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  • 2015
  • Article

The Corporate Headquarters in the Contemporary Corporation: Advancing a Multimarket Firm Perspective

By: Markus Menz, Sven Kunisch and David J. Collis
The corporate headquarters (CHQ) is the central organizational unit in the contemporary corporation and is critical for value creation in the overall firm. Since the early 1960s, a significant body of research on the CHQ has evolved along two separate but related... View Details
Keywords: Corporate Headquarters; Corporate Center; Corporate Parent; Corporate Strategy; Multimarket Firm; Multibusiness Firm; Multinational Corporation; Management; Organizations; Strategy
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  • 2003
  • Book

Corporate Information Strategy and Management: Text and Cases

By: L. M. Applegate, F. W. McFarlan and R. D. Austin
Keywords: Information; Strategy; Management; Information; Cases
Related
  • November 2021
  • Article

Corporate Strategy and the Theory of the Firm in the Digital Age

By: Markus Menz, Sven Kunisch, Julian Birkinshaw, David J. Collis, Nicolai J. Foss, Robert E. Hoskisson and John Prescott
The purpose of this article is to reinvigorate research in the intersection of corporate strategy and the theory of the firm in light of the rapid advancement of digital technologies. Using the theory of the firm as an interpretive lens, we focus our analysis on the... View Details
Keywords: Digitalization; Multi-business Firm; Scale And Scope; Theory Of The Firm; Corporate Strategy; Technological Innovation; Competitive Advantage; Organizational Design; Theory; Research; Digital Transformation
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  • February 1982 (Revised May 1992)
  • Case

MCI Telecommunications Corp. (A): Corporate and Marketing Strategy

By: John F. Cady and Frank V. Cespedes
Keywords: Corporate Strategy; Marketing Strategy; Telecommunications Industry
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  • 01 Jul 2011
  • News

Corporates need to hard sell strategy to their people

  • September 2000
  • Article

The Role of the Board in Corporate Strategy

By: Robert B. Stobaugh and Warren L. Batts
Keywords: Governance; Corporate Strategy
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  • 04 Oct 2022
  • Cold Call Podcast

Cold Call: Corporate Governance and Growth Strategy at Capital SAFI

Keywords: Re: V.G. Narayanan; Financial Services
  • March 1998
  • Teaching Note

Linking Strategy and Innovation: Materials Technology Corporation TN

By: Clayton M. Christensen
Teaching Note for (9-696-082). View Details
Keywords: Technology Industry
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  • 1997
  • Working Paper

Corporate Strategies for Emerging Markets in Business Groups

By: Tarun Khanna and Krishna G. Palepu
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  • First Quarter, winter 2006
  • Article

Corporate Social Responsibility Strategy and Boards of Directors

By: Herman B. Leonard and V. Kasturi Rangan
Keywords: Strategy; Governance
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  • 13 Nov 2023
  • News

4 Strategies to Cultivate an Authentic Corporate Purpose

  • March 2018
  • Course Overview Note

Corporate Strategy: Course Introduction 2018

By: Raffaella Sadun
This course overview note was prepared to aid students in Corporate Strategy. View Details
Keywords: Corporate Advantage; Resources; Scope; Organization; Corporate Strategy
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  • 2006
  • Casebook

Corporate Information Strategy and Management: Text and Cases

By: Lynda M. Applegate, Robert D. Austin and F. Warren McFarlan
Keywords: Information; Strategy; Management; Cases
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  • March 2018
  • Supplement

Irene Rosenfeld at Mondelez International: Crafting a Corporate Strategy video supplement

By: Raffaella Sadun
This video supplement is for use in class when teaching “Irene Rosenfeld at Mondelez International: Crafting a Corporate Strategy,” HBS No. 718-403. View Details
Keywords: Corporate Strategy
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  • February 2005
  • Article

European Integration and Corporate Restructuring: The Strategy of Unilever c1957-c1990

By: Geoffrey Jones and Peter Miskell
This article examines the role of the large Anglo-Dutch consumer products company in promoting European integration. It shows that Unilever contributed financially to campaigns to support the creation of the European Union, and its subsequent expansion, despite a... View Details
Keywords: Horizontal Integration; Organizations; Policy; Expansion; Market Transactions; Geographic Location; Restructuring; Competition; Brands and Branding; Production; Capital Structure; Value; Consumer Products Industry; European Union; United States
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  • January 1995 (Revised March 1995)
  • Teaching Note

Saatchi and Saatchi Company PLC: Corporate Strategy TN

By: David J. Collis
Teaching Note for (9-792-056). View Details
Keywords: Advertising Industry
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  • 04 Oct 2022
  • News

Corporate Governance and Growth Strategy at Capital SAFI

  • 14 Dec 2022
  • News

4 Strategies to Secure a Corporate Board Seat

  • April 1995 (Revised November 1997)
  • Teaching Note

Walt Disney Company (A), The: Corporate Strategy TN

By: David J. Collis
Related
  • Research Summary

Resource Relatedness and the Location Strategy of the Multi-Business Firm

We provide new insights into firm location decisions by disentangling and comparing location strategies of multibusiness firms and standalone firms in the same industries. We find that units of multibusiness firms exhibit internal agglomeration, which is stronger than... View Details
Keywords: Multibusiness Firm; Agglomeration; Resource Redeployment; Corporate Strategy