Publications

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December 2001 (Revised April 2002)
Case

Synthes

By: John T. Gourville

Synthes is the recognized leader in the U.S. orthopedic implant market, with a 50% market share in the metallic plates, rods, and screws used to fix severe bone fractures. Synthes' marketplace strength lies in the strength of its sales force and in the quality and... View Details

Keywords: Innovation and Invention; Risk Management; Marketing Strategy; Product Launch; Market Entry and Exit; Product Development; Problems and Challenges; Competition; Manufacturing Industry; United States

27 Oct 2009
First Look

First Look: October 27

to the emerging literature on open and distributed innovation by demonstrating the value of openness, at least narrowly defined by disclosing problems, in removing barriers to entry to non-obvious individuals. We also contribute to the... View Details

Keywords: Martha Lagace

February 2016 (Revised July 2017)
Case

Race, Justice, and the Jury System in Postbellum Virginia

By: David Moss and Dean Grodzins

In December 1877, an all-white grand jury in Patrick County, Virginia, indicted two black teenagers, Lee and Burwell Reynolds, for killing a white man. After a series of trials, an all-white trial jury convicted Lee of second-degree murder and sentenced him to prison.... View Details

Keywords: Rights; Courts and Trials; Fairness; Race; Government and Politics; History; Virginia

2021
Working Paper

Governance Transparency and Firm Value: Evidence from Korean Chaebols

By: Akash Chattopadhyay, Sa-Pyung Sean Shin and Charles C.Y. Wang

We examine Korean business groups' transition from circular-shareholding structures to (relatively simple) pyramidal-shareholding structures between 2011 and 2018. When firms were removed from ownership loops, chaebol families' control or incentive conflicts in them... View Details

Keywords: Business Groups; Cross Shareholding; Circular Shareholding; Pyramidal Ownership; Governance Transparency; Ownership Transparency; Earnings Response Coefficient; Business Conglomerates; Corporate Governance; Valuation; Business Earnings

SSRN

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Article

The Impact of Penalties for Wrong Answers on the Gender Gap in Test Scores

By: Katherine B. Coffman and David Klinowski

Multiple-choice exams play a critical role in university admissions across the world. A key question is whether imposing penalties for wrong answers on these exams deters guessing from women more than men, disadvantaging female test-takers. We consider data from a... View Details

Keywords: Behavioral Economics; Standardized Testing; Gender; Higher Education; Prejudice and Bias

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2016
Working Paper

Experimental Evidence on Policies Aimed at Closing the Gender Gap in Willingness to Guess on Multiple-Choice Tests

By: Katherine Baldiga Coffman

Research has shown that women skip more questions than men on multiple-choice tests with penalties for wrong answers. We propose and test five policy changes aimed at eliminating this source of gender bias in test scores. Our data show that simply removing the penalty... View Details

Keywords: Competition; Behavior; Decision Choices and Conditions; Gender

August 2019 (Revised March 2022)
Case

Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart

By: Elie Ofek and Danielle Golan

Launching its first products in the fall of 2016 in New York, insurtech startup Lemonade was on a mission to disrupt the insurance market by using AI and behavioral economics principles. The company offered renters, homeowners, and condo insurance and mainly targeted... View Details

Keywords: AI; Business Startups; Insurance; Technological Innovation; Business Model; Disruption; Brands and Branding; Growth and Development Strategy; Global Strategy; Decision Making; Insurance Industry; Technology Industry

May 13, 2024
Article

What Companies Get Wrong About Skills-Based Hiring

By: Joseph B. Fuller and Matthew Sigelman

In recent years companies have removed college-degree requirements from many of their job postings. They’ve done this for good reason: Talent is scarce, and requiring degrees eliminates almost two-thirds of workers from consideration, a disproportionate number of them... View Details

Keywords: Selection and Staffing; Recruitment; Talent and Talent Management

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May 2014 (Revised January 2015)
Case

Vaxess Technologies, Inc.

