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  • November 1996 (Revised December 1996)
  • Case

Rogers Communications, Inc.: The Wave

By: John A. Deighton, Karsten Voermann and Reginal Gilyard
Rogers Communications, Inc., Canada's largest cable television provider, is deciding how it should respond to developments that appear to portend the convergence of its industry with the computing and telecommunications industries. In particular, it is investigating... View Details
Keywords: Decisions; Innovation and Invention; Marketing Strategy; Market Entry and Exit; Internet and the Web; Mobile and Wireless Technology; Consumer Behavior; Technology Adoption; Telecommunications Industry; Canada
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Deighton, John A., Karsten Voermann, and Reginal Gilyard. "Rogers Communications, Inc.: The Wave." Harvard Business School Case 597-050, November 1996. (Revised December 1996.) (request a courtesy copy.)
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

Spain, was expanding and wanted to exploit customer information to increase commercial effectiveness. At the same time, it was pushing for innovation in the nascent Spanish credit card market. To avoid the considerable investments of time... View Details
Keywords: Martha Lagace
  • 21 Jun 2011
  • First Look

First Look: June 21

2007-09 likely marks the beginning of the end of the Chimerican relationship. In this paper, we look at this era as economic historians, trying to set events in a longer-term perspective. In some ways, China's economic model in the decade 1998-2007 was similar to the... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2015
  • First Look

December 1, 2015

frequently observed when a corporation is entering into a new foreign region for innovative work, especially in settings where intellectual property protection is weak. We also connect collaborative patents to the ethnic composition of... View Details
Keywords: Sean Silverthorne
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

determinism. It helps to resolve this paradox by considering the enabling role of actors' social position. Adopting a relational view of human agency, I model the impact of their social position on the likelihood that actors will initiate... View Details
Keywords: Martha Lagace
  • 09 Nov 2009
  • Research & Ideas

Come Fly with Me: A History of Airline Leadership

war years; and innovator Herb Kelleher at Southwest near the end of the century. In this e-mail interview, Mayo, director of the HBS Leadership Initiative and the Thomas S. Murphy Distinguished Research Fellow, discusses how executives... View Details
Keywords: by Sarah Jane Gilbert; Air Transportation
  • 28 Mar 2017
  • First Look

First Look at New Research, March 28

Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo’s e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping... View Details
Keywords: Sean Silverthorne
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

widely used by inventors to protect and appropriate the returns to innovation and yield lessons for ongoing policy debates over potential measures to protect U.S. invention against the growing incidence of foreign IP theft today. Download... View Details
Keywords: Sean Silverthorne
  • 26 May 2015
  • First Look

First Look: May 26

hiring more workers. Publisher's link: http://people.hbs.edu/mluca/oDesk.pdf May 2015 HR Certification Institute Leave No Slice of Genius Behind: Selecting and Developing Tomorrow's Leaders of Innovation By: Kanter, Rosabeth M. Abstract—... View Details
Keywords: Sean Silverthorne
  • 31 Jan 2012
  • First Look

First Look: Jan. 31

literacy may slow adoption of these products. This article reports on a field experiment that offered an innovative new financial product, rainfall insurance, to 600 small-scale farmers in India. A... View Details
Keywords: Sean Silverthorne & Carmen Nobel
  • 18 Dec 2012
  • First Look

First Look: December 18

consistency between instrument, research question, and context. Paper: http://ssrn.com/abstract=1838538   Working PapersGrowth through Heterogeneous Innovations Authors:Akcigit, Ufuk, and William R. Kerr Abstract We study how exploration... View Details
Keywords: Carmen Nobel
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

managerial and organizational challenges as organizations transition to these strategies and identify four institutional logic shifts: 1) increasing external focus, 2) moving to greater openness, 3) focusing on enabling interactions, and 4) View Details
Keywords: Carmen Nobel
  • 29 May 2012
  • First Look

First Look: May 29

will adopt the change. By contrast, strong ties to potentially influential organization members who disapprove of a change outright (resistors) are an effective means of affective cooptation only when a change diverges little from... View Details
Keywords: Sean Silverthorne
  • 06 Nov 2007
  • First Look

First Look: November 6, 2007

adopted by the gastroenterology professional organizations, that even if applicants had accepted offers prior to the match, they could subsequently decline those offers and participate in the match. This made it safe for programs to delay... View Details
Keywords: Sean Silverthorne
  • 23 Dec 2002
  • Research & Ideas

Partnering and the Balanced Scorecard

financial and non-financial measurements in four perspectives: financial, customer, internal process, and learning and growth. The approach quickly evolved into a new system for describing and managing strategy.2 Many of the organizations that View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • 19 May 2009
  • First Look

First Look: May 19, 2009

  Working PapersDon't Just Survive—Thrive: Leading Innovation in Good Times and Bad (revised) Authors:Lynda M. Applegate and Bruce Harreld Abstract Battered by contracting markets and frozen credit, many businesses today are fighting for... View Details
Keywords: Martha Lagace
  • 04 Jan 2010
  • Research & Ideas

Best of HBS Working Knowledge 2009

type of fashion and adopt the next in order to differentiate themselves from the masses. 'I read Playboy for the articles': Justifying and Rationalizing Questionable Preferences Download the PDF. We want others to find us good, fair,... View Details
Keywords: by Staff
  • 23 Apr 2013
  • First Look

First Look: April 23

Publisher's link: http://www.press.uchicago.edu/ucp/books/book/chicago/M/bo16956514.html 2006 Harvard Business Review Using the Crowd as an Innovation Partner By: Boudreau, Kevin J., and Karim R. Lakhani Abstract—No abstract available.... View Details
Keywords: Sean Silverthorne
  • 23 Apr 2019
  • First Look

New Research and Ideas, April 23, 2019

GE Appliances (GEA) ushered in strategic and structural changes to encourage innovation and entrepreneurship at the U.S. company and to help it grow. Haier, which had a model designed to bring the company closer to users of its products,... View Details
Keywords: Dina Gerdeman
  • June 2025
  • Case

TagHive: Edtech Pricing and Distributor Decisions

By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg
Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details
Keywords: Business Model; Marketing Channels; Marketing Strategy; Product Marketing; Social Marketing; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Technology Adoption; Education; Teaching; Price; Customer Relationship Management; Customer Satisfaction; Growth and Development; Technological Innovation; Education Industry; Technology Industry; India; South Korea
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Troncoso, Isamar, Frank V. Cespedes, and Stacy Straaberg. "TagHive: Edtech Pricing and Distributor Decisions." Harvard Business School Case 525-001, June 2025.
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