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Show Results For
- All HBS Web
(497)
- People (1)
- News (132)
- Research (294)
- Multimedia (17)
- Faculty Publications (222)
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- 27 Aug 2013
- News
The Global Dominance of ESPN
- 28 Jun 2010
- News
HBS Cases: Cincinnati Children's Hospital Medical Center
- 01 Dec 2019
- News
Remix
So many boxes. Drew Dixon (MBA 2004) moved into this Brooklyn Heights apartment just a few days ago, as evidenced by the ratio of boxes emptied to those still filled. The living room, though, is an island of unpacked order, bobbing above... View Details
- 06 Jul 2023
- News
Lessons from Major League Baseball's Game-Changing Innovations
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. Back in 2014, When Chris Marinak (MBA 2008) was in the process of rolling out the instant replay system as a Senior Vice President at Major League Baseball, he... View Details
- 01 Sep 2018
- News
@Soldiers Field
FACE TIME HOOP DREAMS NBA star Dwyane Wade took part in a case discussion on his business partnerships with Professor Anita Elberse and students in the Summer Venture in Management Program. The program for... View Details
- 06 Jul 2023
- News
Home Economics
provides financial and business education, monetary investments, and coaching to women who live in extreme poverty. “We are very proud and happy to be able to save,” says Anita Aguilar Cruz, a shop owner in the community, as each peso is... View Details
Keywords: April White
- 24 Apr 2014
- News
Betting big on star power can be a winning strategy in business—not just show business
Researching the entertainment industry, Anita Elberse, the Lincoln Filene Professor of Business Administration, has found that blockbuster strategies work. Content producers who pursue these strategies make huge investments in a small... View Details
- 30 Oct 2013
- News
Make Big Bets: How Blockbuster Strategies Work
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
ALL IN: The bigger the bet Hollywood makes, the better. Photo courtesy of Anita Elberse Offstage at a Lady Gaga concert seems an unlikely place for academic fieldwork. But that's exactly the kind of... View Details
- 16 Dec 2013
- News
The Way of The Blockbuster
- 01 Dec 2017
- News
2017 in Media: Courting the Cord-Cutters
networks and radio stations. Linear programming won’t disappear—people will always want to watch sports content, for instance, in real time—but as most other content moves to an on-demand model, it will be difficult for advertisers to exist in this space.” —Professor... View Details
- 30 May 2023
- News
Finding PRIDE
Edited by Jen McFarland Flint; Illustrations by Anthony Gerace In the late 1970s, a dozen or so gay men found one another at HBS and decided to band together, calling themselves the Alternative Executive... View Details
- 01 Jun 2014
- News
Book Review: Hooray for the Huddled Masses
wheel." — Jack Legare, the hero of Goddesses and Doormats, the forthcoming thriller by Norb Vonnegut (MBA 1986) What I'm Reading "An LA native, I thought I understood the entertainment industry—that is, until I read HBS professor View Details
Keywords: Maureen Harmon
- 01 Mar 2014
- News
Generation Next
Nisa Godrej Illustration by Anita Kunz In the summer of 2007, Mark Kahn (MBA 2006) received an unusual call from Mumbai. A former HBS classmate had a problem. She wanted him to look over strategic and... View Details
- 01 Dec 2011
- News
Faculty Research Online
HBS Cases: Lady Gaga What goes into creating the world’s largest pop star? Before her fame hit, Lady Gaga’s manager faced decisions that could have derailed the performer’s career. A new case by Associate Professor View Details
- 01 Mar 2013
- News
A United Front
is no active coach in the highest echelons of the world of soccer—or, to my knowledge, in sports as a whole—who comes even close to such a lengthy tenure, let alone the number of titles and trophies he has accumulated," says HBS professor View Details
- 01 Sep 2011
- News
MBA 101: HBS Commencements Pass the Century Mark
Associate Professor Anita Elberse (Strategic Marketing in Creative Industries), Professor Frances Frei (TOM), Senior Lecturer Stephen Kaufman (TOM), Professor Deepak Malhotra (Negotiation), and Professor... View Details
- 07 Jul 2015
- News
Can Artists and Labels Change Behavior With Technology?
- 03 Oct 2014
- News