Publications

01 Dec 2018
News

Lifelong Learning about Leadership

careers and lives, and the other utilizes HBS’s online learning platform to share the School’s pedagogy with broader audiences. More than 70 MBA alumni from the classes of 1995– 2005—all seasoned professionals at an inflection... View Details

March 2008 (Revised March 2013)
Teaching Note

MySpace (TN)

By: Mikolaj Jan Piskorski

Teaching Note for 708499. View Details

Keywords: Internet and the Web; Competitive Advantage; Social and Collaborative Networks; Decisions; Growth and Development; Digital Platforms; Web Services Industry; United States

November 2017
Case

iRobot: Moving Beyond the Roomba

By: Rajiv Lal and Scott Johnson

The makers of the Roomba, a robotic vacuum cleaner, connected the latest version of their product to the Internet. This new feature opened up a wealth of new opportunities and challenges for the company. View Details

Keywords: Irobot; Smart Home; Connected Home; Roomba; Vacuum; Mapping; Internet Of Things; Connected Products; Organizational Structure; Organizational Design; Information Infrastructure; Applications and Software; Digital Platforms; Mobile and Wireless Technology; Consumer Products Industry; Electronics Industry; Manufacturing Industry; Technology Industry; United States

01 Jun 2015
News

Screen Grab

Home Entertainment, the network’s DVD and digital distribution division. “The most exciting thing about this area is waking up and knowing that whatever you thought was true yesterday is not true today.” In April the company, after some... View Details

Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment

26 May 2022
News

Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories

Clubs News Clubs News Digital health platform Noom awarded Entrepreneurial Company of the Year In a virtual award celebration held on April 6, the HBS Association of Northern California (HBSANC) honored the... View Details

Keywords: Margie Kelley

01 Mar 2018
What Do You Think?

Two Decades Later, is the 'New Economy' Finally Here?

The first of these, Machine/Platform/Crowd, explores the current and future impact of digital technology on people (the mind in relation to machine), product (in relation to digital platforms), and core... View Details

Keywords: by James Heskett

Web

Online AI Course | HBS Online

collision between traditional and AI-powered companies, and that clash’s impact on digital transformation. Highlights Iavor Bojinov, Assistant Professor of Business Administration, Harvard Business School Stéphane Bancel, CEO, Moderna Dr.... View Details

December 2015 (Revised February 2016)
Case

Ocado

By: José Alvarez, David E. Bell and Damien McLoughlin

In 2015, U.K.-based Ocado was the world's largest pure player in the online home-delivery grocery business and was gaining a growing share of the highly competitive U.K. grocery market. Ocado had made heavy investments in technology, including a highly automated... View Details

February 2014
Article

Responses to Entry in Multi-Sided Markets: The Impact of Craigslist on Local Newspapers

By: Robert Seamans and Feng Zhu

How do firms respond to entry in multi-sided markets? We address this question by studying the impact of Craigslist, a website providing classified-advertising services, on local U.S. newspapers. We exploit temporal and geographical variation in Craigslist's entry to... View Details

Keywords: Digital Platforms; Market Entry and Exit; Internet and the Web; Newspapers; Advertising; Advertising Industry; Journalism and News Industry

Find at Harvard

2012
Chapter

IP Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture

By: Josef Waltl, Joachim Henkel and Carliss Y. Baldwin

Keywords: Business Model; Digital Platforms; Open Source Distribution; Complexity; Applications and Software; Intellectual Property

Web

Lessons from the 2025 Race, Gender & Equity at Work Symposium - Blog: RGE Report

economy has frequently relied on hope to exploit free or low-cost labor. Speaker Farnaz Ghaedipour’s study of digital content creators explores hope as a form of currency. She found that algorithmic unpredictability and the social... View Details

October 2005 (Revised February 2007)
Case

Red Flag Software Co.

By: Felix Oberholzer-Gee, Tarun Khanna, David Lane and Elizabeth Raabe

In 2005, just five years after its formal launch, Beijing-based Red Flag Software was the world's second-largest distributor of the Linux operating system and was expecting its first annual profit. On a unit basis, Red Flag led the world in desktops (PCs) shipped with... View Details

Keywords: Digital Platforms; Competitive Advantage; Applications and Software; Business Startups; Globalized Markets and Industries; Information Technology Industry; Distribution Industry; Beijing; United States

April 2025
Case

Netflix in 2024

By: Jan Rivkin and David Allen

In 2024, Netflix appeared to emerge victorious from the “streaming wars” that it had waged in recent years with the likes of Disney, Warner Bros. Discovery, Apple, and Amazon. What had allowed Netflix not only to succeed in the streaming wars but also to thrive for... View Details

Keywords: Entertainment; Film Entertainment; Television Entertainment; Digital Platforms; Internet and the Web; Organizational Culture; Strategy; Adaptation; Business Strategy; Entertainment and Recreation Industry; Motion Pictures and Video Industry; United States

September 2011 (Revised March 2014)
Case

Brightcove, Inc. in 2007

By: Andrei Hagiu and David B. Yoffie

Brightcove, a technology and services provider to content owners in the Internet television field, aimed to become a media distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing... View Details

Keywords: Competition; Entrepreneurship; Investment; Diversification; Digital Platforms; Business Strategy; Internet and the Web; Business Model; Distribution; Media and Broadcasting Industry; Motion Pictures and Video Industry