Customer Lifetime Value - Publications - Faculty & Research

15 Jan 2019
First Look

New Research and Ideas, January 15, 2019

according to the organization’s long-term values and goals. Surprisingly, we find that the intervention drove even higher effort on performance associated with pre-existing monetary incentives, but, on average, did not affect nonfinancial... View Details

Keywords: Dina Gerdeman

21 Nov 2006
First Look

First Look: November 21, 2006

firms to anticipate changes and provide opportunities to increase the value of the customer base. They then identify the conditions under which the new metrics would be appropriate and offer a process for... View Details

Keywords: Sean Silverthorne

08 Jun 2010
First Look

First Look: June 8

extract maximum value from technologies such as point-of-sale scanners and customer loyalty cards. Highly readable and compelling, The New Science of Retailing is your playbook for turning all that data into... View Details

Keywords: Martha Lagace

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Ways to Give Today - Alumni

Donor name, degree/year, and intended gift purpose (fund name) Stock Transfer When giving long-term appreciated stock to HBS, donors may take a charitable income tax deduction for its mean fair market value on the date of the gift and... View Details

17 Jan 2023
In Practice

8 Trends to Watch in 2023

As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details

Keywords: by Avery Forman

26 Apr 2016
First Look

April 26

April 2016 Review of Economic Studies Landing the First Job: The Value of Intermediaries in Online Hiring By: Stanton, Christopher, and Catherine Thomas Abstract—Online markets for remote labor services allow workers and firms to contract... View Details

Keywords: Sean Silverthorne

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Faculty & Research - Global

challenges and innovations wherever they occur. Through sustained work in the field, faculty are provided the opportunity to immerse themselves in the culture and values – as well as intricacies and nuances – that lead to truly meaningful... View Details

November 2020 (Revised February 2022)
Case

CommonSpirit Health: Integrating a Merger of Equals

By: Robert S. Huckman, Hise Gibson and Nicole Gilmore

Soon after closing the 2019 merger of Catholic Health Initiatives (CHI) and Dignity Health to create CommonSpirit Health, Lloyd Dean and Kevin Lofton-–jointly appointed to the role of CEO—must make several operational and strategic decisions related to the integration... View Details

Keywords: Health Care Delivery; Hospital; Merger; Merger Integration; Hospital Mergers; Health Information Technology; CEOs; Health Care and Treatment; Mergers and Acquisitions; Integration; Leadership; Customer Value and Value Chain; Decision Choices and Conditions; Governance; Information Technology; Health Industry; United States

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Research - Global

customized soil nutrient management advisory service in India. As a methodological contribution, we examine whether and in which settings satellite measurements may be effective at estimating both agricultural yields and treatment...... View Details

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Negotiation, Organizations & Markets - Faculty & Research

the fact that companies have not effectively quantified and tracked the cost stress poses to integral business outcomes. Companies can take charge of the avoidable costs of stress by surveying their workforce and mapping the stress they report onto quantifiable... View Details

March 1993 (Revised April 1995)
Case

IBM After-Sales Service

By: Janice H. Hammond

IBM has established a service delivery system to provide service and maintenance parts for its installed base of computers. The case outlines the competitive pressures IBM faces from alternative providers of maintenance services (e.g. other OEMs, third-party... View Details

Keywords: Service Delivery; Service Operations; Supply Chain; Supply Chain Management; Logistics; Operations; Distribution; Customer Focus and Relationships; Competitive Strategy; Computer Industry

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March 2005
Case

Henkel Iberica (A)

By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem

In 2002, Esteban Garriga, customer service director at Henkel Iberica, questions whether Collaborative Planning, Forecasting, and Replenishment (CPFR) would help manage retail promotions and limit their impact on the stock-outs and obsolete inventory. Describes the... View Details

Keywords: Business Subsidiaries; Forecasting and Prediction; Price; Distribution Channels; Strategic Planning; Commercialization; Valuation; Rail Industry; Germany; Spain

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Impact Stories | Social Enterprise | Harvard Business School

Mizuho Kanai (MBA 2018) was fulfilling her summer internship at ... An Emerging Entrepreneur Patricio Bichara MBA 2015 Patricio “Pato” Bichara (MBA 2015) learned something impor... Values Matter—No Matter Where You Are Shilla Kim-Parker... View Details

Robert Simons

Robert Simons is a Baker Foundation Professor at Harvard Business School. For over 35 years, Simons has taught accounting, management control, and strategy execution courses in both the Harvard MBA and Executive Education Programs. For 2024/25, he is teaching a... View Details

28 Jan 2019
Research & Ideas

Forget Cash. Here Are Better Ways to Motivate Employees

types of work Cash rewards are best suited as a motivator for work that is measured quantitatively, Whillans says. Many studies of the service and sales industries show that cash rewards lead to increased sales and improved customer... View Details

Keywords: by Dina Gerdeman

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Planned Giving - Alumni

Giving Planned Giving Giving Planned Giving Leave a Legacy Through planned giving, you can use a variety of strategies and assets to support HBS during your lifetime or at your passing, while also fulfilling your financial planning goals.... View Details

01 Jun 2023
News

Pet Project

beginning was that the only way DTC physical goods make sense, as a venture-fundable, multiple-X return on your investment business, is if you can achieve the strong lifetime value (LTV) to... View Details

Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade

26 Sep 2023
Book

Digital Strategy: A Handbook for Managing a Moving Target

to the new digital context. ” Enthusiasts and advocates of the digital revolution would submit that digital transformation changes everything, from product design to how value is built and captured in the market. In some cases,... View Details

Keywords: by Dina Gerdeman; Information Technology; Technology

January 2002 (Revised March 2004)
Case

Computer Associates International, Inc.

In late 2000, Computer Associates (CA) changed its business model and the way it recognized revenue, ostensibly to better serve its stakeholders. The new subscription-based license model offered customers greater flexibility. Clients could subscribe to any CA software... View Details

Keywords: Business Model; Valuation; Corporate Disclosure; Revenue Recognition; Corporate Governance; Technology Industry

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