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    Birth of a Salesman

    This book chronicles the remarkable metamorphosis of the American salesman from itinerant amateur to trained expert. From the mid-nineteenth century to the eve of World War II, the development of sales management transformed an economy populated by peddlers and... View Details

    • 28 Jan 2014
    • First Look

    First Look: January 28

    predict the future, with the aim of profiting from their forecasts. This book chronicles the lives and careers of the men who defined this first wave of economic fortune tellers, men such as Roger Babson, Irving Fisher, John Moody, C. J.... View Details
    Keywords: Sean Silverthorne
    • 25 Jun 2014
    • Lessons from the Classroom

    FIELD Trip: Conquering the Gap Between Knowing and Doing

    flop. "I get a lot of compliments on it—but the price point is way too high," says Mayo. By contrast, he pulls out a folded paper map with the title "Harvard Star Map." With landmarks where famous and infamous... View Details
    Keywords: by Michael Blanding; Education
    • 09 Sep 2024
    • HBS Case

    McDonald’s and the Post #MeToo Rules of Sex in the Workplace

    It was a brief dalliance, just a few weeks in length, over text and video only. The end of the affair was nonetheless just the beginning for Stephen Easterbrook, the McDonald’s CEO who went from being hailed as the company’s “savior” by... View Details
    Keywords: by Avery Forman; Food & Beverage
    • 01 Jun 1996
    • News

    Reinventing Marketing

    advertising industry. Other important work is being done by four new assistant professors, including Narakesari Narayandas's study of long-term relationships between manufacturers and vendors, Susan M. Fournier's work on customers' brand... View Details
    Keywords: Mary Jane Higgins; Illustration by Peter Hoey
    • 19 Feb 2020
    • News

    Capitol Ideas to Combat Climate Change

    organized by the HBS Business & Environment Initiative and the HBS Club of Washington, DC. The expert panel featured voices from the energy, environmental, and governmental sectors; attendees from fields as diverse as education, health... View Details
    Keywords: April White; photos by Jack Conroy
    • 01 Sep 2012
    • News

    An Intellectual Capital: Some Influential HBS Ideas, at a Glance

    Civilization (1933) and Roethlisberger’s Management and the Worker (1939) document. 1948 Research Center in Entrepreneurial History launched at HBS by Harvard economist Joseph Schumpeter and Baker Librarian Arthur Cole. 1953 More than 30... View Details
    Keywords: Professor Elton Mayo: Professor Fritz Roethlisberger; George M. Moffett Professor of Agriculture and Business, Professor Emeritus Ray A. Goldberg; Professor Abraham Zaleznik; Professor Alfred Chandler; Professor Michael Porter; Professor Robert S. Kaplan; Professor Michael C. Jensen; Professor C. Roland Christensen; Professor Robert Menton; Colleges, Universities, and Professional Schools; Educational Services
    • 31 May 2016
    • First Look

    May 31, 2016

    have a higher probability of walking by the clinic for reasons other than vaccination. Method: We obtained data from an employer with a free workplace influenza vaccination clinic. Using each employee’s building entry/exit swipe card... View Details
    Keywords: Sean Silverthorne
    • 20 May 2014
    • First Look

    First Look: May 20

    (inflows minus outflows of private capital) are positively correlated with countries' productivity growth; (2) net sovereign debt flows (government borrowing minus reserves) are negatively correlated with growth only if net public debt is financed View Details
    Keywords: Sean Silverthorne
    • 19 Apr 2011
    • First Look

    First Look: April 19

    dramatically increase its profits. ALAC critically needed to obtain financing for the explosive growth in its inventory and accounts receivable balances. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/211065-PDF-ENG Businesses for Sale View Details
    Keywords: Sean Silverthorne
    • May 2013 (Revised March 2014)
    • Case

