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  • 16 Aug 2016
  • First Look

August 16, 2016

of its films in-house, and to market them fan-by-fan. Owner Thomas Tull acquires the big-data-in-sports firm started by Matt Marolda and appoints him to run marketing analytics for Legendary. The methods... View Details
Keywords: Sean Silverthorne
  • 23 Jun 2015
  • First Look

First Look: June 23, 2015

Experiment of On-the-job Learning of Knowledge Production by Local Workers Reporting to Return Migrants By: Choudhury, Prithwiraj Abstract—I study whether return migrants facilitate knowledge production by... View Details
Keywords: Sean Silverthorne
  • 29 May 2012
  • First Look

First Look: May 29

will adopt the change. By contrast, strong ties to potentially influential organization members who disapprove of a change outright (resistors) are an effective means of affective cooptation only when a change diverges little from... View Details
Keywords: Sean Silverthorne
  • 23 Apr 2013
  • First Look

First Look: April 23

MIT Sloan Management Review Experiments in Open Innovation at Harvard Medical School By: Guinan, Eva C., Kevin J. Boudreau, and Karim R. Lakhani Abstract—Harvard Medical School seems an unlikely organization to open up its innovation... View Details
Keywords: Sean Silverthorne
  • July 2008 (Revised July 2020)
  • Case

Managing a Global Team: Greg James at Sun Microsystems, Inc. (A)

By: Tsedal Neeley and Thomas J. DeLong
Greg James, a global manager at Sun Microsystems, Inc., sets out to meet with his entire 43-member customer implementation team spread across India, France, the United Arab Emirates, and the United States of America to resolve a dire customer system outage as required... View Details
Keywords: Groups and Teams; Global Range; Management; Customer Satisfaction; Service Delivery; Crisis Management; Conflict and Resolution; Technology Industry; India; United Arab Emirates; France; United States
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  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

Despite all these efforts to gain new global historical visions, however, the debates surrounding this movement have remained rather provincial in scope. Global History, Globally addresses this lacuna by surveying the state of global... View Details
Keywords: Sean Silverthorne
  • 22 Jun 2010
  • First Look

First Look: June 22

advertising market—one that suffers quite a different set of problems. Display advertising systems place ads-typically, rectangular "banners"—on the majority of popular web sites. Though display ads are widespread, they are also troubled—ignored View Details
Keywords: Martha Lagace
  • 27 Sep 2011
  • First Look

First Look: September 27

ordinary managers. In The Innovator's DNA, the authors identify five capabilities demonstrated by the best innovators: (1) Associating: drawing connections between questions, problems, or ideas from unrelated fields; (2) Questioning:... View Details
Keywords: Sean Silverthorne
  • 11 Aug 2009
  • First Look

First Look: August 11, 2009

Battilana and T. D'Aunno Publication:In Institutional Work: Actors and Agency in Institutional Studies of Organizations, edited by Thomas B. Lawrence, Roy Suddaby, and Bernard Leca. Cambridge, U.K.:... View Details
Keywords: Martha Lagace
  • July 2010 (Revised June 2016)
  • Case

Erik Peterson at Biometra (A)

By: John J. Gabarro, Thomas DeLong and Jevan Soo
Describes the problems facing a recent MBA graduate in his job as general manager of a medical device company owned by a parent corporation. Raises issues of corporate divisional relationships and the difficulties facing an inexperienced manager who seems to be... View Details
Keywords: Business Subsidiaries; Leadership; Managerial Roles; Product Launch; Organizational Structure; Problems and Challenges; Medical Devices and Supplies Industry
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  • 13 Sep 2011
  • First Look

First Look: September 13

http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1865878 The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments Authors:Qiang Liu, Thomas J. Steenburgh,... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2011
  • First Look

First Look: October 25

Institutional Investors Frame Their Losses: Evidence on Dynamic Loss Aversion from Currency Portfolios Authors:Kenneth A. Froot, J. Arabadjis, S. Cates, and S. Lawrence Publication:Journal of Portfolio Management (forthcoming) Abstract... View Details
Keywords: Sean Silverthorne
  • 28 Sep 2010
  • First Look

First Look: September 28, 2010

Review (forthcoming) Abstract Companies in Victorian Britain operated in a laissez-faire legal environment from the perspective of outside investors, implying that such investors were not protected by the legal system. This article seeks... View Details
Keywords: Sean Silverthorne
  • 30 Aug 2016
  • First Look

August 30, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50545 A Model of Credit Market Sentiment By: Greenwood, Robin, Samuel G. Hanson, and Lawrence J. Jin Abstract—We present a model of credit market sentiment in which investors form beliefs... View Details
Keywords: Carmen Nobel
  • 20 Nov 2012
  • First Look

First Look: November 20

  PublicationsThe Unbundling of Advertising Agency Services: An Economic Analysis Authors:Mohammad Arzaghi, Ernst R. Berndt, James C. Davis, and Alvin J. Silk Publication:Review of Marketing Science (forthcoming) Abstract We address a... View Details
Keywords: Sean Silverthorne
  • 07 Jun 2016
  • First Look

June 7, 2016

avoidance (Slemrod, 2004; Crocker and Slemrod, 2005; Chen and Chu, 2005) by showing that increases in institutional ownership are associated with increases in tax avoidance. Using the Russell index reconstitution setting to isolate... View Details
Keywords: Sean Silverthorne
  • February 2010
  • Background Note

Marketing Analysis Toolkit: Situation Analysis

By: Thomas J. Steenburgh and Jill Avery
Before managers can begin to formulate marketing strategies for their businesses, they must have a strong understanding of the internal and external marketing environments in which they are operating. In this note, we present three methods for collecting and analyzing... View Details
Keywords: Five Forces Framework; SWOT Analysis; Marketing Strategy; Demand and Consumers; Industry Structures; Strategic Planning
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  • 22 Mar 2016
  • First Look

March 22, 2016

institutions. It explores as well new efforts to understand the micro mechanisms and channels by which host countries can benefit from multinational activity, within and between firm productivity increases. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 06 Dec 2011
  • First Look

First Look: Dec. 6

  PublicationsFlying Without a Net: Turn Fear of Change into Fuel for Success Author:Thomas J. DeLong Publication:Harvard Business Review Press, 2011 Abstract Confronted by omnipresent threats of job loss... View Details
Keywords: Sean Silverthorne
  • 27 Mar 2018
  • First Look

First Look at New Research, March 27, 2018

analysis of tort laws. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54284 forthcoming Management Science Market Reaction to Mandatory Nonfinancial Disclosure By: Grewal, Jody, Edward J. Riedl, and George Serafeim... View Details
Keywords: Sean Silverthorne

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