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Show Results For
- All HBS Web
(278)
- People (1)
- News (66)
- Research (133)
- Events (2)
- Multimedia (2)
- Faculty Publications (61)
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- 17 Feb 2020
- Sharpening Your Skills
How Entrepreneurs Can Find the Right Problem to Solve
false results. Focus groups can be useful later in the product cycle when you want to get reactions to branding or observe groups of people using your product if it’s a tangible item. Prototype testing The best way to validate that a... View Details
Keywords: by Julia Austin
- 12 Dec 2011
- HBS Case
HBS Cases: Clocky, the Runaway Alarm Clock
initial media interest in the product—and for the reactions it engendered among journalists. Following a demonstration of a prototype on Good Morning America, for example, Diane Sawyer said, "I would kill Clocky in about two... View Details
- 21 Oct 2015
- Research & Ideas
How to Predict if a New Business Idea is Any Good
works, where there are usually a small number of partners in a group that all specialize in one industry.” It may be more important for entrepreneurs to quickly develop a prototype for a minimum viable product and get early feedback from... View Details
- 18 Apr 2000
- Research & Ideas
Learning in Action
their way up the mountain. After the two days testing, and constant interactive feedback, the design team returned to headquarters and immediately debriefed and extracted key learnings. Prototypes were quickly developed and sent to... View Details
Keywords: by David A. Garvin
- 04 Apr 2023
- What Do You Think?
How Does Remote Work Affect Innovation?
out an email. He and four colleagues . had seen Larry’s note on the wall . (Dean’s email) included a detailed analysis of why the problem was occurring, described a solution, included a link to a prototype 9 implementation of the solution... View Details
Keywords: by James Heskett
- 23 May 2012
- Research & Ideas
Five Ways to Make Your Company More Innovative
work toward Jobs's "beautiful, elegant solution." This requires companies to be astute about how they prototype and test. IDEO adheres to the "three Rs" rule: rough, rapid, and right. For example, when testing the... View Details
- 12 Aug 2019
- Research & Ideas
How Scale Changes a Manager's Responsibilities
way or if it's time to part ways–the company has outgrown them. I once had a talented engineer on my team who was a great prototyper but not strong writing production-level code. Each time he tried to follow a project from the... View Details
Keywords: by Julia Austin
- 28 Jan 2020
- Book
Advanced Leadership Requires More Than Outside-The-Box Thinking
practical as well as visionary—to know how to pin down a big dream into actionable first steps. But advanced leaders don’t confuse the details of their prototype or pilot project with achieving the goal. They continue to be... View Details
Keywords: by Sean Silverthorne
- 04 Dec 2019
- Book
Creating the Experimentation Organization
simulation and rapid prototyping to optimize product development and R&D. “After that, I thought I was done,” he says. Since then, however, there has been a rise in new technology platforms that allows experimentation to innovate on... View Details
Keywords: by Michael Blanding
- 26 Nov 2001
- Research & Ideas
How Toyota Turns Workers Into Problem Solvers
in prototype forms before being released. Why? Because designers know that no matter how good their initial efforts, they will miss the mark on the first try. There will be something about the design of the overall system structure or... View Details
- 25 Aug 2003
- Research & Ideas
Why IT Does Matter
the information age. The jobs of the CTO and CIO are and will be of unparalleled importance in the decades ahead. Max Hopper of American Airlines and Paul Strassmann of Kraft and NASA are not the last of a dying breed of dinosaurs, but View Details
Keywords: by F. Warren McFarlan & Richard L. Nolan
- 05 Sep 2019
- Sharpening Your Skills
Making the Right Technical Hire
first prototype and then let that language dictate future work as their product gets market fit and scales. This rarely works out, unless that first engineer is a ringer, and most of the time the reality of having to refactor your entire... View Details
- 21 Aug 2000
- Research & Ideas
From Emerging Economies to the Global Market: The Case of Embraer
trapped in the government's embrace. As Ghemawat told the group, "In some sense the Embraer strategy is not very unusual. It's almost a prototypical strategy from one of these environments trying to become internationally... View Details
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
declined or held flat, and return on invested capital (ROIC) has suffered dramatically. This decline in ROIC has been exacerbated by the significant growth in store square footage before the recession. Retail store count exploded through the mid-2000s, and the size of... View Details
- 05 May 2003
- Research & Ideas
How Bank of America Turned Branches into Service-Development Laboratories
prototype branch in the bank's Charlotte headquarters where team members could rehearse the steps involved in an experiment and work out any process problems before going live with customers. The team would, for example, time each... View Details
- 18 Oct 2010
- Lessons from the Classroom
Venture Capital’s Disconnect with Clean Tech
MBA students often fall into one of two categories—those hungry to rush into careers as venture capitalists, and those eager to found a venture-funded start-up. For all of them, Harvard Business School professor Joseph Lassiter has some intriguing advice: Spend a few... View Details
- 26 Aug 2013
- Lessons from the Classroom
Built for Global Competition from the Start
MBA 2010), who founded the company when he was a second-year student at HBS. In the case, EverTrue is creating a mobile application that would allow schools to connect more easily to their alumni networks. Grinna was asked to build a View Details
- 18 Jun 2014
- Research & Ideas
Leading Innovation is the Art of Creating ‘Collective Genius’
Meg Whitman, which led to a global micro-projects strategy. With eBay, Hill says, the authors wanted to show how Whitman's willingness to experiment with rapid prototyping "broke rules to get something done," and modeled such behavior for... View Details
Keywords: by Kim Girard
- 07 Oct 2013
- Research & Ideas
The Case for Combating Climate Change with Nuclear Power and Fracking
says. Building a prototype of any one of these new nuclear designs may take 5 to 10 years and cost upwards of $1 billion, which suggests that they're in danger of falling into the financing "valley of death," the stage between researching... View Details
- 12 Apr 2004
- Research & Ideas
What Great American Leaders Teach Us
products accessible, installing checkout counters, and expanding product selection by tapping into national branding. Saunders, in essence, built the prototype of today's supermarket long before it became commonplace. At the other end of... View Details
Keywords: by Sean Silverthorne