Publications

August 2007 (Revised December 2007)
Case

Microsoft in China and India, 1993-2007

By: Tarun Khanna and Prithwiraj Choudhury

Relates to Microsoft's expansion in China and India in the period 1993-2007 and the strategic issues faced by multinationals in emerging markets. View Details

Keywords: Expansion; Multinational Firms and Management; Information Technology; Applications and Software; Emerging Markets; Information Technology Industry; China; India

30 May 2023
Research & Ideas

Can AI Predict Whether Shoppers Would Pick Crest or Colgate?

came from a sample of customers.” While the recent emergence of ChatGPT has reignited fears that machines may replace humans in the workplace, the results of this study don’t necessarily mean that AI is going to gut View Details

Keywords: by Kristen Senz

21 Feb 2022
News

Good Immigration

November 2018 (Revised August 2020)
Case

The Reinvention of Kodak

By: Ryan Raffaelli and Christine Snively

The Eastman Kodak Company (Kodak) was a name familiar to most Americans. The company had dominated the film and photography industry through most of the 20th Century and was known for making affordable cameras (and the “Kodak Moment”) and supplying the movie industry... View Details

Keywords: CEO; Leadership; Asset Management; Transformation; Organizational Change and Adaptation; Competitive Strategy

2010
Working Paper

Regulating for Legitimacy: Consumer Credit Access in France and America

By: J. Gunnar Trumbull

Theories of legitimate regulation have emphasized the role of governments either in fixing market failures to promote greater efficiency or in restricting the efficient functioning of markets in order to pursue public welfare goals. In either case, features of markets... View Details

Keywords: Borrowing and Debt; Credit; Financial Markets; Personal Finance; Governing Rules, Regulations, and Reforms; Business History; Business and Government Relations; Welfare; France; United States

Read Now

November 2011 (Revised August 2012)
Case

Healthymagination at GE Healthcare Systems

By: Vineet Kumar and V. Kasturi Rangan

Jeff Immelt, the CEO of GE, introduced a new innovation strategy named "healthymagination" in 2009. With cost, quality, and access as its three pillars, healthymagination ensures a strong focus for new product introduction efforts all around GE. But will this focus... View Details

Keywords: Innovation and Invention; Product Marketing; Marketing Strategy; Medical Devices and Supplies Industry; Health Industry

August 2018
Case

Enfoca: Private Equity in Peru

By: Victoria Ivashina and Jeffrey Boyar

This case follows Enfoca, Peru’s largest local private equity firm and its portfolio company Maestro, a leading player in Peru’s hardware retail market. Peru’s GDP growth between 2008 and 2014 was the highest of any Latin American country. Growth of the Peruvian middle... View Details

Keywords: Private Equity; Emerging Markets; Capital Markets; Transition; Strategy; Peru

17 Nov 2016
Working Paper Summaries

Sovereign Risk, Currency Risk, and Corporate Balance Sheets

Keywords: by Wenxin Du and Jesse Schreger

May 2020
Case

Big Boom Beverages: Fight or Flight?

By: Stephen A. Greyser and William Ellet

Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own... View Details

Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making

KRISHNA G. PALEPU is the Ross Graham Walker Professor of Business Administration, and has served previously as Senior Advisor to the President of Harvard University, and Senior Associate Dean at the... View Details

Keywords: accounting industry; banking; financial services; information technology industry; pharmaceuticals; retailing

November 2014
Article

The Global Agglomeration of Multinational Firms

By: Laura Alfaro and Maggie Xiaoyang Chen

The explosion of multinational activities in recent decades is rapidly transforming the global landscape of industrial production. But are the emerging clusters of multinational production the rule or the exception? What drives the offshore agglomeration of... View Details

Keywords: Agglomeration; Agglomeration Economies; Multinational Firms and Management; Manufacturing Industry

Find at Harvard

Read Now

June 2019
Article

Debt Redemption and Reserve Accumulation

By: Laura Alfaro and Fabio Kanczuk

In the past decade, foreign participation in local-currency bond markets in emerging countries increased dramatically. We revisit sovereign debt sustainability under the assumptions that countries can accumulate reserves and borrow internationally using their own... View Details

Keywords: Sovereign Debt; Local-currency Bonds; Foreign Reserves; Sovereign Finance; Borrowing and Debt; Bonds; Financial Markets; Developing Countries and Economies

Find at Harvard

Read Now

May 2022
Case

Maestro Pizza: Coming in Hot!

By: Ramon Casadesus-Masanell and Fares Khrais

Maestro Pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details

17 Dec 2008
Lessons from the Classroom

‘Ted Levitt Changed My Life’

writing." Levitt deployed that power again and again in his books and numerous HBR articles, including "The Globalization of Markets." In it, he described "a new commercial reality—the emergence of global View Details

Keywords: by Julia Hanna; Education; Retail

August 2011 (Revised May 2012)
Case

Haier: Taking a Chinese Company Global in 2011

By: Tarun Khanna, Krishna G. Palepu and Phillip Andrews

In 2011, Haier, China's leading appliance manufacturer, had over $20 billion in worldwide sales and had just been named the leading refrigerator manufacturer worldwide. Describes Haier's rise over three decades from a defunct refrigerator factory in China's Qingdao... View Details

Keywords: Business Growth and Maturation; Global Strategy; Expansion; Diversification; Emerging Markets; Consumer Products Industry; Manufacturing Industry; China

10 Mar 2010
Working Paper Summaries

A Reexamination of Tunneling and Business Groups: New Data and New Methods

Keywords: by Jordan I. Siegel & Prithwiraj Choudhury

February 2011 (Revised May 2011)
Case

Utilis: Designing, Producing, and Selling Rapid Deployment Shelters for a Troubled World

By: Herman B. Leonard, Daniela Beyersdorfer and Simon Harrow

How can a company that supplies disaster response and humanitarian agencies best handle the intrinsically unpredictable and highly volatile demand for its products? Utilis is a French supplier of rapid-deploy high-end tent solutions for civilian and military uses (such... View Details

Keywords: Business Model; Growth and Development Strategy; Demand and Consumers; Strategic Planning; Natural Disasters; Competitive Strategy; Consumer Products Industry; Industrial Products Industry; France