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(827)
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- Faculty Publications (306)
Show Results For
- All HBS Web
(827)
- People (4)
- News (215)
- Research (496)
- Multimedia (14)
- Faculty Publications (306)
How Shein and Temu Conquered Fast Fashion
The platforms Shein and Temu match consumer demand and factory output, bringing Chinese production to the rest of the world. The companies have remade fast fashion, but their pioneering approach has the potential to go far beyond retail by linking diverse small... View Details
- 08 Jul 2002
- Research & Ideas
How to Fashion Your New E-Business Model
Consumers are looking for the ability to bundle the products they want in a fashion unique to each individual, and the Web will provide this capability .... We believe that vertical portals will do the best job of providing the consumer... View Details
Keywords: by Lynda M. Applegate
- January 2025 (Revised February 2025)
- Teaching Note
Zalando: Becoming the Starting Point for Fashion
By: Antonio Moreno, Leela Nageswaran, Margaret Underwood and Gamze Yucaoglu
Teaching Note for HBS Case No. 622-070. View Details
- 25 Jan 2022
- Interview
How Footwear Startup Allbirds Is Decarbonizing Fashion
Toffel, Michael W. "How Footwear Startup Allbirds Is Decarbonizing Fashion." Cold Call (podcast), Harvard Business Review Group, January 25, 2022.
- summer 2001
- Article
Optimizing Inventory Replenishment of Retail Fashion Products
By: Ananth Raman, Marshall Fisher and Kumar Rajaram
Raman, Ananth, Marshall Fisher, and Kumar Rajaram. "Optimizing Inventory Replenishment of Retail Fashion Products." Manufacturing & Service Operations Management 3, no. 3 (summer 2001): 230–241.
- 01 Apr 2010
- News
New website brings crowd sourcing to fashion
- Summer 2011
- Article
Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts
By: Mukti Khaire
Identity is an important resource for firms, since it is a critical precursor of an important strategic resource-legitimacy. However, identities of new firms in new industries are typically inchoate, since they cannot be classified within pre-existing cognitive... View Details
Keywords: History; Decision Making; Identity; Entrepreneurship; Outcome or Result; Fashion Industry; France; Italy; United Kingdom; India
Khaire, Mukti. "Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts." Business History Review 85, no. 2 (Summer 2011).
- 11 Jun 2018
- Blog Post
Reimagining Fashion For The Good Of All
Zalando is a fairly unknown brand in the U.S., but the leading online fashion platform in Europe. Growing at a yearly rate of +20%, it was founded 10 years ago and it currently has more than 15,000 employees and is present in 15 different... View Details
Keywords: Consumer Products / Retail
- 28 Nov 2023
- News
Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive
- February 2017 (Revised November 2017)
- Case
1436: The First Pure Chinese Luxury Fashion Brand?
By: Anat Keinan, Sandrine Crener and Hannah H. Chang
The case traces the birth of 1436, a new luxury brand specializing in cashmere garments. It describes how this venture emerged organically out of a combination of manufacturing and retail expertise with the ambition of creating the first pure Chinese luxury brand. The... View Details
Keywords: Brands and Branding; Marketing Strategy; Product Positioning; Luxury; Global Strategy; Fashion Industry; China
Keinan, Anat, Sandrine Crener, and Hannah H. Chang. "1436: The First Pure Chinese Luxury Fashion Brand?" Harvard Business School Case 517-100, February 2017. (Revised November 2017.)
- November 2018
- Teaching Plan
Coco Chanel: From Fashion Icon to Nazi Agent
By: Geoffrey Jones and Emily Grandjean
Teaching Note for HBS No. 318-139. View Details
- July 2021 (Revised March 2022)
- Teaching Note
Flashion: Art vs. Science in Fashion Retailing
By: Kris Ferreira
- 04 May 2022
- Podcast
How Footwear Startup Allbirds is Decarbonizing Fashion
In this bonus episode, sustainable footwear brand Allbirds co-founder and co-CEO Joey Zwillinger, Prof. Michael Toffel, and Cold Call host Brian Kenny discuss the growing environmental impact of the fashion industry, and how Allbirds is balancing a critical tension... View Details
- 25 Jan 2022
- News
How Footwear Startup Allbirds Is Decarbonizing Fashion
- 02 Sep 2014
- News
New Fashion Brand Honors Grandmother's Stylish Legacy
- 28 Nov 2023
- News
Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive
- November 2024
- Supplement
Allbirds: Decarbonizing Fashion (A) and (B) Video Supplement
By: Michael W. Toffel, Kenneth P. Pucker and Stacy Straaberg
Toffel, Michael W., Kenneth P. Pucker, and Stacy Straaberg. "Allbirds: Decarbonizing Fashion (A) and (B) Video Supplement." Harvard Business School Multimedia/Video Supplement 625-702, November 2024.
- July 2012 (Revised July 2014)
- Case
Warby Parker: Vision of a 'Good' Fashion Brand
By: Christopher Marquis and Laura Velez Villa
In its third year of existence and poised to double its workforce, Warby Parker attributed its success to an innovative approach in the eyewear industry and to the company culture that supported it. With a mission combining social and business goals, the company had... View Details
Keywords: Entrepreneurship; Innovation; Business And Society; Social Responsiblity; Organizational Behavior; Social Entrepreneurship; Growth Management; Corporate Social Responsibility and Impact; Brands and Branding; Organizational Culture; Marketing Strategy; Innovation and Invention; Apparel and Accessories Industry; Health Industry; United States
Marquis, Christopher, and Laura Velez Villa. "Warby Parker: Vision of a 'Good' Fashion Brand." Harvard Business School Case 413-051, July 2012. (Revised July 2014.)