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Show Results For
- All HBS Web
(2,707)
- People (22)
- News (958)
- Research (1,101)
- Events (6)
- Multimedia (6)
- Faculty Publications (474)
- November 2018 (Revised January 2022)
- Case
JUUL and the Vaping Revolution
By: Michael W. Toffel, John Masko and Sarah Mehta
In late 2019, San Francisco-based electronic cigarette (e-cigarette) maker JUUL Labs (pronounced “jewel”) faced intense pressure. Sales of JUUL products exceeded $1 billion in 2018, dominating the e-cigarette category. While JUUL Labs’ stated goal was to help current... View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Advertising; Digital Marketing; Customers; Innovation and Invention; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Information Technology; Technology Industry; San Francisco; California
Toffel, Michael W., John Masko, and Sarah Mehta. "JUUL and the Vaping Revolution." Harvard Business School Case 619-006, November 2018. (Revised January 2022.)
- November 2024
- Case
Ather Energy: The Future of Mobility
By: Shunyuan Zhang, Kannan Srinivasan and Malini Sen
Ather Energy, India’s third-largest electric scooter maker by volume, was founded in 2013. Five years later, the start-up launched its first electric scooter, Ather 450, which was powered by artificial intelligence (AI) and the Internet of Things (IoT), to navigate... View Details
Keywords: Energy Policy; Climate Change; Alternative Energy; Corporate Entrepreneurship; Transportation; Transformation; Green Technology; Technology Adoption; Communication Strategy; Marketing Strategy; Customer Focus and Relationships; Business Startups; Growth and Development Strategy; Brands and Branding; Product Launch; Product Positioning; Business Strategy; Segmentation; Asia; India
Zhang, Shunyuan, Kannan Srinivasan, and Malini Sen. "Ather Energy: The Future of Mobility." Harvard Business School Case 525-040, November 2024.
- 06 Sep 2022
- Research & Ideas
Does Hybrid Work Actually Work? Insights from 30,000 Emails
and quality of work product—the hybrid group members outranked their peers. “The new working paper may be the first to generate data on the impact of hybrid work schedules on enterprise communication... View Details
Keywords: by Ben Rand
- 18 Jan 2024
- News
Match Game
When the Bulletin included Faye Iosotaluno (MBA 2008) in its December issue, the longtime consumer tech executive was COO of Tinder. On January 9, the company announced Iosotaluno would become Tinder CEO. “It’s hard to overstate the View Details
- 23 Oct 2000
- Research & Ideas
The Strategy-Focused Organization
these key ingredients had been lacking in past discussions. Accountability for pieces of the strategy was now clearly established within the team. McCool and Brian Baker played central roles in communicating the new strategy and the... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 01 Mar 2024
- News
Leading Businesses in a Web3 World
research and education around these ideas, ensuring our students are ready to lead in this new era of the internet. What is Web3? The Internet's Next Frontier Giving All Stakeholders a Voice Unlocking the Power of Community View Details
- 2013
- Working Paper
Separating Homophily and Peer Influence with Latent Space
By: Joseph P. Davin, Sunil Gupta and Mikolaj Jan Piskorski
We study the impact of peer behavior on the adoption of mobile apps in a social network. To identify social influence properly, we introduce latent space as an approach to control for latent homophily, the idea that "birds of a feather flock together." In a series of... View Details
Keywords: Social Influence; Social Network; Mobile App; Peer Effects; Latent Homophily; Latent Space; Proxy Variables; Familiarity; Behavior; Consumer Behavior; Applications and Software; Social and Collaborative Networks; Mobile and Wireless Technology; Power and Influence; Social Media
Davin, Joseph P., Sunil Gupta, and Mikolaj Jan Piskorski. "Separating Homophily and Peer Influence with Latent Space." Harvard Business School Working Paper, No. 14-053, January 2014.
- 15 Feb 2024
- Blog Post
How I Spent My 2+2 Deferral: Carol Wright
communications, and social impact consulting firm specializing in corporate, entertainment, brand, and nonprofit sectors. When I was first hired, I was an assistant to one of the company's founders and CEOs, and a senior publicist in the... View Details
- 04 Apr 2023
- What Do You Think?
How Does Remote Work Affect Innovation?
productivity, mainly by eliminating commute time, the evidence thus far suggests two things: We don’t yet know how to measure productivity changes from remote work and that, even when we learn, the impact may not be very significant. Many... View Details
Keywords: by James Heskett
- 19 Dec 2022
- Research & Ideas
What Motivates People to Give Generously—and Why We Sometimes Don't
at how frequently we’re asked to give—by email, at the grocery store, by postcards, from community organizations—we can’t always say yes. So, the fact that people are looking for excuses not to give doesn’t necessarily mean they’re... View Details
- 23 Dec 2019
- Blog Post
Taking the Risk to Start a Company at Business School
I was doing, so I decided to make a change. I applied to HBS.” She arrived at HBS, thinking that it might help her figure out the next step in a finance career. She was also interested in exploring social impact investing. HBS helped her... View Details
- 31 Jan 2023
- Research & Ideas
It’s Not All About Pay: College Grads Want Jobs That ‘Change the World’
potentially lowering wage inequality in the labor markets.” The findings come at a time that communities expect more from companies and HR departments wrestle with the vexing combination of economic concerns and labor shortages. While the... View Details
Keywords: by Rachel Layne
- 25 Jun 2020
- Blog Post
Harvard Business School Class of 2021 Student Profiles
Health Care Club, Co-President, PRIDE Club, Soccer Club, Tech Club, Management Consulting Club Christina Byrd “While working on cross-functional and strategic initiatives at Uber,” says Christina, “I realized how important it was to speak the language of any role in... View Details
- 09 Jun 2022
- Blog Post
The MBA Class of 2022 Looks Back
following all guidelines, we were able to celebrate Diwali as a section. It was the first time that I felt a sense of community and the first time that I realized that the people surrounding me were going to be in my life for the rest of... View Details
- 19 Apr 2011
- First Look
First Look: April 19
has a positive effect on quality performance. We then distinguish between positive spillovers and complementarities to examine the following: (1) the extent to which a hospital's specialization in areas related to cardiovascular care directly View Details
Keywords: Sean Silverthorne
- Web
A Commitment to Sustainability | About
A Commitment to Sustainability We are addressing the challenges and opportunities of sustainability leadership through campus operations and community engagement. Harvard Office of Sustainability 53 % Reduction in waste, CY 2023 54 %... View Details
- Web
Dean Srikant Datar Statements & Speeches | About
Garber’s message to the Harvard community earlier this week reflected on the disorienting tension the University recently has faced, recognized Claudine Gay’s service and leadership, and urged us to rededicate ourselves to free inquiry... View Details
- Web
C. Roland Christensen - Christensen Center for Teaching & Learning
and in their accomplishments, as the playwright Arthur Miller has written, we leave our ‘thumb prints on the future.’” Thousands of Christensen’s students, including HBS Professor Michael E. Porter, went on to make their marks in the world, never forgetting the View Details
- 11 Apr 2012
- Research & Ideas
The High Risks of Short-Term Management
interview, conducted via e-mail. Q: In general, what relationship did you find between companies you identified as short-term-oriented, their investors, and the behavior of their stocks? Francois Brochet: Overall, we found a positive association between the horizon... View Details
- Web
Online Business Essential Courses | HBS Online
activities Yes Some Discount for repeat participants Yes Some Certificate awarded upon completion of program Yes Some Invitation to a global professional network, including the HBS Online Connext conference, HBS faculty events, and HBS Online View Details