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Show Results For
- All HBS Web
(1,357)
- People (7)
- News (299)
- Research (612)
- Events (1)
- Multimedia (14)
- Faculty Publications (238)
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- 01 Aug 1998
- News
High Honors
Associated Press, he spent 43 years building Norfolk, VirginiaÐbased Landmark Communications, Inc. (and its earlier incarnations), from an $8 million family business to a multimedia enterprise with close to five thousand employees.... View Details
- 24 May 2017
- News
Ilene H. Lang, MBA 1973
was the best in the country: Radcliffe. “I was a feminist early on,” says Lang, whose life’s work includes building a picture-framing store and a photo business, blazing a trail as a high-tech leader, raising three children, and... View Details
Keywords: Susan Young
- 22 Feb 2022
- News
Breaking News
for—titles and papers, revenue mix, staff strength, audience strength, and brand strengths—to be able to identify promising opportunities. “And at the intersection between the two—impact and investment—our aspiration is to View Details
- 11 Mar 2021
- News
Leading with Heart
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO... View Details
- 01 Dec 2010
- News
Faculty Research Online
recent Mindful Leadership conference taught with a Buddhist meditation master. See http://hbswk.hbs.edu/item/6482.html. The Consumer Appeal of Underdog Branding Research by Assistant Professor Anat Keinan... View Details
- 01 Mar 2011
- News
Noted & Quoted
“The variety, nuance, and humanity of the Middle East are being obscured.” — Her Majesty Queen Noor of Jordan, lamenting negative stereotypes of the Middle East, in a keynote address at Burden Auditorium. (Harvard Arab Weekend, November 18, 2010) “Grocery store shelves... View Details
- 01 Jun 2003
- News
Alumni Bookshelf
overcapacity following the market peak in 2000. How to Become a Marketing Superstar by Jeffrey J. Fox (MBA '69) (Hyperion) In the same snappy, to–the–point style of his previous how–to books, Fox takes on the challenges of marketing through View Details
- 01 Sep 2020
- News
Giving Amazon the Boot
brand’s image on Amazon. “I was building buzz around my own brand, and Amazon was working against me in that sense,” she says. In August 2019, Ford stopped listing products on the site. After a difficult March and April this year when the... View Details
- 04 Sep 2019
- News
Clicks and Mortar
has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an... View Details
- 18 May 2015
- News
The First Five Years: Anjali Vaidya (MBA 2010)
enjoy team management for the teaching aspect. It’s personally very rewarding to see someone take my advice or general direction and produce useful results. I enjoy turnarounds because they are very difficult and no one expects the View Details
- 19 Sep 2012
- News
On a Sound Track
Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our brand there, and purchased Astro Gaming, a California-based gaming accessories... View Details
- 01 Mar 2017
- News
Lego Stays on Script
those already exist. They need to have a building component and exist as a starting point for kids to create their own stories, not just play out what they see on television or in a movie.” In every case—including movies—“we have to make... View Details
Keywords: Julia Hanna
- 04 Sep 2019
- News
Action Plan: A New ’Cue
Chinese steamed bun with hickory-smoked pulled pork, pickled daikon relish, and Asian plum barbecue sauce. How to: Build a Brand Know what you want to build. “Food, music, and art are the three pillars of... View Details
Keywords: April White
- 01 Jun 2022
- News
Case Study: Glass Half Full
concedes. But glass is a rare material that, while energy-intensive to create, can be reused literally for centuries. Given that, he sees a unique opportunity to build a storied brand with the potential to... View Details
- 06 Dec 2021
- News
Action Plan: Whole Sale
values: “Gen Z consumers expect the brands they support to take a stand, especially on social justice issues.” Build a more inclusive team. The Gen Z audience expects inclusivity—in terms of race but also in... View Details
- 01 Oct 2001
- News
HBS Press Books in Brief
maintain that in order to survive, traditional multinationals must stop playing yesterday's global game — essentially creating a homegrown strategy and then projecting it around the world — and start competing the metanational way. The Infinite Asset: Managing View Details
- 01 Mar 2019
- News
3-Minute Briefing: Richard Edelman (MBA 1978)
Above: “Mainstream media is read by less than half of the people in the United States and Western Europe,” Edelman (MBA 1978) says. “The opportunity is to build your own communities, create your own content, and go direct to the end... View Details
- 04 Sep 2019
- News
Alumni and Faculty Books for September 2019
science’s greatest race amidst the chaos of World War I, and a love story as epic as the railways crossing Russia. Kellogg on Branding in a Hyper-Connected World edited by Alice Tybout and Tim Calkins (MBA 1991) Wiley Kellogg on View Details
- 11 Aug 2014
- News
The First Five Years: Melissa Fensterstock (MBA 2012)
repel creepy guys at the bar. While the list of pests is endless, the vision is to build a lifestyle brand that is much broader than just for repelling bugs. However, before expanding, we must develop View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
lesson plans before they arrive, to building a special cafeteria to accommodate school groups, where three shifts of 450 students eat lunch almost every weekday. While McCarter is proud that the Field has increased the number of... View Details