    Gap, Inc., 2000

    By: John R. Wells and Galen Danskin
    From humble beginnings as a Levi jeans store, by 2000 Gap, Inc. had grown to become the world's leading specialist clothing retailer. Its CEO, Millard S. Drexler, the "merchant prince," was credited with transforming Gap into a global empire, leading the company... View Details
    Keywords: Strategic Change; Fashion; Risk and Uncertainty; Competition; Performance Consistency; Problems and Challenges; Globalized Firms and Management; Competitive Strategy; Business Growth and Maturation; Strategy; Retail Industry; Fashion Industry; Apparel and Accessories Industry; United States
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    • 24 Jan 2017
    • First Look

    First Look at New Research: January 24, 2017

    of American Ingenuity: Innovation and Inventors of the Golden Age By: Akcigit, Ufuk, John Grigsby, and Tom Nicholas Abstract—We examine the golden age of U.S. innovation by undertaking a major data... View Details
    Keywords: Sean Silverthorne
    • March 2015
    • Case

    Twine Health

    By: Robert S. Huckman, Ariel D. Stern and Matthew G. Preble
    In late 2014, Dr. John Moore (CEO), Frank Moss (chairman), and Scott Gilroy (CTO) of Twine Health (Twine) had to resolve several challenges that threatened to restrict the widespread dissemination of its sole product, Twine. Twine was a cloud-based platform that... View Details
    Keywords: Health Care; Chronic Disease; Technology Adoption; Digital Health; Health Acceleration Challenge; Strategy; Disease Management; Health; Health Care and Treatment; Information Technology; Mobile and Wireless Technology; Health Industry; United States; Massachusetts
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    • 25 Oct 2016
    • First Look

    October 25, 2016

    New York: Springer Building a Culture of Health: A New Imperative for Business By: Quelch, John A., and Emily C. Boudreau Abstract—This ambitious volume sets out to understand how every company impacts public health and introduces a... View Details
    Keywords: Sean Silverthorne
    • 04 Nov 2014
    • First Look

    First Look: November 4

    emotion regulation-mainly suppression and reappraisal-will encourage utilitarian choices in emotionally charged contexts and that this effect will be mediated by the decision maker's decreased deontological inclinations. In Study 1, we... View Details
    Keywords: Sean Silverthorne
    • 03 Sep 2013
    • First Look

    First Look: September 3

    context. Publisher's link: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1865878 August 2013 Business Ethics. 2d ed., edited by Michael Boylan. Hoboken, N.J.: John Wiley & Sons, 2013 Multinational... View Details
    Keywords: Sean Silverthorne
    • 28 Jun 2011
    • First Look

    First Look: June 28

    and the Dodd-Frank Financial Reforms Clayton S. Rose and Aldo SesiaHarvard Business School Note 311-094 The note provides background on the Dodd-Frank Wall Street Reform and Consumer Protection Act, brief background on lobbying, and... View Details
    Keywords: Sean Silverthorne
    • January 2015 (Revised April 2015)
    • Case

    Zeal: Launching Personalized and Social Learning

    By: John J-H Kim and Christine S. An
    Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details
    Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning
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    • Web

    Business Economics - Doctoral

    (RIPL), Economist (2021-2022); Johns Hopkins University, Bloomberg School of Public Health, Assistant Professor (2022) Advisors: Leemore S. Dafny , David Cutler , and Edward Glaeser Ravi Jagadeesan, 2020... View Details
    • March 2018
    • Teaching Note

    Twine Health

    By: Robert S. Huckman and Ariel D. Stern
    In late 2014, Dr. John Moore (CEO), Frank Moss (chairman), and Scott Gilroy (CTO) of Twine Health (Twine) had to resolve several challenges that threatened to restrict the widespread dissemination of its sole product, Twine. Twine was a cloud-based platform that... View Details
    Keywords: Health Care; Chronic Disease; Digital Health; Health Acceleration Challenge; Strategy; Disease Management; Health; Health Care and Treatment; Information Technology; Mobile and Wireless Technology; Technology Adoption; Health Industry; United States; Massachusetts
    Related