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  • All HBS Web  (9,812)
    • People  (40)
    • News  (3,121)
    • Research  (4,014)
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    • Multimedia  (135)
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  • March 2020
  • Case

Thingtesting: Launching a Brand Discovery and Testing Digital Community

By: Ayelet Israeli and Jill Avery
Thingtesting, a brand discovery and testing digital community devoted to uncovering and exploring direct-to-consumer brands, had just received seed funding and was contemplating a second year of growth. The new year brought many challenges, as founder Jenny Gyllander... View Details
Keywords: Influencer Marketing; Monetization; Female Ceo; Female Entrepreneur; Female Protagonist; Influencers; Influencer; Direct-to-consumer; Marketing; Brands and Branding; Marketing Strategy; Venture Capital; Entrepreneurship; Marketing Communications; Consumer Products Industry; Financial Services Industry; Advertising Industry; London; United Kingdom; United States; Europe; North America
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Israeli, Ayelet, and Jill Avery. "Thingtesting: Launching a Brand Discovery and Testing Digital Community." Harvard Business School Case 520-086, March 2020.
  • March 1996
  • Case

African Communications Group

Describes the opportunities that confront the African Communications Group, an entrepreneurial organization that plans to introduce a wireless pay-phone system in Tanzania. Provides a foundation for the analysis of value creation and of value capture. The possibility... View Details
Keywords: Value Creation; Competition; Entrepreneurship; Forecasting and Prediction; Wireless Technology; Telecommunications Industry; Tanzania
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McGahan, Anita M., and Dale Coxe. "African Communications Group." Harvard Business School Case 796-128, March 1996.
  • 2024
  • Working Paper

The Wade Test: Generative AI and CEO Communication

By: Prithwiraj Choudhury, Bart S. Vanneste and Amirhossein Zohrehvand
Can generative artificial intelligence (Gen-AI) transform the role of the CEO? This study investigates whether Gen-AI can mimic a human CEO and whether employees display aversion to Gen-AI communication. We present a framework of Gen-AI aversion that distinguishes... View Details
Keywords: Business or Company Management; AI and Machine Learning; Perception; Communication
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Choudhury, Prithwiraj, Bart S. Vanneste, and Amirhossein Zohrehvand. "The Wade Test: Generative AI and CEO Communication." Harvard Business School Working Paper, No. 25-008, August 2024. (Revised May 2025.)
  • September 1986
  • Background Note

Dilemmas of Developing and Communicating Strategy

By: Joseph L. Badaracco Jr.
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Badaracco, Joseph L., Jr. "Dilemmas of Developing and Communicating Strategy." Harvard Business School Background Note 387-044, September 1986.
  • May 2004 (Revised July 2004)
  • Case

IBM On Demand Community

By: John A. Quelch
The vice-president of IBM Corporate Community Relations is developing the launch program for IBM On Demand Community, a suite of 140 technology tools designed to enable IBM employees to assist nonprofit community organizations and schools worldwide. View Details
Keywords: Nonprofit Organizations; Social Marketing; Computer Industry
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Quelch, John A. "IBM On Demand Community." Harvard Business School Case 504-103, May 2004. (Revised July 2004.)
  • 10 Jul 2012
  • Working Paper Summaries

Communicating Frames in Negotiations

Keywords: by Kathleen L. McGinn & Markus Nöth
  • March 2017 (Revised April 2017)
  • Module Note

Community Values and Learning Culture Agreement

By: Amy C. Edmondson
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Edmondson, Amy C. "Community Values and Learning Culture Agreement." Harvard Business School Module Note 617-054, March 2017. (Revised April 2017.)
  • 2008
  • Dictionary Entry

Development of Information and Communication Technology

By: Shane Greenstein
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Greenstein, Shane. "Development of Information and Communication Technology." In International Encyclopedia of Communication, edited by Wolfgang Donsbach, 2221–2225. Blackwell Publishing, 2008.
  • May 2002 (Revised October 2002)
  • Case

Telewest Communications plc

By: Lynda M. Applegate and Laure Mougeot Stroock
Created in 1992, Telewest has become the second largest broadband communication provider in the United Kingdom, offering telephone, cable television, and cable Internet services, as well as television and online content to the U.K. entertainment market. The first to... View Details
Keywords: Entrepreneurship; Technological Innovation; Growth and Development Strategy; Industry Structures; Competition; Competitive Strategy; Expansion; Telecommunications Industry; Europe; United Kingdom
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Applegate, Lynda M., and Laure Mougeot Stroock. "Telewest Communications plc." Harvard Business School Case 802-011, May 2002. (Revised October 2002.)
  • July 2011
  • Teaching Note

MindTree: A Community of Communities (TN)

By: David A. Garvin
Teaching Note for 311049. View Details
Keywords: Knowledge Management; Management Practices and Processes; Civil Society or Community; Goals and Objectives; Leadership Style; Innovation and Invention; Business or Company Management; Organizational Culture; Information Technology Industry
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Garvin, David A. "MindTree: A Community of Communities (TN)." Harvard Business School Teaching Note 312-023, July 2011.
  • Research Summary

Understanding Financial Communication Strategy

Greg Miller is investigating financial communication. Financial communication is the process through which managers explain the firm to the external stakeholders. While capital providers are the primary audience for this information, effective financial communication... View Details
  • April 2016
  • Teaching Note

Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia

By: Rosabeth Moss Kanter, Ai-Ling Jamila Malone and Tessa Natanay Hamilton
Following a successful career as the first female Vice President of Goldman Sachs in Asia, Junko Yoda became a 2010 Advanced Leadership Fellow at Harvard University. During her fellowship, she set out to promote awareness, and prevent and alleviate the effects of human... View Details
Keywords: Crime; Business And Community; Community Impact; Communities; Economic Development; Innovation; Leadership; Change Management; Crime and Corruption; Social Entrepreneurship; Business and Community Relations; Gender; Asia
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Kanter, Rosabeth Moss, Ai-Ling Jamila Malone, and Tessa Natanay Hamilton. "Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia." Harvard Business School Teaching Note 316-038, April 2016.
  • September 1998 (Revised May 1999)
  • Case

Arnold Communications

By: Teresa M. Amabile and Jeremiah Weinstock
The new owner and CEO of Arnold Advertising, a relatively small regional agency, aims to build it into Arnold Communications--a much larger, stronger firm competing successfully for national accounts. As part of this growth strategy, the agency develops a process for... View Details
Keywords: Management Practices and Processes; Creativity; Entrepreneurship; Advertising; Business Processes; Brands and Branding; Growth and Development Strategy; Advertising Industry
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Amabile, Teresa M., and Jeremiah Weinstock. "Arnold Communications." Harvard Business School Case 899-083, September 1998. (Revised May 1999.)
  • 22 Sep 2008
  • Research & Ideas

The Silo Lives! Analyzing Coordination and Communication in Multiunit Companies

and 60 million electronic calendar entries over a three-month period. The results provide an unmatched look inside the "black box" that hides what Stuart calls the "soft wiring" of previously invisible social networks. In this Q&A,... View Details
Keywords: by Sarah Jane Gilbert
  • February 2006 (Revised June 2007)
  • Case

Atheros Communications

By: Thomas R. Eisenmann and Lauren Barley
Managers at Atheros, a leading provider of wireless local area network chipsets, must decide whether to join a special interest group (SIG) proposed by Intel to end an impasse over standards for the 802.11n (11n), the next generation of "Wi-Fi" technology. Two factions... View Details
Keywords: Intellectual Property; Standards; Wireless Technology; Semiconductor Industry; United States
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Eisenmann, Thomas R., and Lauren Barley. "Atheros Communications." Harvard Business School Case 806-093, February 2006. (Revised June 2007.)
  • March 2011
  • Article

Restaurant Organizational Forms and Community in the U.S. in 2005

By: Glenn R. Carroll and Magnus Thor Torfason
Recent sociological theory and research highlights food, drink, and restaurants as culturally meaningful and related to social identity. An implication of this view holds that the prevalence of corporate chain restaurants affects the sociological character of... View Details
Keywords: Demographics; Age; Supply Chain Management; Culture; Balance and Stability; Income Characteristics; Research; Civil Society or Community; Identity; Theory; Society; Service Industry; United States
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Carroll, Glenn R., and Magnus Thor Torfason. "Restaurant Organizational Forms and Community in the U.S. in 2005." City & Community 10, no. 1 (March 2011): 1–25.
  • April 1999 (Revised October 2001)
  • Case

Motive Communications

By: Jeffrey F. Rayport, Marco Iansiti, Myra M. Hart, William W Chan and Find Findsen
The founders of Motive Communications, Inc., a recent start-up dedicated to reinventing the support chain involved in the delivery of information technology support services, put in place a development process hinged on extensive customer feedback. As part of this, a... View Details
Keywords: Business Startups; Customer Relationship Management; Risk and Uncertainty; Information Technology Industry
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Rayport, Jeffrey F., Marco Iansiti, Myra M. Hart, William W Chan, and Find Findsen. "Motive Communications." Harvard Business School Case 699-157, April 1999. (Revised October 2001.)
  • July 2002 (Revised April 2003)
  • Case

Computer Associates International, Inc.: Governance and Investor Communication Challenge

By: Paul M. Healy and Krishna G. Palepu
Sanjay Kumar, the CEO of Computer Associates, faces investor communication challenges following the company's implementation of a new business model and the accompanying change method used to recognize revenue. Despite management's confidence that the new business... View Details
Keywords: Business Earnings; Earnings Management; Stock Shares; Problems and Challenges; Communication Strategy; Accrual Accounting; Business Model; Budgets and Budgeting; Corporate Governance; Revenue; Computer Industry; Information Technology Industry
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Healy, Paul M., and Krishna G. Palepu. "Computer Associates International, Inc.: Governance and Investor Communication Challenge." Harvard Business School Case 103-007, July 2002. (Revised April 2003.)
  • November 2022
  • Case

Jon Fortt: The Art of Debate and Effective Communication

By: Francesca Gino, Sarah Livick-Moses and Ruth Page
This stand-alone multimedia case explores the art of communication in the space of negotiation. It follows the career journey of business journalist, media influencer, and co-anchor of CNBC's "Squawk Alley," Jon Fortt. He offers reflections on the race crisis in the... View Details
Keywords: Communication; Negotiation; Race
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Gino, Francesca, Sarah Livick-Moses, and Ruth Page. "Jon Fortt: The Art of Debate and Effective Communication." Harvard Business School Multimedia/Video Case 921-713, November 2022. (Click here to access this case.)
  • September 2009 (Revised August 2010)
  • Case

Congressional Candidate Dan Silver and KNP Communications

By: Amy J.C. Cuddy and Nithyasri Sharma
In the 2006 election cycle, Ron Klein was running for the U.S. Congressional seat from Florida's 22nd District. He was up against Rep. Clay Shaw, a popular 26-year incumbent with significant name recognition in the district. Leading up to the election, Klein's campaign... View Details
Keywords: Interpersonal Communication; Competency and Skills; Political Elections; Personal Characteristics; Public Administration Industry; Florida
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Cuddy, Amy J.C., and Nithyasri Sharma. "Congressional Candidate Dan Silver and KNP Communications." Harvard Business School Case 910-013, September 2009. (Revised August 2010.)
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