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      Turnaround StrategiesRemove Turnaround Strategies →

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      • July 2008 (Revised July 2019)
      • Case

      Amazon: The Brink of Bankruptcy

      By: Lynda M. Applegate
      Enables a thorough analysis of the Amazon.com business model and its evolution from 1994 to 2001. The case ends with the company poised on the brink of bankruptcy and enables discussion of how to turnaround the company and leverage proprietary assets. View Details
      Keywords: Business Model; Restructuring; Entrepreneurship; Insolvency and Bankruptcy; Business History; Leading Change; Organizational Change and Adaptation; Strategy
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      Applegate, Lynda M. "Amazon: The Brink of Bankruptcy." Harvard Business School Case 809-014, July 2008. (Revised July 2019.)
      • June 2008 (Revised December 2010)
      • Teaching Note

      Turnaround at the VHA (TN) (A) & (B)

      By: Amy C. Edmondson
      Teaching Note for [608061] and [608062]. View Details
      Keywords: Business Strategy
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      Edmondson, Amy C. "Turnaround at the VHA (TN) (A) & (B)." Harvard Business School Teaching Note 608-176, June 2008. (Revised December 2010.)
      • January 2008
      • Case

      Procter & Gamble Brazil (A): 2 1/2 Turnarounds

      By: Rosabeth Moss Kanter and Matthew Bird
      Juliana Azevedo Schahin, a local marketing director for Procter & Gamble in Sao Paulo, had worked closely with Tarek Fahahat, a regional executive based in Caracas, to solve the growth and profitability problems of P&G Brazil. They did so through the creation of... View Details
      Keywords: Innovation and Management; Growth and Development Strategy; Brands and Branding; Demand and Consumers; Product Development; Organizational Change and Adaptation; Expansion; Consumer Products Industry; Caracas
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      Kanter, Rosabeth Moss, and Matthew Bird. "Procter & Gamble Brazil (A): 2 1/2 Turnarounds." Harvard Business School Case 308-081, January 2008.
      • July 2007 (Revised January 2008)
      • Case

      Turnaround at the Veterans Health Administration (A)

      By: Amy C. Edmondson, Brian R. Golden and Gary J. Young
      Investigates the challenges that Dr. Kenneth W. Kizer confronted in seeking to create organizational change at the largest integrated health care system in North America, the Veterans Health Administration (VHA). Kizer was appointed as the Under Secretary of Health, to... View Details
      Keywords: Problems and Challenges; Organizational Change and Adaptation; Transformation; Leadership; Consolidation; Health Care and Treatment; Service Delivery; Health Industry; Public Administration Industry; North and Central America
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      Edmondson, Amy C., Brian R. Golden, and Gary J. Young. "Turnaround at the Veterans Health Administration (A)." Harvard Business School Case 608-061, July 2007. (Revised January 2008.)
      • December 2006 (Revised August 2013)
      • Teaching Note

      Hexcel Turnaround -- 2001 (A), (B) and (C)

      By: Paul W. Marshall
      This is the teaching note that is supplemental to the Hexcel Cases A, B & C. View Details
      Keywords: Private Equity; Negotiation; Management Teams; Organizational Change and Adaptation; Strategy; Change Management; Crisis Management; Borrowing and Debt; Aerospace Industry; Electronics Industry; United States
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      Marshall, Paul W. "Hexcel Turnaround -- 2001 (A), (B) and (C)." Harvard Business School Teaching Note 807-115, December 2006. (Revised August 2013.)
      • March 2006 (Revised December 2013)
      • Case

      Hexcel Turnaround — 2001 (A)

      By: Paul W. Marshall, James Quinn and Reed Martin
      Hexcel's new CEO is faced with deciding how to "take out" $60 million in cash costs in fiscal 2002, as two of the company's end markets—electronics and commercial aerospace—are expected to decline precipitously. Options include closing plants, exiting a business, or... View Details
      Keywords: Private Equity; Negotiation; Management Teams; Organizational Change and Adaptation; Strategy; Change Management; Crisis Management; Borrowing and Debt; Aerospace Industry; Electronics Industry; United States
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      Marshall, Paul W., James Quinn, and Reed Martin. "Hexcel Turnaround — 2001 (A)." Harvard Business School Case 806-099, March 2006. (Revised December 2013.)
      • September 2005 (Revised January 2006)
      • Case

