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  • All HBS Web  (23,558)
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  • 01 Sep 2012
  • News

New Series Look at Issues, School News

Alumni interested in learning about the latest HBS faculty research or news about the School now have a new way to do so. The webinar series Trending@HBS will launch on September 27 with Professor Clay... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • September 2000 (Revised September 2005)
  • Case

New Beetle, The

By: Rajiv Lal and Nilanjana R. Pal
Volkswagen of America introduced the New Beetle at the Detroit auto show in January 1998 to rave reviews from the automobile press and industry gurus. Elisabeth Vanzura, marketing director of Volkswagen American had the challenging task of converting this enthusiasm to... View Details
Keywords: Decisions; Leadership; Marketing; Marketing Communications; Product Positioning; Market Entry and Exit; Sales; Auto Industry; United States
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Lal, Rajiv, and Nilanjana R. Pal. "New Beetle, The." Harvard Business School Case 501-023, September 2000. (Revised September 2005.)
  • 15 May 2020
  • News

New Menu

find and support the entrepreneurs positioned to mitigate the effects of climate change and help the world adapt to the realities of a warming planet. The firm's first fund is the New Protein Fund, dedicated to growing companies producing... View Details
  • 01 Oct 1998
  • News

New Releases

Michael E. Porter has published a new book that for the first time collects in a single volume the full range of his seminal articles on competition and strategy. Titled On Competition, it includes ten of Porter's articles from the... View Details
  • 13 Apr 2022
  • News

New School

Within a month, Waldron’s far-reaching predictions proved accurate. And Curriculum Associates was ready, not just for the new world of remote work but also with respect to the increased demand for remote learning. The company committed to... View Details
  • 01 Dec 1997
  • News

New Releases

Technology Integration by Marco Iansiti (Harvard Business School Press) In the old days, coping with technological change was simple: you kept track of developments, tried to decide if they had legs, and implemented them when the market seemed ready. View Details
Keywords: Robert Binstock
  • 01 Jun 1999
  • News

New Releases

John P. Kotter on What Leaders Really Do by John P. Kotter (Harvard Business School Press) The need for strong leadership in business, government, and society has never been greater than in today's ever-changing and fast-paced world. But while many believe that a View Details
Keywords: Nancy O. Perry
  • 01 Jun 1997
  • News

New Releases

The Innovator's Dilemma by Clayton M. Christensen (Harvard Business School Press) The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail demonstrates why outstanding companies that focus on competitiveness, listen... View Details
  • 01 Jun 2010
  • News

New Horizons

left. The center will serve as a research and teaching hub for the University and provides a venue for HBS Executive Education programs. Photograph by Stephanie Mitchell / Harvard University News Office View Details
Keywords: Construction of Buildings; Construction; Colleges, Universities, and Professional Schools; Educational Services
  • Fast Answer

Political News

legislative and regulatory insights, data tools, and resources for policy research. You can find news by category or do a keyword search. Factiva: aggregates articles from thousands of national and local newspapers, magazines, trade... View Details
  • 01 Apr 1999
  • News

New Releases

successor, Dean Kim B. Clark, set out to honor McArthur's contributions to the School, the natural forum for doing so was a research symposium. In a new book that pays tribute to McArthur and the research that he both inspired and... View Details
Keywords: Susan Young
  • 19 Nov 2019
  • Video

Ricardo_Huancaruna_0919_clip2 NEW

  • 06 Oct 2023
  • News

New Faculty Profiles: Emanuele Colonnelli

  • 19 Nov 2019
  • Video

Ricardo_Huancaruna_0919_clip1 NEW

  • 01 Feb 2000
  • News

New Releases

Finding Your Religion by Scotty Mclennan (HarperSanFrancisco) When the faith of one's youth loses its meaning, there is no ingrained cultural habit of looking elsewhere," writes cartoonist Garry Trudeau in the introduction to Finding Your Religion: When the Faith You... View Details
  • 21 May 2024
  • News

A New Chapter

Joe Wolf (MBA 1999), cofounder and co-CEO of Imagine Worldwide, wants to provide educational opportunity where it is needed most. “In the next 30 years, half of the world’s youth will be sub-Saharan African,” says Wolf. “Right now, the World Bank reports that only one... View Details
Keywords: Catherine O’Neill Grace; photo by Cayce Clifford
  • 29 Sep 2023
  • News

New Faculty Profiles: Livia Alfonsi

  • 17 Nov 2023
  • News

New Faculty Profiles: Olivia Kim

  • 06 Oct 2023
  • News

New Faculty Profiles: Gerald Chertavian

  • 01 Oct 1996
  • News

New Releases

new book, Leading Change, Kotter, one of the world's foremost experts on leadership, examines the efforts of more than one hundred companies as they attempt to make themselves stronger competitors. He identifies the most common mistakes... View Details
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