basketball - Publications - Faculty & Research

02 Jan 2007
Research & Ideas

Most Popular Articles of 2006

arguably the two most successful college basketball coaches in the country. But their leadership styles could not be more different. Professor Scott Snook wonders: Is it better to be loved or feared? How Important Is "Executive... View Details

Keywords: by Sean Silverthorne

28 Aug 2018
First Look

New Research and Ideas, August 28, 2018

Earlham College in Richmond, Indiana, is in the heart of basketball country. Yet its record for the 2013/2014 basketball season was a dismal 5–20. The school recruited Jason Polykoff from the University of... View Details

Keywords: Dina Gerdeman

13 Dec 2004
Research & Ideas

How Leaders Create Winning Streaks

practicing harder and working harder. (The example was shared of the University of Connecticut's women's basketball team, which has its starters practice not against five other players, but against eight, to simulate the most difficult... View Details

Keywords: by Rosabeth Moss Kanter & Walter Kiechel

29 Oct 2007
HBS Case

Marketing Maria: Managing the Athlete Endorsement

like Maria Sharapova, based in America. The list includes golfer Tiger Woods, basketball players Shaquille O'Neal and LeBron James, baseball players Derek Jeter and Alex Rodriguez, football quarterback Peyton Manning, and soccer player... View Details

Keywords: by Sarah Jane Gilbert; Sports

20 Apr 2016
Research & Ideas

When CEOs Become Activists

they need to worry about attracting and retaining the best talent,” Toffel says. “Or why CEOs of companies that largely sell to Indiana residents, like the Colts football team and Pacers basketball team, might oppose the law to ensure all... View Details

Keywords: by Carmen Nobel; Technology; Publishing

06 Mar 2018
First Look

First Look at Research and Ideas, March 6, 2018

boxes on the way to promotion. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/418031-PDF-ENG Harvard Business School Case 518-042 LeBron James: Building a Hollywood Empire It is June 2016. Superstar basketball player LeBron... View Details

Keywords: Sean Silverthorne

31 Mar 2009
First Look

First Look: March 31, 2009

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=809089 LeBron James Harvard Business School Case 509-050 In 2005, to the astonishment of many sports industry insiders, superstar basketball player LeBron James fired his... View Details

Keywords: Martha Lagace

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