Channel Management - Publications - Faculty & Research

23 Aug 2004
Research & Ideas

Strategy for Small Fish

started developing them have ceased to exist as independent entities. In those cases in which the skills and capabilities that characterized new ecosystem domains were distinct enough to justify a truly focused strategy (for example, personal financial accounting or... View Details

Keywords: by Marco Iansiti & Roy Levien

08 Jun 2010
First Look

First Look: June 8

Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins. Featuring case studies of retailing... View Details

Keywords: Martha Lagace

January 2024
Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui

ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details

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October 2000 (Revised March 2001)
Case

BizRate.com

By: Youngme E. Moon

BizRate is a market research firm that collects point-of-purchase customer feedback data from retailing merchants. It then makes its findings available to consumers in the form of "BizRate star ratings," which are displayed on its website. To date, its primary revenue... View Details

Keywords: Business Education; Marketing Channels; Internet and the Web; Customer Relationship Management; Trust; Business Model; Marketing Strategy; Internet and the Web; Business Divisions; Debates; Retail Industry

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08 Jan 2007
Research & Ideas

Who Rises to Power in American Business?

determination, but the benefactor helped to channel that energy into an opportunity with potential. In a sense, this personal network or connection helped to facilitate access to others in positions of influence which in turn provided... View Details

Keywords: by Sean Silverthorne

15 Apr 2014
First Look

First Look: April 15

Publisher's link: http://www.people.hbs.edu/jlerner/private-equity-jobs-and-productivity-8-march-2014-with-ables-and-figures-clean.pdf August 2013 Strategic Management Journal The Impact of Corporate Social Responsibility on Investment... View Details

Keywords: Sean Silverthorne

01 Sep 2014
News

All For One

course before leaving for California in the morning, she arrives carrying a pile of books and papers. She’s considered one of the School’s preeminent management “gurus,” a title that has inevitably attached itself to her ability to View Details

Keywords: Michael Blanding; faculty; research; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services

16 Feb 2004
Research & Ideas

Marketing Wine to the World

than corporate managers who are trying to move money from "cash cows" to "growth businesses." Q: It sounds like supermarkets and chain stores are starting to dominate wine distribution—Costco is one of the largest wine... View Details

Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage

20 Nov 2015
News

Room to Grow

high-impact programs that take aim at statewide food policies, large-scale food operations, and regional food infrastructures to spark the innovations that will move them closer to that goal. “With the increasing awareness and demand for food that’s sustainable and... View Details

Keywords: Margie Kelley

29 Jan 2008
First Look

First Look: January 29, 2008

potential: (1) project complexity, (2) cross-functionality, (3) temporary membership, (4) fluid team boundaries and (5) embeddedness in organizational structures. We argue that effective management of these five attributes allows not only... View Details

Keywords: Martha Lagace

14 Mar 2017
First Look

First Look at New Research, March 14

double sales. Should he focus on direct sales or add more channel partners? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817001-PDF-ENG Harvard Business School Case 516-023 Managing Marketing... View Details

Keywords: Sean Silverthorne

20 Sep 2016
First Look

September 20, 2016

organizational studies, on the one hand, and Jewish studies, on the other. One addresses leadership but not the religious soul. The other speaks from its Jewish soul but is only secondarily engaged in the study of leadership. More Than View Details

Keywords: Sean Silverthorne

04 Oct 2016
First Look

October 4, 2016

private information is directionally strong, managers, at announcement, provide guidance and use language that points statistically in the opposite direction. This effect is more pronounced when, post-announcement, management insiders... View Details

December 2018 (Revised May 2019)
Case

Bord Bia: Strategically Growing Irish Exports

By: Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney

Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development, and marketing of the Irish food, drink, and... View Details

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24 Apr 2007
First Look

First Look: April 24, 2007

stock market valuations—particularly the component of valuations that is predicted to revert the next year, and particularly in the presence of capital account restrictions that limit other mechanisms of cross-country arbitrage. The results suggest the existence of a... View Details

Keywords: Sean Silverthorne

10 Mar 2015
Research & Ideas

The Surprising Winners and Losers in the Retail Revolution

to what they've done to reinvigorate their business. They looked strategically at all aspects of their offering across the various channels they have at their disposal to maximize customer satisfaction and the return they get on their... View Details

Keywords: by Sean Silverthorne; Retail

15 Jan 2019
First Look

New Research and Ideas, January 15, 2019

our statistical results with qualitative information from interviews, which highlighted the importance of reinforcing the organizational goals’ message and providing support for their attainment. We also show more favorable effects for stores with tenured View Details

Keywords: Dina Gerdeman

08 Mar 2016
First Look

March 8, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50668 forthcoming Journal of Marketing Research Design of Search Engine Services: Channel Interdependence in Search Engine Results By: Edelman, Benjamin, and Zhenyu Lai Abstract—The authors... View Details

Keywords: Sean Silverthorne

14 Nov 2005
Research & Ideas

How Can Start Ups Grow?

published by the Academy of Management (August, 2005) as part of its Best Paper Proceedings. Her research on how young firms grow is based on data looking at new advertising agencies in New York and Chicago from 1977 to 1985. In this... View Details

Keywords: by Sarah Jane Gilbert; Advertising

09 Dec 2014
First Look

First Look: December 9

Publications December 2014 Academy of Management Journal Harnessing Productive Tensions in Hybrid Organizations: The Case of Work Integration Social Enterprises By: Battilana, Julie, Metin Sengul, Anne-claire Pache, and Jacob Model... View Details

Keywords: Sean Silverthorne

Publications

Publications

Show Results For

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Strategy for Small Fish

First Look: June 8

ECOALF: Fashion for the Future

BizRate.com

Who Rises to Power in American Business?

First Look: April 15

All For One

Marketing Wine to the World

Room to Grow

First Look: January 29, 2008

First Look at New Research, March 14

September 20, 2016

October 4, 2016

Bord Bia: Strategically Growing Irish Exports

First Look: April 24, 2007

The Surprising Winners and Losers in the Retail Revolution

New Research and Ideas, January 15, 2019

March 8, 2016

How Can Start Ups Grow?

First Look: December 9