Michael Brune’s Next Battle: Clean Up Bitcoin
- 31 Jan 2017
- First Look
First Look at New Research: January 31, 2017
2017 Cambridge, MA: Belknap Press of Harvard University Press Democracy: A Case Study By: Moss, David Abstract—Democracy: A Case Study invites... View Details
Keywords: Carmen Nobel
- March 2021
- Teaching Note
Performance Improvement Consulting and Hi-R-Me: Making Sales Calls
By: Frank V. Cespedes
Teaching Note for HBS Case No. 819-043. This case study focuses on concepts, tools, and behaviors relevant to making sales calls along a typical progression with a prospect: from an initial phone call thru more in-depth discovery to a go/no-go meeting. The teaching... View Details
- Research Summary
Microwedges: Challenging power one small opening at a time [Dissertation, job market paper]
Based on a 31-month qualitative inductive study of multidisciplinary change teams, I introduce the concept of the “microwedge”—a small action or series of actions by team members that allows the team to examine their own assumptions so that they can begin to engage... View Details
- April 2020
- Case
Promoting Land and Nature Jerky
By: John A. Quelch and Katherine B. Hartman
Kathy Ayers, Vice President of Marketing and Communications for Land and Nature (L&N) Jerky Company, needs to make a recommendation about L&N's 2020 promotional spending. L&N's CEO, Tim Ryan, wants her to calculate different scenarios using historical data to determine... View Details
Keywords: Advertising; Spending; Marketing Communications; Marketing Strategy; Product Positioning; Food and Beverage Industry
Quelch, John A., and Katherine B. Hartman. "Promoting Land and Nature Jerky." Harvard Business School Brief Case 920-563, April 2020.
- March 2003 (Revised June 2003)
- Case
International Securities Exchange, The: New Ground in Options Markets
This case examines the equity options market and studies the major parties involved and the options trading process. It takes an in-depth look at the path taken by the International Securities Exchange as it entered a mature exchange industry and transformed itself... View Details
Chacko, George C., and Eli Strick. "International Securities Exchange, The: New Ground in Options Markets." Harvard Business School Case 203-063, March 2003. (Revised June 2003.)
- 06 Jul 2015
- News
Italian bank takes cheese as collateral for loans
- 04 Jun 2017
- News
China's HNA to tap M&A brake after $50 bln deal splurge
Caroline M. Elkins
Caroline Elkins is the Thomas Henry Carroll/Ford Foundation Professor of Business Administration in the Business, Government and International Economy unit at HBS. She is also Professor of History and of African and African American Studies at Harvard University, an... View Details
- 20 Jul 2013
- News
Executive Education program helps build nonprofit management skills
- 28 Jan 2022
- News
The Coinbase Model: Profit from the Crypto Assets It Lists
- January 2022 (Revised July 2022)
- Case
Leonard Bernstein: Changing the World
By: Robert Simons and Shirley Sun
This case traces the rise of Leonard Bernstein from a middle-class family in Boston to the conductor of the New York Philharmonic Orchestra. The case describes how he studied music intensely as a young man and developed mentors to open doors for him. As his fame grew,... View Details
Keywords: Impact; Personal Development and Career; Music Industry; Entertainment and Recreation Industry
Simons, Robert, and Shirley Sun. "Leonard Bernstein: Changing the World." Harvard Business School Case 122-056, January 2022. (Revised July 2022.)
- July 2014
- Article
Convergence of Position Auctions under Myopic Best-Response Dynamics
By: Matthew Cary, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Scott Duke Kominers, Claire Mathieu and Michael Schwarz
We study the dynamics of multi-round position auctions, considering both the case of exogenous click-through rates and the case in which click-through rates are determined by an endogenous consumer search process. In both contexts, we demonstrate that the dynamic... View Details
Keywords: Sponsored Search; Advertising; Google; Equilibrium Selection; Online Advertising; Advertising Industry
Cary, Matthew, Aparna Das, Benjamin Edelman, Ioannis Giotis, Kurtis Heimerl, Anna Karlin, Scott Duke Kominers, Claire Mathieu, and Michael Schwarz. "Convergence of Position Auctions under Myopic Best-Response Dynamics." ACM Transactions on Economics and Computation 2, no. 3 (July 2014): 1–20.
Rohit Deshpande
Rohit Deshpandé is a Baker Foundation Professor and Sebastian S. Kresge Professor of Marketing, Emeritus at Harvard Business School, where he has been teaching in the Advanced Management Program,... View Details
- March 1998 (Revised November 1999)
- Case
USA TODAY Online
By: John A. Deighton and Anthony St. George
How should USA TODAY use its brand franchise to build a publishing business on the World Wide Web? Advertising Age described the first steps as "a case study in how not to do it," but by the end of 1997 USA TODAY Online is the most visited news site on the Web. Now the... View Details
Keywords: Digital Marketing; Design; Profit; Revenue; Brands and Branding; Marketing Strategy; Internet and the Web; Information Industry
Deighton, John A., and Anthony St. George. "USA TODAY Online." Harvard Business School Case 598-133, March 1998. (Revised November 1999.) (request a courtesy copy.)
- 04 Apr 2011
- HBS Case
Reinventing the National Geographic Society
Teaching a case study on the National Geographic Society for the first time, HBS professor David A. Garvin walks out to the middle of the horseshoe-shaped classroom and asks his students, "How many of... View Details
- 20 Oct 2016
- Blog Post
An Interview with Associate Director, Phillip Andrews
What did you do before you came to CPD? Before I joined the Career & Professional Development (CPD) team, I spent two years as a case researcher working with faculty to develop and write business case... View Details
Keywords: All Industries