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Publications

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  • All HBS Web  (82)
    • People  (1)
    • News  (24)
    • Research  (51)
    • Multimedia  (2)
  • Faculty Publications  (29)

Show Results For

  • All HBS Web  (82)
    • People  (1)
    • News  (24)
    • Research  (51)
    • Multimedia  (2)
  • Faculty Publications  (29)
← Page 4 of 82 Results →
  • 04 May 2021
  • Blog Post

Asian American Pacific Islander Heritage Month at HBS

owned the corner store and worked 16-hour days, 7 days a week, with no vacations. But they were able to put me and my sister through college, purchase a home, View Details
  • Profile

Marla Malcolm Beck

nature.” As the founder and CEO of Bluemercury, the highly successful luxury cosmetics retailer, Beck has lived an entrepreneur’s dream. She started the company in 1999, just as the dot.com boom was at its zenith, View Details
  • 23 May 2019
  • News

Marla Beck, MBA/MPA 1998

intended to build an e-commerce platform, but she changed course and invested in bricks and mortar when she saw a need for customer-friendly... View Details
Keywords: Susan Young
  • Profile

Brittani Rettig

small line of fitness apparel. "The year 2014 will see the launch of my first brick and mortar fitness studio! I'm partnering with a friend who is a respected entrepreneur... View Details
Keywords: Consulting; Services; Health Care
  • 21 Apr 2015
  • First Look

First Look: April 21

ever-growing e-commerce site, and fierce competition, Amoruso wondered what opportunity to tackle next. Should she concentrate on product line expansion into lingerie, swimwear, cosmetics, and fragrances?... View Details
Keywords: Carmen Nobel & Sean Silverthorne
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

papers about "The Value of a Free Customer" and "The Value of a Customer in a Social Networked World." Thomas Steenburgh: I am spending time thinking of a few different things. I have a working paper with a few graduates from our DBA... View Details
Keywords: by Sean Silverthorne
  • 01 Dec 2014
  • News

Instilling Production with Principles

clean out their closets and earn some cash or score discounted used clothing and lighten fashion’s carbon footprint. Revitalizing Bricks and... View Details
Keywords: April White; fashion; Manufacturing
  • 30 Jun 2019
  • News

Alumni in France honor self-made entrepreneurs; Shih talks trade in Buffalo

employs more than 140 people and revenues have gone from 100k to 65M in 10 years,” says Mannai. “Further growth is expected, as they open brick and View Details
Keywords: Margie Kelley
  • 15 Apr 2002
  • Research & Ideas

In the Virtual Dressing Room Returns Are A Real Problem

information about products rather than to make direct purchases. It is not surprising that apparel led the list: For every dollar spent on apparel online, consumers who visited online apparel sites spent $2.92 purchasing apparel from catalogs or View Details
Keywords: by Jan Hammond & Kristin Kohler; Apparel & Accessories; Fashion; Consumer Products; Manufacturing; Retail
  • 01 Nov 1999
  • Lessons from the Classroom

What’s Next & So What? Leading in the 21st Century

enough to get better; you have to "get different" — for example, in the way that GE went from manufacturing to services or Charles Schwab went from bricks and mortar... View Details
Keywords: by Staff
  • 01 Jun 2014
  • News

A Look at Olook

André Beisert's olook targets a very particular part of Brazil's new consumer market. "Our brand has a persona," Beisert (MBA 2009) says in his white brick office, which sits atop a small warehouse in the Vila Nova Conceição neighborhood... View Details
Keywords: Dan Morrell; fashion; Clothing and Clothing Accessories Stores; Clothing and Clothing Accessories Stores
  • 26 Aug 2024
  • Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,... View Details
Keywords: by Michael Blanding; Information Technology; Information; Technology
  • 18 Feb 2015
  • First Look

First Look: February 18

http://www.pearsonhighered.com/educator/product/Managerial-Accounting-Decision-Making-and-Motivating-Performance/9780137024872.page February 2015 Rajiv Lal Retail Revolution: Will Your Brick & Mortar... View Details
Keywords: Sean Silverthorne
  • 11 Jun 2014
  • News

The First Five Years: Brittani Rettig (MBA 2010)

will see the launch of my first brick and mortar fitness studio! I'm partnering with a friend who is a respected entrepreneur to transform his current fitness studio located in... View Details
Keywords: fitness; wellness; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • 01 Mar 2007
  • News

The Winning Season

season in the new Busch Stadium was a sellout; outside the stadium, a visitor could spend hours reading the names and messages of devotees who had their words inscribed on bricks that pave the sidewalk. “To... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 05 Dec 2007
  • Sharpening Your Skills

Sharpening Your Skills: Managing Marketing

Cannibalizing Direct Sales? Working Paper: Adding Bricks to Clicks—The Effects of Store Openings on Sales through Direct ChannelsConsider a retailer who operates both brick-and-mortar View Details
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding... View Details
Keywords: Martha Lagace
  • 28 May 2019
  • News

The Physical Campus in a Virtual World

the brick and mortar of the Harvard Business School campus remains vital and irreplaceable. And as we continue to... View Details
Keywords: Nitin Nohria
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

  Working PapersAdding Bricks to Clicks: The Contingencies Driving Cannibalization and Complementarity in Multichannel Retailing (revised) Authors:Jill Avery, Thomas J. Steenburgh, John Deighton, View Details
Keywords: Martha Lagace
  • 01 Mar 2004
  • News

New Horizons for Iraq

Nobody had told us, but the war was on. The Iraqis certainly knew. As we worked frantically through the night, we came under mortar and heavy machine-gun fire. Forced to withdraw, we scrambled to gather... View Details
Keywords: Garry Emmons; James E. Aisner; Julia Hanna; National Security and International Affairs; National Security and International Affairs
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