      Yum! Brands, Inc: A Corporate Do-Over

      By: Frances X. Frei, Amy C. Edmondson, James Weber and Eliot Sherman
      Describes the successful turnaround of the restaurant company Yum! Brands after its spin off from PepsiCo and covers how the company's leadership planned and executed on virtually every dimension of the employee experience. The main dilemma centers on what the company... View Details
      Keywords: Product; Brands and Branding; Service Operations; Expansion; Trade; Leadership Development; Business or Company Management; Food and Beverage Industry; Retail Industry
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      Frei, Frances X., Amy C. Edmondson, James Weber, and Eliot Sherman. "Yum! Brands, Inc: A Corporate Do-Over." Harvard Business School Case 606-041, September 2005. (Revised January 2006.)
      • April 2005 (Revised July 2009)
      • Case

      IBM's Decade of Transformation: Turnaround to Growth

      By: Lynda M. Applegate, Robert D. Austin and Elizabeth Collins
      Describes IBM's decade of transformation. Provides background on the company's history and the factors that led to its near death in the early 1990s and to its remarkable turnaround during Gerstner's reign as CEO. A rewritten version of an earlier case. View Details
      Keywords: History; Organizational Change and Adaptation; Leading Change; Transformation; Growth and Development Strategy
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      Applegate, Lynda M., Robert D. Austin, and Elizabeth Collins. "IBM's Decade of Transformation: Turnaround to Growth." Harvard Business School Case 805-130, April 2005. (Revised July 2009.)
      • February 2005 (Revised November 2012)
      • Case

      Chuck's Wagon Inc.

      By: Paul W. Marshall and Derek Lewis
      This case describes the experiences of an HBS student as he takes on the challege of transitioning from an intern to a president at a small consumer packaged goods firm in Southern Texas. This HBS student is confronted with the opportunity to perform an operational and... View Details
      Keywords: Consumer Goods; Operations Strategy; Executive Development; Strategy; Small Business; Production; Transformation; Management Skills; Financial Strategy; Consumer Products Industry; Texas
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      Marshall, Paul W., and Derek Lewis. "Chuck's Wagon Inc." Harvard Business School Case 805-100, February 2005. (Revised November 2012.)
      • July 2004 (Revised September 2004)
      • Case

      Novell: CEO-led Turnaround and Growth Strategy

      By: Richard L. Nolan and Robert D. Austin
      Novell CEO Jack Messman tried to return the company to its leadership position in the software industry through a strategy that embraces Linux and other open source software. This case serves as an introduction to open source software and strategies based on open... View Details
      Keywords: Organizational Change and Adaptation; Value Creation; Open Source Distribution; Applications and Software; Intellectual Property; Business Strategy; Information Technology Industry
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      Nolan, Richard L., and Robert D. Austin. "Novell: CEO-led Turnaround and Growth Strategy." Harvard Business School Case 605-004, July 2004. (Revised September 2004.)
      • June 2003 (Revised March 2006)
      • Case

      Modi-Revlon

      By: Rohit Deshpande and Seth Schulman
      The head of the Indian subsidiary of cosmetics firm Revlon faces a crucial turnaround situation for the company. After a high-profile product launch, sales were very disappointing and Revlon was trying to decide whether it should pull out of India. The Indian majority... View Details
      Keywords: Business Subsidiaries; Marketing Strategy; Product Launch; Product Design; Value Creation; India
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      Deshpande, Rohit, and Seth Schulman. "Modi-Revlon." Harvard Business School Case 503-104, June 2003. (Revised March 2006.)
      • December 2002 (Revised February 2015)
      • Case

      Jim Sharpe: Extrusion Technology, Inc. (Abridged)

      By: H. Kent Bowen and Barbara Feinberg
      Jim Sharpe, 10 years after receiving his MBA from Harvard and working for others, has finally become his own boss and 100% owner of manufacturer of aluminum extrusions. After 10 months of an unfunded search, he acquires the business in an LBO and prepares to face his... View Details
      Keywords: Search Funds; Search; Entrepreneurial Management; Operations Strategy; Acquisitions; Work/family Balance; Unions; Union; Turnarounds; Funding Model; LBO; Bank Debt; Bank Loans; Equity Investment; Career Management; Small Business; Work-Life Balance; Negotiation; Operations; Labor Unions; Investment; Entrepreneurship; Financing and Loans; Borrowing and Debt; Business Strategy; Manufacturing Industry
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      Bowen, H. Kent, and Barbara Feinberg. "Jim Sharpe: Extrusion Technology, Inc. (Abridged) ." Harvard Business School Case 603-084, December 2002. (Revised February 2015.)
      • August 2002 (Revised February 2005)
      • Case

