Publications

July 2017
Case

A Green Forest Grows in Brooklyn: Joint Venturing with the Chinese

By: Charles F. Wu

MaryAnne Gilmartin, President and CEO of Forest City Ratner (“Forest City”) was planning for yet another protracted discussion over the merits of a green roof for part of her $5 billion dollar new development in Brooklyn. While the low seven-figure cost overrun was to... View Details

Keywords: Real Estate Development; Real Estate; EB-5; Sustainability; Promote; Waterfall; Joint Ventures; Environmental Sustainability; Relationships; Real Estate Industry; China

20 Jul 2020
News

Investors line up for the post-pandemic green recovery

December 2008 (Revised October 2009)
Case

Alliance for a Green Revolution in Africa (AGRA)

By: David E. Bell and Brian Matthew Milder

In 2006, the Bill and Melinda Gates Foundation and the Rockefeller Foundation joined together to form a new organization, AGRA, to tackle the historic challenge of increasing agricultural production in Africa. Launched with much fanfare and led by former U.N.... View Details

Keywords: Developing Countries and Economies; Investment Funds; Food; Philanthropy and Charitable Giving; Business and Government Relations; Non-Governmental Organizations; Poverty; Agriculture and Agribusiness Industry; Africa

March 2014
Case

Jurlique: Globalizing Beauty from Nature and Science

By: Geoffrey Jones and Andrew Spadafora

Considers the marketing and strategic challenges faced by natural beauty brands using the case of Australian-based Jurlique, which was acquired by Pola of Japan in 2011. The case opens two years later in July 2013 when Sam McKay, the chief executive officer, on a visit... View Details

Keywords: Australia; China; Environmental Strategies; Green Business; Marketing; Entrepreneurship; Globalization; Beauty and Cosmetics Industry; China; Australia; United States

13 Oct 2017
HBS Seminar

Geoffrey Jones, Harvard Business School

02 Oct 2015
News

Green shoots: the irresistible rise of the clean tech startup

Article

Creating Ecotourism in Costa Rica, 1970–2000

By: Geoffrey Jones and Andrew Spadafora

Between the 1970s and the 2000s, Costa Rica became established as the world’s leading ecotourism destination. This article argues that although Costa Rica benefited from biodiversity and a pleasant climate, the country’s preeminence in ecotourism requires more than a... View Details

Keywords: Ecotourism; Entrepreneurship In Emerging Markets; Sustainable Business And Innovation; Tourism; Green Business; Entrepreneurship; Growth and Development; History; Business History; Tourism Industry; Latin America; Costa Rica

Find at Harvard

26 Mar 2015
News

Improving the environment through green spaces and commercial buildings

Daniel M. Gilbane (MBA 2005), senior vice president of Gilbane Building Co., a family-owned commercial construction company, is helping Houston become a greener city. “We in the commercial construction business have become much more aware... View Details

May 2024
Case

Shell's Balancing Act: Resource Allocation and the Green Transition

By: David Collis and Haisley Wert

In mid-2023, amid pressure from climate change activists, shareholder activists, and confronting enormous uncertainty about the future demand for and price of fossil fuels, new Shell CEO Wael Sawan (Harvard MBA 2003) announced a change in strategy for the U.K. oil... View Details

Keywords: Portfolio Analysis; Climate; Oil; Oil And Gas; Oil Companies; Renewables; Petroleum; Investor Demand; Investors; Corporate Strategy; Resource Allocation; Climate Change; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Business and Stakeholder Relations; Business and Shareholder Relations; Energy Industry; United Kingdom

13 Sep 2004
Research & Ideas

Cash and the Woman-Owned Business

Building sufficient cash reserves to launch a business and managing subsequent fundraising are challenges for every entrepreneur, but they are particularly daunting tasks for women. Women often come up short of cash at start-up and, when... View Details

Keywords: by Candida Brush, Nancy M. Carter, Elizabeth Gatewood, Patricia G. Greene & Myra M. Hart

April 2008 (Revised October 2008)
Case

TD Canada Trust (A): The Green and the Red

By: Dennis Campbell and Brent Kazan

The case series illustrates the role of performance measurement and analytics in translating TD-Canada Trust's service model of "comfortable banking" into operational terms. In 2000, in a banking market where consumers and regulators were typically hostile to mergers... View Details

Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Satisfaction; Commercial Banking; Profit; Balanced Scorecard; Organizational Change and Adaptation; Banking Industry; Canada

20 Jul 2022
News

The Green Fin Interview: Harvard’s George Serafeim on Purpose and Profit

08 Apr 2011
Research & Ideas

Will the Japan Disaster Remake the Landscape for Green Energy in Asia?

Even before the recent earthquake, tsunami, and nuclear meltdown in Japan, many parts of Asia had already begun investing in "green" energy. But the disaster has certainly upped the urgency of the discussions. “It's driven a lot of people to have a bit of a... View Details

Keywords: by Dennis Fisher; Energy; Utilities

21 May 2014
News

Green Economy: Well-run companies tend to perform better in environmental terms

17 Nov 2022
Blog Post

Creating Emerging Markets Sustainability Series - The Future of Green Building

approximately 40% of global CO2 emissions. With renewed commitments to green building coming from the conclusion of COP27, we feature two interviews from the CEM collection with business leaders in the real... View Details

2017
Working Paper

Business and Sustainability: New Business History Perspectives

By: Ann-Kristin Bergquist

This working paper provides a long-term business history perspective on environmental sustainability. For a long time, the central issues addressed in the discipline of business history concerned how business enterprises innovated and created wealth, as well as... View Details

Keywords: Environmental Sustainability; Business History; Perspective