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  • 02 Apr 2008
  • Research & Ideas

Four Companies that Conquered America

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Accounting for almost 30 percent of world... View Details
Keywords: by John Quelch
  • 25 Mar 2001
  • Research & Ideas

Who Wants to Be an Entrepreneur? [Part II]

relying on $500,000 in financing provided by family members, friends, and "angel" investors, recurred in accounts of what she was trying to accomplish. "This is by far the most challenging... View Details
Keywords: by John S. Rosenberg
  • 26 May 2009
  • Research & Ideas

Improving Market Research in a Recession

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Recession-challenged consumers are buying... View Details
Keywords: by John Quelch
  • 01 May 2008
  • Research & Ideas

The Marketing Challenges of the China Olympics

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Normally, the Olympic Games are a positive... View Details
Keywords: by John Quelch; Sports
  • 07 Nov 2007
  • Op-Ed

How Marketing Hype Hurt Boeing and Apple

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Last month, Boeing stock went wobbly on... View Details
Keywords: by John Quelch; Aerospace; Consumer Products
  • 01 Oct 2008
  • Research & Ideas

How Much Time Should CEOs Devote to Customers?

Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing KnowHow, for Harvard Business. It is reprinted on HBS Working Knowledge.Customers are the source of all cash flow. Organic growth depends on... View Details
Keywords: by John Quelch
  • April 2001
  • Article

Beyond Talent: John Irving and the Passionate Craft of Creativity

By: T. M. Amabile
Although laypeople and creativity theorists often make the assumption that individual creativity depends primarily on talent, there is considerable evidence that hard work and intrinsic motivation-which can be supported or undermined by the social environment-also play... View Details
Keywords: Creativity; Performance; Performance Improvement; Motivation and Incentives; Personal Characteristics; Situation or Environment
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Amabile, T. M. "Beyond Talent: John Irving and the Passionate Craft of Creativity." American Psychologist 56, no. 4 (April 2001): 333–336.
  • 28 Nov 2007
  • Research & Ideas

B2B Branding: Does it Work?

Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Many business-to-business (B2B) CEOs view marketing as the... View Details
Keywords: by John Quelch; Consumer Products
  • 03 Mar 2008
  • Research & Ideas

Marketing Your Way Through a Recession

in a recession; they adapt them. Join the discussion on Harvard Business Online. This post is based on an article by John Quelch that appeared in The Financial Times of London on February 19, 2008.... View Details
Keywords: by John Quelch
  • 15 Feb 2017
  • Op-Ed

What Africa Can Teach the United States About Funding Infrastructure Projects

African municipalities can’t afford to waste money this way. Solar panels on the Garden City Mall, Nairobi, Kenya financed by CrossBoundary Energy. Credit: John Macomber Highly aspirational cities like... View Details
Keywords: by John Macomber; Construction
  • 26 Aug 2009
  • Op-Ed

Where Cash for Clunkers Ran Off the Road

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Today, let us celebrate the end of an... View Details
Keywords: by John Quelch; Auto
  • May 6, 2024
  • Book Review

Is That What You Really Think?: Book Review of "Third Millennium Thinking" by Saul Perlmutter, John Campbell and Robert MacCoun

By: Michael Luca
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Luca, Michael. Is That What You Really Think? Book Review of "Third Millennium Thinking" by Saul Perlmutter, John Campbell and Robert MacCoun. Wall Street Journal (May 6, 2024), A.15.
  • 25 May 2016
  • Research & Ideas

How Consumers and Businesses are Reshaping Public Health

Editor's note. In the United States, a primary provider of health care is through employers. "Every corporation is a player in public health," writes John A. Quelch in a new book of case studies, Consumers, Corporations, and... View Details
Keywords: by John A. Quelch; Health
  • 24 Jun 2016
  • Op-Ed

Why Brexit is a Big Deal

The consequences of yesterday's vote by the British people to leave the European Union will be far-reaching, but there is no reason for global markets to panic.  Brexit is a vote against the European Union. Once heralded as the engine of... View Details
Keywords: by John Quelch
  • 14 Nov 2016
  • Op-Ed

5 Lessons I Hope Marketers Don’t Learn from Donald Trump

If marketing is a profession, and I hope it is, then I suggest there are five rules that marketers should not follow in the interests of self-respect and respect for the profession. It pays to pander. No it doesn’t. It’s unethical, but also unwise, to exploit the... View Details
Keywords: by John A. Deighton
  • 06 Nov 2008
  • Op-Ed

Selling Out The American Dream

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. The current economic crisis has been blamed... View Details
Keywords: by John Quelch
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

potential of new ideas could be inimical to operating a real business. All fall, the news had been sobering, as the dot-com bubble deflated, paring billions—ultimately trillions—of dollars of stock-market value from the "idea" companies that had been spawned,... View Details
Keywords: by John S. Rosenberg
  • 28 Jul 2016
  • Op-Ed

Where is TripAdvisor for Doctors?

review sites for family doctors, pediatricians, heart surgeons, psychiatrists and others involved in health care delivery? There are seven key barriers. Some can be overcome by a cleverly designed website, others are more structural and... View Details
Keywords: by John A. Quelch; Health
  • August 2016
  • Case

CEO Succession at Cisco (A): From John Chambers to Chuck Robbins

By: Boris Groysberg, J. Yo-Jud Cheng and Annelena Lobb
A smooth transition from former CEO John Chambers to new CEO Chuck Robbins had put Cisco in a position of strength. Looking back, the board reflected on what they had done well and what they might have done differently, and pondered whether another company might be... View Details
Keywords: Information Technology; Management Succession; Technology Industry
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Groysberg, Boris, J. Yo-Jud Cheng, and Annelena Lobb. "CEO Succession at Cisco (A): From John Chambers to Chuck Robbins." Harvard Business School Case 417-031, August 2016.
  • January 2025
  • Case

Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions

By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
John Miller sat reviewing his family’s Constitution, grappling with how best to implement and enforce its provisions. Designed to prevent ambiguity in governance, the Family Constitution set out core values and guidelines to promote harmony and cohesion among family... View Details
Keywords: Conflict Resolution; Perspective Taking; Liabilities; Family Business; Family Ownership; Business Growth and Maturation; Alignment; Cooperation; Attitudes; Behavior; Cognition and Thinking; Conflict Management; Conflict of Interests; Power and Influence; Perception; Trust; Perspective; Motivation and Incentives; Happiness; Identity; Goals and Objectives; Legal Liability; Contracts; Fairness; Values and Beliefs; Governance Controls; Governing Rules, Regulations, and Reforms; Family and Family Relationships; Manufacturing Industry; Germany
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Cohen, Lauren, Octavian Graf Pilati, and Sophia Pan. "Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions." Harvard Business School Case 225-054, January 2025.
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