      Gillette Company (B): Leadership for Change

      By: Rosabeth M. Kanter and James Weber
      Describes the actions and behavior of a new CEO in his first days and weeks as he sets expectations for his top management team and introduces processes and disciplines to begin the turnaround of a global consumer products company. View Details
      Keywords: Business Strategy; Policy; Change Management; Leading Change; Motivation and Incentives; Strategic Planning; Retail Industry
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      Kanter, Rosabeth M., and James Weber. "Gillette Company (B): Leadership for Change." Harvard Business School Case 303-033, August 2002. (Revised February 2005.)
      • August 2002 (Revised February 2005)
      • Case

      Gillette Company (C): Strategies for Change

      By: Rosabeth M. Kanter and James Weber
      Examines the strategic change agenda set by a new CEO as the initial priorities in the turnaround of this leading global consumer products company. View Details
      Keywords: Business History; Global Strategy; Competitive Advantage; Competitive Strategy; Leading Change; Change Management; Retail Industry
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      Kanter, Rosabeth M., and James Weber. "Gillette Company (C): Strategies for Change." Harvard Business School Case 303-034, August 2002. (Revised February 2005.)
      • August 2002 (Revised February 2005)
      • Case

      Gillette Company (D): Implementing Change

      By: Rosabeth M. Kanter
      How a strategic change agenda is implemented depends on leaders below the top in every function and geographic region translating the agenda into actions. But those actions do not always unfold as planned. This case examines the first 16 months of a turnaround from the... View Details
      Keywords: Business History; Competitive Strategy; Strategic Planning; Change Management; Organizational Design; Organizational Culture; Organizational Change and Adaptation; Behavior; Leading Change; Retail Industry
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      Kanter, Rosabeth M. "Gillette Company (D): Implementing Change." Harvard Business School Case 303-035, August 2002. (Revised February 2005.)
      • September 2000 (Revised May 2001)
      • Case

      Gucci Group N.V. (A)

      By: David B. Yoffie and Mary Kwak
      Examines the turnaround of Gucci and its transition from a single brand to a multi-brand company. A rewritten version of an earlier case. View Details
      Keywords: Growth and Development Strategy; Management Practices and Processes; Competitive Strategy; Competitive Advantage; Corporate Strategy; Diversification; Expansion; Apparel and Accessories Industry
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      Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (A)." Harvard Business School Case 701-037, September 2000. (Revised May 2001.)
      • October 1999
      • Case

      CIBC Corporate and Investment Banking (C): 1997-1999

      By: Joseph L. Bower and Michael Raynor
      By 1997 the turnaround of CIBC's troubled investment bank, Wood Gundy, and its integration with corporate banking activities was complete. Marketplace results were encouraging, but scuttled mergers and tumultuous succession issues made the future uncertain. View Details
      Keywords: Integration; Investment Banking; Success; Risk and Uncertainty; Management Succession; Mergers and Acquisitions; Financial Services Industry
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      Bower, Joseph L., and Michael Raynor. "CIBC Corporate and Investment Banking (C): 1997-1999." Harvard Business School Case 300-043, October 1999.
      • August 1999 (Revised October 1999)
      • Case

      RCA Records: The Digital Revolution

      By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis
      In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details
      Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Music Industry; Entertainment and Recreation Industry; United States
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      Rayport, Jeffrey F., Carin-Isabel Knoop, and Cate Reavis. "RCA Records: The Digital Revolution." Harvard Business School Case 800-014, August 1999. (Revised October 1999.)
      • December 1998 (Revised October 2007)
      • Case

      Tele-Communications, Inc.: Accelerating Digital Deployment

      By: Thomas R. Eisenmann
      The top management team at Tele-Communications, Inc. (TCI), the largest U.S. cable company, conceived and implemented a dramatic operational turnaround and a radical new technology strategy over an 18-month period beginning in late 1996. View Details
      Keywords: Technological Innovation; Value Creation; Operations; Information Management; Business Strategy; Information Technology Industry; Telecommunications Industry; United States
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      Eisenmann, Thomas R. "Tele-Communications, Inc.: Accelerating Digital Deployment." Harvard Business School Case 899-141, December 1998. (Revised October 2007.)
      • November 1997
      • Case

      Case Corporation

      By: Ray A. Goldberg and Tom Clay
      A successful turnaround global farm machinery company is attempting to redefine its role in the global food system and develop a strategic plan for the company. View Details
      Keywords: Change; Machinery and Machining; Global Strategy; Growth and Development; Strategic Planning; Agriculture and Agribusiness Industry
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      Goldberg, Ray A., and Tom Clay. "Case Corporation." Harvard Business School Case 598-046, November 1997.
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