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    • News  (57)
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  • All HBS Web  (191)
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    • News  (57)
    • Research  (101)
  • Faculty Publications  (52)
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  • 17 Mar 2011
  • Research & Ideas

Harvard Business School Faculty Comment on Crisis in Japan

relatively calm, he said. He was also impressed by their patience and resilience. There was no pushing and shoving, Takeuchi reported, no honking of car horns, even in long waits for a tank of gas. On the highway, anxious drivers eager to... View Details
Keywords: Re: Multiple Faculty
  • 24 Sep 2014
  • Op-Ed

The ABCs of Addressing Climate Change (From a Business Perspective)

consumed in cars and trucks. Eighty percent of the fuel is from oil. Based on personal observation, I feel safe in saying that much of this fuel is burned idling in traffic jams. Investments in more efficient mass transit, more efficient... View Details
Keywords: by John Macomber; Energy; Utilities
  • 18 Oct 2011
  • First Look

First Look: October 18

environmentally beneficial functions: it diverts waste from landfill and it produces renewable energy. At the same time, the waste-to-energy firm serves and collects revenue from two types of customers: waste generators who pay for waste disposal service and View Details
Keywords: Sean Silverthorne
  • 29 Jan 2013
  • Research & Ideas

Creating the Perfect Super Bowl Ad

Super Bowl Sunday is sure to bring the usual barrage of clever soda, beer, and car ads featuring everyone from Vegas showgirls selling Coca-Cola to pop celebrity Psy charming us to buy pistachios Gangnam-style. But at a whopping $3.7... View Details
Keywords: by Kim Girard; Advertising; Media & Broadcasting
  • 25 Mar 2014
  • Research & Ideas

China’s Economic System has Difficult Road Overcoming its Political System

grew it into the largest auto parts company in the world. Recently the company even helped bail out Detroit by investing in US auto parts companies that were going belly-up, and is becoming a leader in electric View Details
Keywords: by Michael Blanding
  • 19 Jul 2011
  • First Look

First Look: July 19

perspective on Peterson's behavior and problems. This case can be handed out during class discussion of the (D) case. A redisguised and updated version of earlier case 494-009. Purchase this supplement:http://cb.hbsp.harvard.edu/cb/product/411035-PDF-ENG Hybrid View Details
Keywords: Sean Silverthorne
  • 28 Apr 2010
  • Research & Ideas

Earth Day Reflections

produced. Scoring high in all these categories, BMW believes that its reputation as the world's "greenest" car company plays an important role in brand awareness and customer satisfaction, factors that contribute to revenue... View Details
Keywords: by Staff
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

SolarCity In 2016, electric car manufacturer Tesla announced that it was making an offer to acquire solar panel manufacturer SolarCity in an all-stock offer worth $2.6 billion in Tesla stock. Tesla’s... View Details
Keywords: Sean Silverthorne
  • 14 Jun 2004
  • Research & Ideas

The Big Money for Big Projects

particularly a very public one. But high leverage does its disadvantages. Obviously, it can increase the probability of bankruptcy. It can also create incentive problems. When equity holders have too little "skin in the game," moral hazard (the idea that... View Details
Keywords: by Ann Cullen; Financial Services
  • 29 Sep 2015
  • First Look

September 29, 2015

facing growing dissatisfaction with traditional cable packages and the rise of online streaming, was ripe for disruption, but would Apple be able to build a competitive offering? The automotive industry, with the rise of electric View Details
Keywords: Sean Silverthorne
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