Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (426) Arrow Down
Filter Results: (426) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (426)
    • News  (110)
    • Research  (272)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (170)

Show Results For

  • All HBS Web  (426)
    • News  (110)
    • Research  (272)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (170)
← Page 4 of 426 Results →
  • 01 Nov 2021
  • What Do You Think?

How Long Does It Take to Improve an Organization’s Culture?

(iStockphoto/skynesher) Most CEOs recognize the power of organizational culture and the impact that it can have on the bottom line. They acknowledge the importance of shared values and behaviors that influence the way an organization conducts its business. One... View Details
Keywords: by James Heskett
  • 23 May 2011
  • News

What Loyalty? High-End Customers are First to Flee

  • 06 Sep 2005
  • What Do You Think?

What are the Lessons of New Orleans?

Summing Up Management is a complex process. Good plans executed poorly may be worse than poor plans executed well. This is never truer than at times of disaster, in which plans made from afar have to be implemented by those on the scene... View Details
Keywords: by James Heskett
  • 01 Oct 2021
  • News

Employees’ Online Comments Can Predict Corporate Misconduct, Study Says

  • 10 Aug 2009
  • Research & Ideas

High Commitment, High Performance Management

McKinsey, Goldman Sachs and Toyota, says Beer. Yet any company can change for the better, no matter the industry. GE, Becton Dickinson, Campbell Soup, IBM, and ASDA, a U.K. grocery chain, are examples of companies that were transformed... View Details
Keywords: by Martha Lagace
  • 04 Apr 2023
  • What Do You Think?

How Does Remote Work Affect Innovation?

printed out the pages containing the results he didn’t like, highlighted the offending ads, posted them on a bulletin board on the wall of the kitchen by the pool table, and wrote THESE ADS SUCK in big letters across the top. Then he went... View Details
Keywords: by James Heskett
  • 02 Aug 2013
  • News

HBS Hosts Annual Summer Venture in Management Program

  • January 2015 (Revised July 2019)
  • Case

Rebranding Godiva: The Yıldız Strategy

By: Rohit Deshpande and Esel Çekin
This case concerns Yıldız Holding’s acquisition of Godiva Chocolatier from its previous owner, Campbell Soup, and its salient strategy in preserving Godiva’s “made in Belgian” brand position. Provenance Paradox, a problem faced by companies in emerging countries trying... View Details
Keywords: Branding; Internationalization; Provenance Paradox; Acquisitions; Positioning; Innovation; Customer-centricity; Brands and Branding; Marketing Strategy; Emerging Markets; Product Positioning; Change Management; Innovation and Management; Customer Focus and Relationships; Food and Beverage Industry; North America; Turkey; Japan
Citation
Educators
Purchase
Related
Deshpande, Rohit, and Esel Çekin. "Rebranding Godiva: The Yıldız Strategy." Harvard Business School Case 515-059, January 2015. (Revised July 2019.)
  • 21 Aug 2017
  • Lessons from the Classroom

Companies Love Big Data But Lack the Strategy To Use It Effectively

design. Deighton discussed how new sources of data starting to be generated by the Internet of Things will impact the advertising-based hegemony of Google, Amazon, and Facebook. “The best picture we have today of an industry running on... View Details
Keywords: by Dina Gerdeman
  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

March 27, 2017 Harvard Business Review How the Water Industry Learned to Embrace Data By: Cespedes, Frank V., and Amir Peleg Abstract—Most current talk about “big data” seems to assume the disintermediation or replacement of physical assets View Details
Keywords: by Sean Silverthorne
  • 04 Nov 2015
  • What Do You Think?

Why Does Gender Diversity Improve Financial Performance?

only on paper.” There were several criticisms of the fact that the research identified correlations, not causes. Norman Toy made the point by stressing the especially mischievous nature of the use of correlation in this case. In his... View Details
Keywords: by James Heskett
  • 02 Dec 2019
  • What Do You Think?

How Does a Company like Boeing Respond to Intense Competitive Pressure?

that started a fuel burn 11 hours too early into the mission, using up so much fuel that the capsule could not reach the proper altitude. According to a reported comment by Jim Chilton, senior vice president of the space and launch... View Details
Keywords: by James Heskett; Air Transportation
  • 14 Aug 2018
  • First Look

First Look at New Research and Ideas, August 14, 2018

relationships by making (even objectively generous) exchanges feel transactional. When exchanging resources, people should be wary of both how much they exchange and the manner in which they exchange. Publisher's link:... View Details
Keywords: by Sean Silverthorne
  • 05 Jul 2006
  • Research & Ideas

The Accidental Innovator

neighbor in a tattoo parlor in a country on the other side of the world (assuming you hadn't planned to meet there). We propose a way of defining the "intensity" of an accident, by which we mean, roughly, how far outside... View Details
Keywords: by Sarah Jane Gilbert
  • 04 Feb 2014
  • What Do You Think?

Has Listening Become a Lost Art?

'positive responses' instead of finding out how we can do things better by listening and responding to 'negative responses.'" Others were not so sure. Tema Frank said she is not convinced that our ability to listen is any worse than it... View Details
Keywords: by James Heskett
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

make bad decisions? Using both field and quantitative data from the MGM-Mirage Group, this paper discusses how management controls affect the learning rates of lower-level employees. Research, focusing on hotel casino hosts, was conducted View Details
Keywords: by Staff
  • Teaching

Overview

Anil has taught in front of MBA and doctoral students. He was a teaching fellow in "Managing Innovation" (taught by Professor Karim Lakhani) and "Strategies Beyond the Market" (taught by Professor Dennis Yao) as well as in the MBA Analytics program. Anil also... View Details
  • 05 Apr 2004
  • What Do You Think?

Should We Brace Ourselves for Another Era of M&A Value Destruction?

investors (for example, those in the former Time Warner) are just recovering. In pondering this, it is appropriate to give some attention to a recent book, The Human Side of M&A, by Dennis Carey and... View Details
Keywords: by James Heskett
  • 23 Feb 2011
  • First Look

First Look: Feb. 23

  PublicationsEngineers and the State in Modern China Author:William C. Kirby Publication:In Prospects for the Professions in China, edited by William P. Alford, William C. Kirby, and Kenneth Winston, 283-314. Routledge Studies in Civil... View Details
Keywords: Sean Silverthorne
  • 01 Aug 2008
  • What Do You Think?

Has the Time Come for “Stretch” in Management?

be." It raises the question, would we know a stretch goal when we see it? Perhaps the best response to that question was from Sujeet Prabhu, who commented that "Stretch goals are goals (which), if achieved by your competitors,... View Details
Keywords: by Jim Heskett
  • ←
  • 4
  • 5
  • …
  • 21
  • 22
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.