Filter Results:
(262)
Show Results For
- All HBS Web (262)
- Faculty Publications (10)
Show Results For
- All HBS Web (262)
- Faculty Publications (10)
- 01 May 2017
- Research & Ideas
Bad At Your Job? Maybe It's the Job’s Fault
Simons says. “They control this narrow slice, but their jobs are tied to things like revenue growth and profitability. The missing piece is the support they are given to accomplish their goals.” When using the tool, a job can be evaluated View Details
Keywords: by Dina Gerdeman
- 22 Mar 2013
- Research & Ideas
Pulling Campbell’s Out of the Soup
company in January 2001. In the late 1990s, the company increased prices and lost many consumers to less expensive soup brands. Rather than bring prices back down, to maintain earnings Campbell cut costs by reducing advertising and laying... View Details
- 15 Aug 2022
- Book
University of the Future: Finding the Next World Leaders in Higher Ed
America to China by William C. Kirby, published by The Belknap Press of Harvard University Press. Copyright © 2022 by the President and Fellows of Harvard College. Used View Details
- 28 Jun 2017
- Research & Ideas
Minimum Wage Hikes Drive (Lousy) Restaurants Out of Business
fewer jobs. Luca doesn’t see the study results as a definitive case for or against minimum wage increases. Instead, the findings help us understand how the minimum wage affects markets—in other words, which types of businesses are affected View Details
- 18 Sep 2017
- Research & Ideas
'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing
increased by 200 percent in the past eight years, rising from 3.5 percent of marketing budgets in 2009 to 10.5 percent in February 2017, according to The CMO Survey 2017. And that upward climb is expected to continue: Marketers say they... View Details
- 26 Nov 2012
- Research & Ideas
New Winners and Losers in the Internet Economy
Direct employment in the US Internet ecosystem has doubled in those four years, with 1 million new jobs added to the million that already existed in 2007, according to a recent study commissioned by the Interactive Advertising Bureau,... View Details
- 13 Mar 2014
- Research & Ideas
Can We Get To Where We Need To Go?
first time a wide range of top industry CEOs, government leaders, and customers of transportation services, was designed to help provide that purpose by assessing the state of the industry, identifying innovations both in technology and... View Details
- 11 Nov 2013
- Research & Ideas
A Smarter Way to Reduce Customer Defections
Companies spend significant sums to acquire customers. Once hooked, marketers protect those investments by attempting to keep patrons happy, engaged, and most of all, loyal. Reducing customer attrition, or "churn" in marketing parlance,... View Details
- 21 Mar 2016
- Lessons from the Classroom
When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)
approach, spearheading efforts to cut the rising costs of programming at the network by directing staff members to choose less expensive content and rely less on pricey A-list actors. Horn’s strategy paid off: View Details
- 20 Oct 2011
- Research & Ideas
Getting the Marketing Mix Right
when a company attempts to move in on its market share, perhaps by offering price discounts. Since this strategy is viewed as more threatening, the competitor can be expected to retaliate with prejudice—often View Details
Keywords: by Dina Gerdeman
- 08 Oct 2014
- Research & Ideas
Who Is the Chief Sustainability Officer?
CSOs are of critical importance in successful sustainability efforts, but ironically become less central as sustainability efforts blossom. Although often linked with environmental issues such as water and energy use, a growing number of companies are taking... View Details
- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
FangXiaNuo Airbnb is revolutionizing the lodging market by keeping hotel rates in check and making additional rooms available in the country's hottest travel spots during peak periods when hotel rooms often sell out and rates skyrocket, a... View Details
- 17 Sep 2018
- Research & Ideas
Welcome to Retirement. Who Am I Now?
“I was so struck by that. He clearly felt he was going to become untethered from the person he’d been for many years, in a fundamental way,” says Amabile, a Baker Foundation professor at HBS, who is semi-retired herself. In preliminary... View Details
- 16 Sep 2013
- Research & Ideas
Earnings Calls That Get Lost in Translation
reaction on capital markets. It was written by Harvard Business School assistant professors Gwen Yu and Francois Brochet, with MIT Sloan of Management doctoral student Patricia Naranjo. Although targeted at foreign executives, the... View Details
Keywords: by Dina Gerdeman
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
unsettling images of a fatty stomach, a needle in a midriff, and rotting teeth. The researchers gauged the effectiveness of each type of label over two weeks by tracking the amounts and types of beverages purchased, and comparing those... View Details
- 11 Mar 2001
- Research & Ideas
Digital Designs on the Inner City
the inner city will require a commitment not only by the government, but also by the private sector, a five-member panel, moderated by Randal Pinkett of the MIT Media... View Details
Keywords: by Dina Gerdeman
- 05 Dec 2016
- Research & Ideas
How The 2016 Presidential Candidates Misled Us With Truthful Statements
"Paltering" is the active use of truthful statements to influence a target’s beliefs by giving a false or distorted impression. It can pervade all kinds of personal interactions, from romantic relationships to foreign affairs, whenever... View Details
Keywords: by Dina Gerdeman
- 24 Jul 2019
- Lessons from the Classroom
Can These Business Students Motivate Londoners to Do the Right Thing?
nudges and behavioral economics aren’t going to fix everything and need to be part of a broader approach to problem solving within organizations. About the Author Dina Gerdeman is a senior writer for Harvard... View Details
Keywords: by Dina Gerdeman
- 17 Dec 2020
- Research & Ideas
The 10 Most Popular Stories of 2020
Need to Walk the Talk Why Japanese Businesses Are So Good at Surviving Crises About the Author Dina Gerdeman is a senior writer at Harvard Business School Working Knowledge. [Image: imaginima] What will be... View Details
Keywords: by Dina Gerdeman