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Publications

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  • All HBS Web  (3,070)
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Show Results For

  • All HBS Web  (3,070)
    • People  (7)
    • News  (905)
    • Research  (1,676)
    • Events  (10)
    • Multimedia  (16)
  • Faculty Publications  (850)
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  • 10 Dec 2013
  • First Look

First Look: December 10

time and markets. Specifically, we build a model in which two firms that differ in their capabilities enter sequentially into two markets with different potentials for profit. The model is solved using game theory under three learning... View Details
Keywords: Sean Silverthorne
  • Program

Transforming Customer Experiences

operating models and strategic service mission with changing consumer needs, shifting market demands, and an evolving competitive landscape. Details Design effective service strategies and offerings Develop operations and service features... View Details
  • Web

Lifelong Learning - Alumni

Career Management Climate Change Diversity and Inclusion Economy, Government Entrepreneurship Finance and Operations Governance and Boards Happiness, Purpose and Meaning Health Care Management and Leadership Marketing and View Details
  • 07 Nov 2006
  • First Look

First Look: November 7, 2006

market in over-the-counter derivatives. Others focus on the social consequences of globalization and new modes of communication, evaluating the introduction of new information technologies into African View Details
Keywords: Sean Silverthorne
  • Web

Accounting & Management - Faculty & Research

initiatives to the specific needs of their communities and capabilities. Developed through in-depth study of Boston Medical Center’s Health Equity Accelerator, the framework emphasizes four foundational principles—hyper-locality, View Details
  • May 2022
  • Supplement

Maestro Pizza (B): The Competition Awakens

By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
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Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
  • 19 Dec 2018
  • News

Instagram is helping save the indie bookstore

  • Web

Curriculum - Case Method Project

over how the federal government should address the rapid development of a new communications technology with major implications for American democracy: broadcast radio. In particular, it focuses on President Calvin Coolidge’s decision of... View Details
  • 02 Jul 2013
  • First Look

First Look: July 2

positive earnings surprises and positive analyst revisions in the months following passage of the bill, as well as significantly higher future sales and profitability. We show that the more complex the legislation, the more difficulty the View Details
Keywords: Anna Secino
  • Web

Podcast - Business & Environment

ethanol, and how these efforts contribute to global decarbonization initiatives. Guest/Host: Brian Kenny, Chief Marketing and Communications Officer, Harvard Business School and host of Cold Call. Gunnar... View Details
  • 04 May 2020
  • Research & Ideas

Predictions, Prophets, and Restarting Your Business

hard decisions about returning to the market. Here’s a common prediction: Social distancing forces people to do more buying online and communicating through social media, thus accelerating a permanent, big shift after the crisis to more... View Details
Keywords: by Frank V. Cespedes
  • 26 Jun 2020
  • Blog Post

(PPE)ople First: Bringing Critical Personal Protective Equipment to Boston Hospitals

ever-evolving customs clearance guidelines. Our logistics experts – Elaine and Matt – work with third parties including Flexport and Grossman Marketing to oversee this process. Finally, Graham and Danielle synthesize the needs of the... View Details
  • 24 Jul 2006
  • Research & Ideas

How Kayak Users Built a New Industry

Experimentation with many different kayak designs went on in the user-innovation community for about ten years. Then a really superior, "breakthrough" hull design emerged—the center-buoyant planing hull. As a result, the View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation
  • Program

Leading Change and Organizational Renewal

Recognize how leadership styles and senior team characteristics affect change Make better decisions about change initiatives—even with insufficient information Develop internal communication networks essential to driving initiatives... View Details
  • 21 Feb 2012
  • First Look

First Look: Feb. 21

strategy serves to reduce entry by affecting the entrant's beliefs about the market potential of the innovation. Finally, we extend the model to investigate the entrant's decision to communicate its... View Details
Keywords: Sean Silverthorne
  • 08 Sep 2003
  • Research & Ideas

A Bold Proposal for Investment Reform

For companies to redeem credibility with investors, argue Harvard Business School professors Paul Healy and Krishna Palepu, "fundamental and even radical reforms must be made to the way America's markets process the flows of... View Details
Keywords: by Ann Cullen; Financial Services
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

capital and demonstrates how technology—novel data sources, artificial intelligence, machine learning—will transform the small business lending market. This market has been plagued by frictions: it is hard for a lender to determine which... View Details
Keywords: Dina Gerdeman
  • May 2020 (Revised October 2020)
  • Teaching Note

The Marriott-Starwood Merger: Navigating Brand Portfolio Strategy and Brand Architecture

By: Jill Avery and Chekitan S. Dev
In September 2016, Marriott completed its $13.3 billion acquisition of Starwood Hotels & Resorts, which added 11 brands to its already robust 19 hotel brand portfolio. Tina Edmundson, Marriott’s global brand officer, was charged with making sense of the brand portfolio... View Details
Keywords: Branding; Brand Portfolio Strategy; Brand Architecture; Hospitality Industry; Mergers & Acquisitions; Marketing; Brands and Branding; Marketing Strategy; Mergers and Acquisitions; Travel Industry; Accommodations Industry; United States
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Avery, Jill, and Chekitan S. Dev. "The Marriott-Starwood Merger: Navigating Brand Portfolio Strategy and Brand Architecture." Harvard Business School Teaching Note 520-112, May 2020. (Revised October 2020.)
  • 15 May 2024
  • Research & Ideas

A Major Roadblock for Autonomous Cars: Motorists Believe They Drive Better

for marketers is to make such interventions short, memorable, and motivational—as when Metro Trains in Melbourne, Victoria, successfully launched a viral ad campaign on railway safety called “Dumb ways to die.” 4. Get concrete. People... View Details
Keywords: by Rachel Layne; Transportation; Auto
  • Web

Great American Business Leaders of the 20th Century - Leadership

Loan Marketing Association, 1973–1990 William Fox Fox Film Company, 1915–1929 Clarence Francis General Foods Corporation, 1935–1943 John M. Franklin United States Lines, 1946–1960 Frank M. Freimann Magnavox Company, 1950–1967 Jack Frye... View Details
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