big business - Publications - Faculty & Research

and mastery of business. “However, they often don’t get to tackle some of the big issues that intersect business and society and that don’t fit neatly into a single course,” says Robert Huckman the Albert J.... View Details

Keywords: Educational Innovation

June 1991 (Revised April 2008)
Case

Antitrust Movement: Perceptions and Reality in Coping with Big Business

A vehicle for the discussion of early antitrust legislation in the United States from 1890 to 1914. View Details

Keywords: Law; Monopoly; United States

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March 2019 (Revised July 2020)
Case

MoviePass: The 'Get Big Fast' Strategy

By: Benjamin C. Esty and Daniel W. Fisher

In August 2017, MoviePass dramatically lowered its subscription price from $50 per month to just $10 for up to one movie per day. The idea was to rapidly scale the business to the point where they could generate incremental revenue streams from related businesses... View Details

Keywords: Market Entry; Growth Strategy; Profit Vs. Growth; Subscription Business; Cash Burn; Data Analytics; Get-big-fast; Buyer Power; Strategy Implementation; Movie Industry; Racing; Entrepreneurship; Market Entry and Exit; Growth and Development Strategy; Business Strategy; Value Creation; Disruption; Motion Pictures and Video Industry; United States

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January 2020 (Revised July 2020)
Supplement

MoviePass: The 'Get Big Fast' Strategy

By: Benjamin C. Esty and Daniel Fisher

In August 2017, MoviePass dramatically lowered its subscription price from $50 per month to just $10 for up to one movie per day. The idea was to rapidly scale the business to the point where they could generate incremental revenue streams form related businesses... View Details

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09 Dec 2013
News

Big Business Bets On Education, Turning Factories And Corporate Campuses Into Schools

07 Dec 2020
News

Big Wisdom on Small Business from Amazing Aussie, Bill Lang

October 2012
Article

Data Scientist: The Sexiest Job of the 21st Century

Key to the effective use of big data are the analytical professionals known as "data scientists," who can both manipulate large and unstructured data sources and create insights from them. Data scientists are difficult to hire and retain, but their skills will be... View Details

Keywords: Big Data; Data Scientists; Business Analytics; Analytics and Data Science; Mathematical Methods; Jobs and Positions

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07 Aug 2019
Research & Ideas

Big Infrastructure May Not Always Produce Big Benefits

V. D'Arbeloff - MBA Class of 1955 Professor of Business Administration; Ramana Nanda, Sarofim-Rock Professor of Business Administration; Abhiman Da, of the Indian Institute of Management Ahmedabad; and Arti... View Details

Keywords: by Martha Lagace; Construction