By: John A. Quelch and Margaret L. Rodriguez

In February 2014, Michael Schrader, chief executive of Vaxess Technologies, Inc., was assessing the startup health care company's 2014 marketing plan. On December 31st, 2013, Vaxess had obtained an exclusive license to a series of patents for a silk protein technology... View Details

Keywords: Vaccine; Cold Chain; Antigen; Temperature Controlled; Developing Markets; Immunization; Health Care and Treatment; Health Pandemics; Global Strategy; Supply Chain; Health; Health Industry; Medical Devices and Supplies Industry

December 2013 (Revised March 2024)
Case

Breaking Bad (the Rules): Argentina Defaults, Inflates (and Grows), 1997–2015

By: Rafael Di Tella and Fernanda Miguel

In late October 2011, after losing 1 billion of dollar reserves in one month, the Argentine government began imposing a series of currency controls, limiting the ability to buy foreign currency. As of October 2011, Argentina's tax collection agency AFIP had been... View Details

Keywords: Default; Inflation; Inflation and Deflation; Currency; Governance Controls; Argentina

October 2011 (Revised September 2014)
Case

Moda Operandi: A New Style of Fashion Retail

By: Mukti Khaire

Moda Operandi is a startup in the fashion industry. The firm organizes online trunk shows of designers' collections, allowing its members to directly order clothes from the collections shown in Fashion Weeks all over the world. Moda Operandi conveys the preorders to... View Details

Keywords: Business Startups; Entrepreneurship; Order Taking and Fulfillment; Distribution Channels; Internet and the Web; Design; Fashion Industry; Retail Industry

April 2009 (Revised September 2011)
Case

Before the Fall: Lehman Brothers 2008

By: Clayton S. Rose and Anand Ahuja

This case examines Lehman Brothers in the months preceding its collapse. Following the announcement of a huge and unexpected second quarter loss, the CFO was removed from her post after only seven months in the job. This case explores the challenges faced by a firm... View Details

Keywords: Communication Strategy; Financial Crisis; Insolvency and Bankruptcy; Financial Management; Financial Markets; Crisis Management; Trust; Financial Services Industry

September 2016
Case

Generali: Paving the Way for CEE Expansion

By: Dante Roscini and Emer Maloney

Generali was one of Italy’s largest companies and one of Europe’s largest insurers and had for decades been at the center of the web of cross-shareholding that has characterized the opaque brand of old Italian capitalism. This bred sub-par returns while serving to... View Details

Keywords: Joint Ventures; Transformation; Insurance; Emerging Markets; Negotiation Deal; Business and Shareholder Relations; Expansion; Business Strategy; Insurance Industry; Italy; Europe

Article

Eliminating Unintended Bias in Personalized Policies Using Bias-Eliminating Adapted Trees (BEAT)

By: Eva Ascarza and Ayelet Israeli

An inherent risk of algorithmic personalization is disproportionate targeting of individuals from certain groups (or demographic characteristics such as gender or race), even when the decision maker does not intend to discriminate based on those “protected”... View Details

Keywords: Algorithm Bias; Personalization; Targeting; Generalized Random Forests (GRF); Discrimination; Customization and Personalization; Decision Making; Fairness; Mathematical Methods

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16 Sep 2014
First Look

First Look: September 16

Publications September 2014 The Oxford Handbook of Innovation Management Mergers and Acquisitions and Innovation By: Ahuja, Gautam, and Elena Novelli Abstract—This article (a) identifies the different theoretical perspectives and abstractions used to conceptualize... View Details

Keywords: Sean Silverthorne

September 2023
Supplement

CMA CGM: Reducing the Carbon Footprint of Container Shipping

By: Willy Shih

Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details

Keywords: Container Shipping; Decarbonization; Energy Efficiency; Logistics; Supply Chain; Trade; Environmental Regulation; Governance Compliance; Ship Transportation; Transportation Industry; Shipping Industry; Europe; Asia; North America

Article

Marginality and Problem-Solving Effectiveness in Broadcast Search

By: Lars Bo Jeppesen and Karim R. Lakhani

We examine who the winners are in science problem-solving contests characterized by open broadcast of problem information, self-selection of external solvers to discrete problems from the laboratories of large R&D intensive companies, and blind review of solution... View Details

Keywords: Competition; Open Source Distribution; Knowledge Use and Leverage; Markets; Independent Innovation and Invention; Problems and Challenges; Research and Development; Gender; Science

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Research Summary

Superfluous Choices and the Persistence of Preference

Superfluous choices are unnecessary choice steps that could be removed without affecting the final choice context and outcome. They are introduced in this article in order to study the mere effects of consumer participation. Superfluous choices have no immediate impact... View Details

April 18, 2023
Article

The Rebirth of Software as a Service

By: Frank V. Cespedes and Jacco van der Kooij

Traditional sales models focus on customer acquisition and the “funnel” or “pipeline” metrics that dominate talk about sales. But this approach falls short when applied to a recurring revenue business, where the customer life cycle looks more like a bowtie, not a... View Details

Keywords: Customers; Sales; Technology Industry